Why The Uncommon Carrot?
I like to eat healthy but it can be a struggle sometimes. Between hectic schedules, the need to grocery shop and then finding the time to actually put it all together, it's easy to procrastinate. I hear I'm not alone.
So we started with Go Food Café, offering healthy, gluten-free freezer meals ready to dump in your slow cooker eliminating dinnertime stress. And that was successful. So, now we’re breaking out baby, and bringing the juice, smoothies and gluten-free eats to a dedicated space here in Sooke. Mark your calendars; we could be open as early as June 1st! Health nuts rejoice!
But the name Go Food didn’t quite cut it anymore. It had to go go. Our shop will have its own brand of special character, our juices will be unique and our smoothies will pack pizzazz. But we loved our carrot, our symbol of wholesome food. So, voila, we are now The Uncommon Carrot.
What will The Uncommon Carrot do for Sooke?
The “UC” will be a hub for conversation, laughter, learning and eating well on the go. Looking to eat clean? We’ll support you. Need a meet up spot? Come on in for a smoothie. Want gluten-free, dairy-free, vegan foods fast? We got you.
The Uncommon Carrot will be more than just a smoothie and juice bar; we will be a safe haven for restricted eaters, a comfortable hang out for moms with kids, a resource and support network for those wanting to change their eating habits. We will be a draw for tourists and those thinking of moving here. We will add a new dimension to Sooke’s town core and we will compliment the already well-established health and wellness community. We will work hard to become an asset to our town and to create an Uncommon Family.
What will the Kickstarter campaign fund?
We are proud to say we are aiming for the shop to be 75% built out with used and up-cycled materials. We currently have some great juicers but our Kickstarter goal is to raise $7,000 so that we can purchase a specific commercial juicer, a specialty fridge, and to open with stocked shelves of gluten-free merchandise not readily available here in Sooke.
Funds raised in excess of our goal will go towards a meal share program supporting the Sooke Food Bank and some equipment needed to expand our in house food offering. Funding The Uncommon Carrot is a win, win, win for everyone but only happens if we meet our goal!
I’m just a small town girl, living in a lonely world. I took the 9pm ferry going across the Strait… Hailing from Tsawwassen, but more recently North Vancouver, and now residing in Sooke for the last four years, I have worn a variety of hats throughout my working life: Mortgage Broker, Lease Administrator, Event Planner, Personal Development Coach, Administrative Assistant, Server, Hostess, Retail Sales Associate and Pizza Slinger. I have owned businesses, managed businesses and worked both in and on businesses. I have a Bachelor’s degree in Psychology from Trinity Western University and a PHD in getting it done from the School of Hard Knox. I am a mother of two young boys and a wife to the best husband I’ve got. I will be the UC’s gal Friday not only serving up smoothies but also crunching calculations. And as soon as juicingly possible, I will add great people to the team to take over in areas they are experts. Because in business, you always want to work with people who know more than you do.
Risks and challenges
Like with any small business, there are a variety of risks we may face leading up to opening and running a day-to-day operation. When it comes to establishing a brand new restaurant concept in a non-existing restaurant space, those risks become even more apparent and challenging; under capitalization, permitting, municipal approvals, poor management and possible lack of customer base to name a few.
However, with the support of the community, we can overcome any hurdle that we may face. After months of preparing to open this business – creating a business plan, business plan revisions, location scouting, menu creation, and product testing – we are very excited to share with Sooke what we have to offer. The Uncommon Carrot plans on taking whatever steps necessary to maintain momentum and serve the fast, healthy, delicious foods the community has been asking for.Learn about accountability on Kickstarter
- (30 days)