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The only hammock that fits inside your vehicle and suspends above the interior; designed and implemented by frugal travelers.
The only hammock that fits inside your vehicle and suspends above the interior; designed and implemented by frugal travelers.
108 backers pledged $8,833 to help bring this project to life.

About

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$8,833

108

Car Hammock products are designed and implemented by frugal travelers to help you sleep comfortably inside your car or SUV for less than the price of a hotel room.   

www.Carhammock.com

What's in it for YOU!  

Why we need your support?

Capital and R&D 

In 2016 we put the manufacturing wheels in motion by partnering with a manufacturing company in the midwest. Our initial order of 100 units sold out rapidly once we were featured on Gizmodo, The Chive, and Cool Things in the Spring of 2017. We were caught off-guard with such a rapid demand request and ran out of inventory. Our attempts to restock our inventory were met with a price increase from our manufacturer. Knowing our customers we knew that we could not pass the price hike onto them so we had to explore other manufacturers. We used the time during our manufacturing courting period to listen to our customer's suggestions for improvement and came up with a better design. Finally, after a few failures we have found a manufacturer that has the ability to make Car Hammocks at a reasonable price without sacrificing strength or quality. 

We want satisfied customers so we will now be offering free shipping and no hassle returns.  In order to do this we have to order our raw materials in large quantities and we just don't have that kind of capital lying around. That is where this campaign comes into play.

 HOW DOES IT WORK?

Our base model (Car Hammock OG) was designed for 4-Door sedans but can be adapted to fit on other vehicles.  We've even had customers put it inside extended cab trucks, vans, and Jeeps:

2013 Toyota Tacoma Double Cab
2013 Toyota Tacoma Double Cab
Unknown Van (submitted by customer)
Unknown Van (submitted by customer)

For adventurers with SUVs we have the

Car Hammock XL 

After our initial launch we received inquiries regarding our base model fitting on SUVs and wagons.  While we figured out how to make the base model fit on some SUVs it became too difficult to inform our customers which vehicles it could work with based upon the anchor points available.  Previously we thought there would be no reason to develop a model designed for SUVs because larger vehicle owners could sleep in the rear of their vehicle.  We were obviously mistaken.  Therefore, we got to work on a model that is a better fit for SUVs and wagons.

 We know that a lot of SUVs have closed rail roof racks or none at all.  This is a problem that we are still currently trying to solve due to the lack of anchor points for the rear straps.

We are currently testing out two solutions:

1.  Adding additional hardware to the roof strap for the carabiners to hook into.
2.  Educating the customer on how to tie loops into the roof strap for the carabiners to attach. 

Both of these solutions are viable options.  However, if neither of them yield the comfort level we expect then we plan on using the crowdfunding dollars to dig deeper.  

THE BAG

For both of our products we decided to go with a simple drawstring bag.  We chose this bag for simplicity and speed.  We recalled the headache of packing up our tents after a 3-day music festival and didn't want our customers to experience anything like that.  So when you're done with your Car Hammock, simply unclip the buckles, ball it up, and stuff it into the bag.  No precision folding or tetris skills needed.

INCEPTION OF CAR HAMMOCK

I had just recently quit my job in Washington, D.C. to go back to school. Before the semester began I planned to attend a 3-day music festival. After a few days of festivities, the sweltering heat broke me down and I needed a few minutes of air conditioning. I got in my car and reclined the front seat to enjoy the cool air. As I lay there staring up at the worn fabric of the car, I realized there was lots of unused space with the seats reclined. The light bulb went off -- I could create a product that used the empty space for sleeping inside the car.  Immediately after the music festival, I searched the internet for similar products and, to my surprise, I found nothing. Once I realized I had an original idea I began researching materials, sketching ideas, and eventually my excitement drove me to an outdoor retail store to look at strapping, stitching patterns, and types of buckles.  

Over the next 18 months I developed prototypes, tested materials, learned about patents, sourced materials, etc, etc, you get the point.

Here is the first photo of prototype testing

First Prototype test with Nephew
First Prototype test with Nephew
2nd Prototype Containing Sister-In-Law and Nephews
2nd Prototype Containing Sister-In-Law and Nephews

Coming Soon to a Roadtrip For You!  

We also have some good ideas coming down the pike that we would like to explore.  

Car Hammock Deluxe - A material-lined version with built in pillows and an integrated inflatable liner or memory foam.

Winter Car Hammock - A version with an underquilt and more rugged hardware.  

For now, we are working on perfecting the most common types of vehicles, but, eventually, we would love to get a Car Hammock in every type of vehicle available.  

