About this project
Risks and challenges
The project is a long time coming and we have everything we need in place to begin moving forward. This first demand production run will give us an opportunity to stretch our legs and see how the mechanisms we created hold up. From a design perspective we are very confident we got it right. The final design is the result of countless hours of field testing and an evolution of form based on feedback from our beta testers which were drawn from a variety of occupations and walks of life. We still may make small refinements in the future, but the design is go forward. One iteration that will certainly be offered in the future is a version with a passage in the lower hook that will allow for a cord or cable to be passed through for attachment to back packs. In addition to the backpackers version we will be offering a high quality plastic version meant specifically for coats, and purses.
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