Righto, this is quite possibly the cheekiest kickstarter ever, but due to having to settle a hefty corporation tax bill at the end of last month, the annual festive freakshow that is the Beer Advent Calendar is in jeopardy. To retain its impartiality, I've always insisted on buying each bottle so I don't feel beholden to the brewers to give their beer the thumbs up. But this year, I really don't have the moolah, so my only option (without compromising the calendar's undoubted integrity) is to have a fallow year.
Having flagged this up, a few regular readers suggested crowdfunding it. I'm obviously a little uneasy about this, but it does seem a shame to cancel what's become a regular festive fixture. Anyway, I'll give it a whirl. If I don't reach the target, I might just drink 24 cans of cheap lager and update the calendar while sitting on a park bench (some would posit this a preferable outcome).
Update: well that is quite an overwhelming response. Thank you. I can't increase the target, but if I reach £500, the first 20 backers will get something extra. A surprise. A nice one at that.
Risks and challenges
The only risk is that I'll need to book myself into rehab. Should I exceed my target (I realise this is unlikely), I'll plough the excess into milk thistle, healthy spa water and an extremely potent Bloody Mary.
If I raise way more than I was expecting at the outset, it'll go in a bank account and fund next year's project as well. If it gets silly, I'll embark on a separate project and make this something you an actually buy for yourselves next year. I promise not to drink away the proceeds. Err.Learn about accountability on Kickstarter
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