Risks and challenges

During our initial roll out the main challenges we ran into were:

- Low capital
- Vehicle Compatibility Information
- Manufacturing costs
- Lack of distribution partnerships
- Increased competition

There were some other minor challenges that we have overcome with our new design, but the capital and distribution ones are the most prevalent.

In order to overcome the fit challenge we have taken a different approach to informing the customer. There are so many makes and models of vehicle out there that we found it near impossible to document every vehicle Car Hammock works with. Instead of focusing on which vehicles Car Hammock will fit on, we have decided to layout specific features of vehicles that will render the Car Hammock unsuitable for your vehicle . https://carhammock.com/fit

The issue of low capital and distribution is a bit more difficult. The pains we have gone through to find a strategic manufacturing partner that can match our quality and strength standards were vast. This is the main reason we have needed so much time to release our updated product. However, we have found partners that stand by their craftsmanship and were instrumental in some of the design points in our XL model.

Our new manufacturing partners are able to hit a price point that allows us to relay those reasonable costs onto our customers for the OG model, the XL model still needs a bit of time to perfect. Of course that price point only comes with bulk quantities, which is why we are crowdfunding. We are hoping to keep our price point under $75; that price is delivered on the customer's doorstep.

We have also seen a lot of international interest, but the shipping costs turn off some of the customers. From this campaign we hope to gain some strategic partnerships in select areas where we can distribute Car Hammocks at reasonable price points.

Thanks!

We really appreciate you visiting our kickstarter campaign and for your support. We realize that our product is not for everyone but if you think of someone that would be interested, please share it with them. If you have any questions, please don't hesitate to ask.

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Support

  1. Select this reward

    Pledge US$ 2 or more About US$ 2.00

    Car Hammock Support

    Each pledge brings us closer to perfecting the Car Hammock. You will receive updates on our status and a website shout out!

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  2. Select this reward

    Pledge $5 or more About $5

    Stickers

    Show your support with two Car Hammock stickers. All black stickers with our logo is a great way to tell people that, occasionally, you sleep in your car . . . comfortably.

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  3. Select this reward

    Pledge $10 or more About $10

    Car Hammock Support Bundle

    With a pledge of 10 beans you will receive two koozies with the Car Hammock logo. 1 for 12oz cans and 1 for 16oz solo cups. Not everyone can afford a double-walled vacuum sealed adamantium koozie. . . . BUT WAIT

    THERE'S MORE!!!

    You will also receive some Car Hammock stickers to slap on your belongings so people can randomly ask you "WTF is a Car Hammock?" while walking through the airport.

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  4. Select this reward

    Pledge $20 or more About $20

    T-Shirt

    Soon to be your favorite shirt!

    Show your support by wearing a Car Hammock shirt! $20 will land you an all black soft tri-blend T-Shirt with our logo on the front.

    We will have to send you a fulfillment survey later to find out your size.

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  5. Select this reward

    Pledge $25 or more About $25

    Nectar Sunglasses (Polarized)

    Thanks to our friends over at Nectar Sunglasses we are pleased to offer a pair of Nectar Sunnies as one of our rewards.

    You get to choose between Coltic or Disco. We have included some photos but we encourage you to check out their website because they're doing some legit stuff over there. Like helping the bee population for instance https://www.nectarsunglasses.com/pages/save-the-bees

    Thanks again fellas!!!

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  6. Reward no longer available

    Pledge $59 or more About $59

    Early Bird Car Hammock OG

    Be one of the first ones to hit the road!

    Each Car Hammock will come with a black drawstring backpack with Car Hammock logo. We hope to have this to you before your fall road trip and with free shipping you can't beat this deal.

    For now, we are sticking with all black hammock material and webbing. More colors could become available if we exceed our goal.

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    Reward no longer available 35 backers
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  7. Select this reward

    Pledge $67 or more About $67

    Car Hammock

    OK so you are a little late to the party and missed the early bird special. That's OK, we've been there before.

    If you have a good excuse for being late we will include some koozies in your package.

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  8. Select this reward

    Pledge $76 or more About $76

    Car Hammock XL Early Bird

    Our XL model is longer with tapered edges designed for vehicles with rear opening hatches. So if you have an SUV or a wagon and want to sleep above your gear, this is the product for you.

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  9. Select this reward

    Pledge $85 or more About $85

    Car Hammock XL

    If you missed the XL early bird deal, no big deal, we will take care of you. At this price you are still getting a great deal!

    Since we are still working out a few anchor point issues, these guys may take a bit longer.

    ENJOY!!!

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Funding period

- (30 days)