Fundraiser / Reseller package. You can resell it on amazon, ebay or on your own website. Priced at $9 per board, its suggested resale price is $14. If you are a reseller, you will be featured on http://referencedesigner.com which will promote you. If you are an individual you will receive one of the 10 prototype boards that I will shipped right after the pledging ends ( shipping by May 26th) - as an additional bonus..