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The Sway´s leather handbags and biker jackets uses recycled materials to create the ultimate wardrobe essentials.

Our Mission....

is to design edgy high quality leather jackets and handbags. We believe our die hard biker jackets and handbags should be a staple to compliment every wardrobe. Our fans around the world are heavily influenced by music, art and culture so we create each piece with them in mind. We are a design house with a rock n roll attitude. We make our collection in a factory that produces motor bike accessories so all the leather, studs and hardware we use are authentic. We hand cut all the leather and each piece is crafted using high quality recycled and excess textiles. At our core, The Sway focuses on design, form and function with sustainable practices applied in all our design and manufacturing. 

Beautifully crafted and lovingly recycled, The Sway is the way, for all uber cool fashionistas. Take a look at some of the cool stores that stock The Sway!

 In 2 years, we have expanded across the US, into Japan and Hong Kong and Australia.

The money raised will.....

Due to the success of the collections at retail, and demand from buyers, we are looking to raise funds to expand the collection for next season and create a full leather jacket collection for Fall 13. We would also like to expand the handbag collection. We will have 20 new jacket shapes and 20 new handbag shapes. This will be the first time we have a full collection in both categories. 

The Sway needs 25,000 to fund the launch of the new Fall 13 jacket and handbag collection.

BMWi and The Sway 

We just completed the NYC tour with BMWi! We were asked to showcase our collection along side the new BMWi electric car. We were excited to be part of such a great event. BMWi was the perfect back drop to showcase the collection. Uma Thurman was the ambassador for the event and hosted the opening night.

With your generous support The Sway can continue to work with top brands such as BMW, we have also worked with Bloomingdales, Fred Segal and Mercedes Benz Fashion week. Here are some photos from the BMWi opening night!

The Sway at BMWi Born Electric Car Tour NYC 12-18 Nov, 2012
The Sway at BMWi Born Electric Car Tour NYC 12-18 Nov, 2012

The Sway `leather an Love´video

Have a look out our collection video!

Music by DeerHunter

We get a lot of attention from our rock goddesses who have rocked The Sway

We heart Amber Valletta! Thanks Amber for your style, support & substance! xo

Press

Here are some of the publications we have been in!

Awards

Winner 2011 Best green handbag, Finalist 2012 Best Green Handbag. Designer Belinda Pasqua has also been nominated for the Advance Australia Awards honoring the work achieved by Australians living abroad.

Our Green and Social commitment...

  • using a manufacturing facility that is certified by the United Nations, in reducing carbon omissions
  • recycling strategies in all aspects of the company
  • fair wages and equal pay for men and women
  • Skilled workers in our factory specialized in traditional leather making
  • Giving back - 10% of profits given to charity
  • We have been featured in fashion shows, documentaries, print and radio interviews and have appeared in many editorials.We continue to explore ways to raise awareness of sustainability in design

Our offer to you...

The Sway rewards below, are being offered through various pledge amounts created exclusively for our Kickstarter Backers. If you don't have a Sway piece in your wardrobe, now is the perfect time to get your hands on a piece!

The money raised from each pledge will help:

  • us fund our new Fall 13  leather jacket and handbag collection

Please have a look through all the pledges and select the pieces you love.

Thank you so much for your support!! Its only the beginning for the brand, we want to expand into accessories and menswear very soon!                    

A big Thank you from The Sway: 

Belinda, Kelly, Rebecca, Alan, Vivien, Aya, Brian, Jennifer and Ernesto xox

The Sway Rewards

We have several rewards to choose from for the ladies, and gentleman, we hope to launch our mens line soon, but in the meantime, these rewards will make the perfect gifts for the ladies in your life!

Thank you for taking the time to review our project!!!
Thank you for taking the time to review our project!!!

Risks and challenges Learn about accountability on Kickstarter

With a long fashion background, The Sway founder, Belinda Pasqua, brings her 20 years of experience to the business in all aspects of the company.The Sway brand has born almost 3 years ago. We have received orders from across the USA, Japan,Hong Kong and Australia and have successfully delivered on time with high quality merchandise for each order. We feel confident that we are able to create and deliver each kickstarter order in a timely fashion. There is literally hundreds of tonnes of excess leather available around the globe, so we will never run out of leather!

FAQ

Have a question? If the info above doesn't help, you can ask the project creator directly.

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7
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$1,760
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  • Pledge $5 or more
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    The Sway Thank you card. Recieve an exclusively designed Thank you card hand written and signed by designer Belinda Pasqua. A big thank you from us!!!

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  • Pledge $20 or more
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    The Sway signature cotton tote bag. Size large 23x15"

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  • Pledge $25 or more
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    The Sways small signature fringe keyring. length =8cm Super soft leather fringe keyring available in black, chocolate and navy

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  • Pledge $35 or more
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    The Sway recycled cotton tote bag (23x15")and small leather fringe keyring (length = 8cm)

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  • Pledge $60 or more
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    1 backer

    Choose between The Sway LONG fringe keychain (length=17") in black, navy or chocolate OR LILY phone pouch, to carry all your essentials hands free! OR AUGUSTINE small pindot pouch!

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    Add $10 USD to ship outside the US
  • Pledge $100 or more
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    ZOE zip wallet size 5x4" colors: Black or white pin dot leather or Black, Navy, Chocolate in plain leather (comes with complimentary Sway cotton tote bag and fringe keyring!)

