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The most natural and Earth( & Health) friendly Yoga mat - a synergy of science and tradition - Designed for form and function Read more

Washington, DC Design
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$7,134
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Funding Unsuccessful

This project's funding goal was not reached on June 13, 2012.

The most natural and Earth( & Health) friendly Yoga mat - a synergy of science and tradition - Designed for form and function

Washington, DC Design
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Sri Narayan
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Sri Narayan

First created  |  0 backed

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About this project

About us

Vastra represents a new paradigm in Wellness for the modern world, based on an ancient science. We're reviving the practice of using natural fibers dyed with medicinal plants and herbs as part of a health-promoting lifestyle, rooted in Ayurveda. To learn more about us, visit www.vastra.us or our Facebook page .

The most Earth(& Health) friendly Yoga mat -designed for form and function

  • Handwoven from 100% organic cotton yarn that is dyed only with medicinal plants and herbs from Ayurveda, the ancient Indian system for health and longevity
  • Designed, Woven & Tested for:

Grip on the floor (unique weave tiny air pockets underneath the mat plus handbrushed with a  proprietary fully natural rubber solution )

Grip on the surface ( a unique weave pattern together with ribs on the hands and feet area)

  • Washable
  • Foldable 
  • No Synthetics, Chemicals or un-earthly rubber extrusions
  • Fully plant-based and bio-degradeable 

Elevate your Yoga practice with the energy of plants and herbs from Ayurveda in your mat space!

We're offering the mat(along with the mat bag and eye-pillows) for pre-ordering at a special price(see details below and on the side). 

How it is made?

We start with 100% organic cotton yarn. The yarn is dyed using our proprietary dyeing process that is mostly manual(except for grinding some of the herbs/plants used). The dye is prepared as a concoction used in Ayurveda(the 5000 year-old Indian system for health and longevity) using predominantly plants/herbs like Turmeric and Tulsi(Holy Basil)  along with many others. The dyed yarn is then woven using a design that is meant to provide grip on the surface as well as on the floor. Finally, the woven mat is hand-brushed with a natural rubber solution on the back to enhance floor grip even further.

Early reviews

What went behind the design?

Yoga and Ayurveda being sister sciences, we are inspired to bring Ayurveda into the modern yoga practice starting with the Yoga mat. With the input/feedback from active yoga practioners, we went back to the drawing board several times revising the weave pattern/design to enhance functionality. After many iterations of sample development, we're excited to have come to a  design that provides the most grip(surface & on the floor) and is patent-worthy!!

How to buy one?

For those of you who're new to the concept of 'crowdfunding', here on kickstarter by funding us you're essentially pre-ordering your mat.This helps us as a small business that is trying to grow organically. When you choose an amount to fund from the list of options here, the corresponding reward is the actual product(that is not made yet) offered to you at a discount. Your credit card is charged once the funding deadline is reached, ONLY if the funding goal is met.

We then start the production and will ship the rewards(your pre-ordered product) to you in September 2012. Early funders(backers) will receive the product first.

Funding needed

$100,000 . This will help us meet our production minimums for our Yoga mat,  including investment in yarn/fabric and plants and herbs, used in our dyeing.

Rewards

1) Yoga mat

2) Eco-friendly messenger mat bag

3) Eye-Pillows

100% silk eye-pillows dyed with only plants and herbs, from Ayurveda(different colors on the left). Comes in a eco-friendly Jute pouch (above, right). 

4) Bedsheet sets(choose from our website www.vastra.us )

Shipping information

Free Shipping in the continental US. Please don't forget to add shipping for Canada, Hawaii, Alaska and international or we won't be able to deliver your rewards! 

Please add $10 for Canada, Hawaii and Alaska .Add $15 for international

FAQ

Have a question? If the info above doesn't help, you can ask the project creator directly.

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Rewards

  1. Select this reward

    Pledge $10 or more
    About $10 USD

    1 backer

    A big THANK YOU on behalf of our communities! Your support certainly helps us on our way- please spread the word!

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  2. Select this reward

    Pledge $30 or more
    About $30 USD

    0 backers

    Ayurvedic Eye-Pillow with pouch(Free shipping in the US) plus a big THANK YOU! (please add $7 for shipping to Canada, $10 for international)

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  3. Select this reward

    Pledge $60 or more
    About $60 USD

    21 backers

    Yoga Mat (this mat will retail at a minimum $90 )

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  4. Select this reward

    Pledge $75 or more
    About $75 USD

    28 backers

    Yoga Mat + Eco-friendly messenger bag (Total retail value of $115)

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  5. Select this reward

    Pledge $90 or more
    About $90 USD

    25 backers

    Yoga Mat + Eco-friendly messenger bag + Ayurvedic Eye-Pillow with pouch (Total value of $135)

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  6. Select this reward

    Pledge $200 or more
    About $200 USD

    0 backers Limited (50 left of 50)

    A queen-sized 100% natural bedsheet set from our collection- dyed only with plants & herbs from Ayurveda- Choose Tulsi or Turmeric(see on our website) -

    Please add $20 for Canada and $25 for international shipping

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  7. Select this reward

    Pledge $300 or more
    About $300 USD

    3 backers Limited (97 left of 100)

    A queen-sized 100% natural bedsheet set from our collection- dyed only with plants & herbs from Ayurveda-, along with the Yoga Mat + Eco-friendly messenger bag + Ayurvedic Eye-Pillow with pouch(Total value of $450 or more). *Bedsheet set will be shipped in June right after the project ends* Please add $20 for Canada and $25 for international shipping

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Funding period

- (45 days)