CVRST began as the byproduct of a year long journey through 25,000 miles of American highways, forests, deserts, small towns, large cities, and everything in between. It was during this trip on my stripped down Harley Sportster, that the concept of CVRST was born.
In 2013 I was working 50-70 hours a week at a dead end job and struggling to make rent and bills. I just couldn't convince myself that life was supposed to be experienced this way. I figured the struggle to find food and shelter on the road was far more desirable than the results I'd seen working a standard job. I quit my job, sold everything I owned, strapped as much gear to my bike as I possibly could, and headed south from Central Washington.
Over the next year I road through over 35 states, and had the pleasure of going to a multitude of events. Two Born Free shows, Hood Bush, Gypsy Run, Brooklyn Invitational, Pinned Ohio, Giddy Up Texas, Ramble Tamble, and many more. Not only did I meet some of the most wonderful and generous people, get to see some of the most incredible bikes ever built, but I also got to examine what riders were wearing and using for gear.
I had countless conversations with people about items they wished were available for motorcycle riders that were also travel/camping enthusiasts. These conversations seemed to center around bags, tents, clothes, sleeping bags, hammocks, etc. We all know those products exist, but generally they can't compete with the degree of durability that life on the road requires. In that instant, I knew something needed to be done. Products that were functional, stylish, however they could handle what thousands of miles of rubber and pavement do to a person.
In that year of 25,000 miles on the road, the idea for CVRST was more and more solidified with very exit sign I passed. Conversations with hundreds of people, an internship at a custom denim shop, constantly sleeping outside, and numerous other experiences put me on the path of creating the highest quality motorcycle/travel products available.
I returned from the trip and landed in Seattle Washington. I was living in a friends garage, with a borrowed sewing machine and seam ripper. I was gifted an old military duffle bag that I subsequently took apart to learn bag construction. I manufactured my first bag, created a functional tool roll, and did market testing via Instagram. The ball began rolling immediately.
In this last year since sewing my first stitch, CVRST's focus has been on functional travel bags. If you want to see the bags we produce, check us out on Instagram @cvrst.
It is time to create the next piece of the puzzle:
Functional American made clothing.
The goal with this Kickstarter is to get the necessary machines and materials needed to design and produce a full line of high quality, American made clothing and new bags for both men AND women. This line of clothing and bags are utilitarian in their use, and are not just for people who ride. They are for people who go outside. And do so often.
Where will your money go? It's simple:
$9000 - Machinery (Reece keyhole buttonhole machine, Juki bar tack machine, Pfaff 438 zig zag machine, Juki LU-563 walking foot machine, Juki double needle walking foot machine, Juki serger/overlock machine) Some photo examples below:
$3000 - Fabric and Materials (canvas, ripstop, Cordura, padding, etc.)
$3000 - Hardware (snaps, rivets, zippers, etc.)
This financial projection covers all the necessary materials to produce Kickstarter incentives, along with the creation of the first seasonal line of CVRST clothing.
So what do you get in return? Check out our incentives below:
$8 incentive category: "I Helped Raindog Dave" Koozie
$10 incentive category: embroidered CVRST patch
$25 incentive category: Limited edition CVRST T-shirt
$45 incentive category: collaboration hand engraved Zippo with Byline Supply Co.
$100 incentive category: 2 CVRST dry bags.
$180 incentive category: CVRST riding vest and CVRST embroidered patch
$250 incentive category: CVRST sissy bar bag with detachable backpack straps and waterproof liner
$350 incentive category: CVRST sissy bar bag with waterproof liner, and 2 CVRST dry bags (module bags that attach to sissy bar bag)
Risks and challenges
Creating clothing and bags presents various challenges, such as fabric sourcing, sewing machine errors, etc. While these challenges are to be expected, CVRST already has patterns prepped for production, along with our material suppliers on standby waiting to fulfill material orders. These factors, coupled with our production and fulfillment experience will ensure the delivery of our products to our backers.Learn about accountability on Kickstarter
- (30 days)