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  • Pledge $100 or more
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    A half hour Skype chat with the Designer Belinda Pasqua to ask any questions about designing, starting your own business and her experiences in fashion and travel.

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  • Pledge $120 or more
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    AUGUSTINE TRIANGLE pouch, OR AUGUSTINE HARLEQUIN pouch OR AUGUSTINE COLOUR BLOCK pouch. Size 8x7. colors Black, Navy and Chocolate.( Colour block one colour only as pictured) This is one of our most popular styles, the perfect go anywhere pouch size. (comes with complimentary Sway cotton tote bag and fringe keyring!)

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  • Pledge $140 or more
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    1 backer

    Choose between the AUGUSTINE stud pouch in colors black or putty size 8x7" OR KIKI zip wallet in black or grey with black zipper size 8.5x4" (comes with complimentary Sway cotton tote bag and fringe keyring!)

    Estimated delivery:
    Add $15 USD to ship outside the US
  • Pledge $160 or more
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    Choose between the CARTER chain pouch in black, Marine or white blue size 7x5 OR AUGUSTINE SHAG pouch in black,marine or white. size 8x7" OR AUGUSTINE MATCHSTICK zip pouch in black, chocolate or tan. size 8x7"

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  • Pledge $160 or more
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    Choose between the IVY cylinder bag in BLACK or Chocolate size 10x4" OR the REESE V-CLUTCH in BLACK, Chocolate or tobacco -pictured. size 13x7" (comes with complimentary Sway cotton tote bag and fringe keyring!)

    Estimated delivery:
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  • Pledge $180 or more
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    The BAX clutch. This perfect size clutch fits all your essential day to night items. Size 13x7" the BAX is available in 2 treatments. BAX TRIANGLE colors: Black, Chocolate and Nude. BAX SHAG in cols: Black, White and Marine

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  • Pledge $200 or more
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    Choose between the EMERSON satchel in hard leather size 14.5x11. Cols; Black or Tan OR the MYLO MATCHSTICK portfolio pouch suitable for iPads size:13.5 x10" cols: Black, Tan, chocolate, Nude-pictured

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  • Pledge $250 or more
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    Choose between our most popular bags the BERLIN harlequin messenger (20x15") or the SABINE messenger 10x30" color: BLACK, navy or chocolate available in 3 patchwork designs, triangle, rectangle or matchstick (comes with complimentary Sway cotton tote bag and long fringe keyring!)

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  • Pledge $300 or more
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    Choose between the BYRON retro biker front length =21" size XS, S, M,L,XL colour: Tan or Black OR LENNY LARGE stud tote in black or chocolate (comes with complimentary Sway cotton tote bag and leather keyring) Retail$500

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  • Pledge $350 or more
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    MOMO triangle biker front length = 21" size: XS,S,M,L,XL color: BLACK or NAVY (comes with complimentary Sway cotton tote bag and leather fringe keyring!!) Retail $650

    Estimated delivery:
    Add $25 USD to ship outside the US
  • Pledge $450 or more
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    BYRON HAND DISTRESSED LEATHER BIKER. Front length = 21cm. colors: Black, Tobacco(pictured) and chocolate. A must in every wardrobe this light weight biker is suitable all year round. size XS,S,M,L,XL

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  • Pledge $500 or more
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    Award winning MARLO LARGE shag tote bag. In colors: Black,Beige(pictured), Chocolate, Navy and blk&wht mixed (pictured) comes with complimentary Sway cotton tote bag and leather keyring. Hand cut leather Retail $990

    Estimated delivery:
    Add $40 USD to ship outside the US
  • Pledge $600 or more
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    1 backer

    The BONDi stud biker is the ultimate wardrobe essential.With over a thousand studs The Sway biker has caught the eye of celebrities such as Santigold and Amber Valletta front length = 21cm. colors: size XS,S,M,L,XL. colours: Black, Navy and Beige-pictured Retail:$990

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    Add $50 USD to ship outside the US
  • Pledge $1,000 or more
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    A handbag or jacket named after you in the next collection! You will also be able to pick the colour of your choice and receive one for yourself!

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  • Pledge $5,000 or more
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    A custom leather ladies or mens jacket, created by designer Belinda Pasqua who will design and make an original one of a kind leather biker jacket exclusively for you.

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    Add $30 USD to ship outside the US
  • Pledge $5,000 or more
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    A day with Designer Belinda Pasqua! We will fly you out to NY (must live within USA) for the Fall 2013 exclusive collection launch party. Also Includes a tour of The Sway design studio in Brooklyn, a tour of the Sway showroom in Soho, NY. Be our guest of honor at dinner with The Sway design and sales team!!

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  • Pledge $7,000 or more
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    Receive a new handbag or jacket every month for a year! You will be receiving a handbag or jacket of your choice each month for 12 months!!

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  • Pledge $8,000 or more
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    A 10 piece custom wardrobe from The Sway collection and persona wardrobe styling day. Designer Belinda Pasqua will fly to your home (within USA) to style your wardrobe and select your new Sway pieces. A custom Sway collection exclusively for you or a lucky friend.

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  • Pledge $10,000 or more
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    A 10 piece custom wardrobe from The Sway collection and personal wardrobe styling day. Designer Belinda Pasqua will fly to your home, anywhere in the world, to style your wardrobe and select your new Sway pieces. A custom Sway collection exclusively designed for you or a lucky friend.

    Estimated delivery:
Funding period

- (24 days)