Piush Soni, BSc, G.G - Founder
An innovator and entrepreneur, he has a strong background in product development and manufacturing. Having studied at the Cass Business School, London and at the Gemmological Institute of America, California, USA. Over the last 15 years he has worked on many international projects putting together teams of exceptionally skilled professionals in their respective fields of expertise covering: Research & Development, Branding, Marketing, Engineering, Operations & Management. He brought this select NKD team together over two years ago with a mission to revolutionize the way we consume water. Soni will continue working with and coordinating the team whilst overseeing the project to ensure we work to schedule to deliver the highest quality product on time.
Shazia Awan, BA, MA, CIPR - Co Founder/Sales, Marketing & Communications
Welsh born Shazia Awan has worked as a public relations Director
managing creative campaigns for fashion, food and lifestyle brands since graduating from Cardiff University.
Over the last four years Shazia has worked successfully as an entrepreneur designing, creating and launching everything from menswear to women's underwear! Her efforts have gained her the award for Asian female entrepreneur of the year in 2010 as well as being named as one of Management Today's and The Sunday Times 35 under 35 women to watch. Shazia is also a Business and Intellectual Property Ambassador to the British Library in London and has completed the International Visitor leadership programme with the American Embassy and the Department of State which saw her spend several weeks travelling across the USA taking part in community activism projects.
Shazia will oversee all marketing strategies, communications and sales.
Richard Eve, BEng - Chief Engineer/Designer
Richard brings a wealth of experience and know how to this project, having gained his qualifications in the UK, he has worked in product design and development for an array of international brands for over ten years and has a track record of delivering many successful commercial products to market.
Over the past two years, Richard has helped to articulate the vision for the NKD AQUA POD, excelling in both innovative design and technical know how which reflects in our product. Moving forward, Richard will oversee the production process and continue to use his strong creative, artistic and technical skills to further grow the NKD AQUA product offering.
Together we created the NKD AQUA POD!
NKD AQUA was developed after extensive research into the World’s most famous mountain mineral waters. We found that the waters in these regions are declustered, slightly alkaline and supercharged with important trace minerals and electrolytes which hydrate your body in the most efficient way.
Our research & development team began experimenting with various natural filtering methods to replicate this natural process within a bottle. We were able to create a filter capable of producing mountain quality spring water that is slightly alkaline and supercharged with the optimal level of natural minerals and electrolytes as found in nature.
Our patent pending FILTRON SYSTEM is the result of several years of research & development with leading experts from across the globe in the fields of bio energetics and water physics.
Why we chose to manufacture in the USA
We have already selected two long established and highly reputable manufacturing partners based in California, USA. One specialist company to produce the filter systems and another to produce the plastic components and follow through with complete unit assembly and packaging. We chose to manufacture in the USA as members of our team have successfully worked with both of the companies in the past. We wanted to guarantee reliable production schedules, precision manufacturing and ultimately the highest quality product. We have been working with them to mitigate the risks in volume production of the NKD AQUA POD and are well positioned to execute our delivery plan.
We estimate NKD AQUA POD will begin shipping in February 2014 and are excited to Supercharge our loyal backers from our first Kickstarter community production run!
We hope the kickstarter community can share in our vision and help us make the Worlds best water a reality for everyone. THANK YOU!