About this project
nuplug™ brings power within reach!
Get ready for a much more comfortable and convenient way to continue using your smart-devices while they are charging. nuplug™ is an intuitive and functional solution for many of your power related needs, and with your support, we can make it available for everyone.
NEW BACKER LEVEL FOR THE LAST 8 HOURS INCLUDES THIS POSTER
WHAT OTHERS ARE SAYING
nuplug is not only a great product for smart-device charging convenience, it is also a functional solution for:
- Workplace & Workshop- attach to your desk, meeting room table, or workbench
- Hotels & Airports- an inexpensive retrofit for places that have not yet incurred the major cost of infrastructure upgrades
- Light Medical- for powered medical equipment in your home that needs to be located near the bed
- Elderly and Disabled- for many of us, 'power within reach' constitutes a medical need, not just a novel convenience
- Video Gaming- charging your wireless game controller no longer depends on your proximity to the game console
- College Dorms & Small Apartments- where almost every available outlet is blocked by a piece of furniture, nuplug helps to make these spaces more functional
- 2- 120v AC power outlets (opposing orientation)
- 2- 2.1 AMP output USB ports
- Surge Protected (grounded & protected status lights)
- 10 ft. (3 meter) device cord
- FLAT profile plug
- 1.625"+ clamp range (approx.)
- Dimensions 5" W x 3.5" H x 3.5" D (approx.)
- cord management feature to be added
NOTE: some specifications are subject to slight modification after testing finalization
nuplug™ will be available in 2 colors:
You will be given the opportunity to vote on your favorite 5 of the 13 nuskinn colors shown below. When we reach our stretch goals, you will receive the most popular nuskinns!
VISIT THE COLOR SURVEY HERE:
WHAT IS A NUSKINN?
nuskinn is similar to a cell phone case- it is a fun and decorative piece that pops onto the front of nuplug, adding more style and variety to this useful product. Here are some examples of what nuplug looks like with a nuskinn:
Note: actual colors may be slightly different than computer renderings shown.
Most of our rewards involve making a choice- colors, sizes, etc.
With respect to your nuplug color and/or T-shirt color & size, DON'T worry about that right now. We will get that info from you AFTER the campaign is successfully funded.
What we do need from you now is your input on nuskinn colors! Your vote really counts, so please provide your input and take the survey!
For those of you who chose a reward that offers a T-shirt, that's awesome! Thanks! These are the 4 available colors, and the sizes available are S,M,L, XL, 2XL.
If we meet this goal, every backer who contributes at a 'nuskinns upgrade' level will receive ONE nuskinn in the most popular color voted on. You have the opportunity to vote on your favorite 5 of the nuskinn colors shown above, and if we meet this stretch goal, our most popular color at the time that we meet this goal will be revealed for all! Voting will still be open for the second most popular nuskinn color.
If we meet this goal, every backer who contributes at a 'nuskinns upgrade' level will receive a SECOND nuskinn in the SECOND most popular color voted on. Once again, our second most popular color at the time that we meet this goal will be revealed for all! Voting will still be open for the third most popular nuskinn color.
If we meet this goal, every backer who contributes at a 'nuskinns upgrade' level will receive a THIRD nuskinn in the THIRD most popular color voted on. Once again, our third most popular color at the time that we meet this goal will be revealed for all!
If we meet this goal, every backer who contributes at a 'nuskinns upgrade' level will receive 2 MORE nuskinns in addition to the 3 you will already receive! That's a total of 5 nuskinns! The 5 most popular colors voted on will all be yours!
This fundraiser is intended to provide us with the investment capital necessary to produce an initial production run of nuplug.
In order to do so, there are several major initial expenditures that we must incur; some of which include:
- Additional product testing
- Re-engineering for injection mold manufacture
- Product safety certification (eg. UL listing)
- Production scale tooling costs
Additionally, we must budget for our unit production costs and shipping costs. At our funding goal, we will have enough capital to manufacture a minimum order quantity (the minimum quantity that a manufacturer requires to actually bother making the product) which is a few thousand units.
Many of our internal components will be sourced overseas- this is inevitable as there are no longer manufacturers in the USA that make these products. However, we do plan to manufacture the product housing, and assemble the product, here in the USA. In fact, if we vastly exceed our funding goal, it may be possible for us to perform the assembly in-house.
Strategic relationships have already been established with local parts manufacturers as well as overseas component suppliers. When we reach our funding goal, we will be able to put our plans into immediate action.
PROJECTED PLAN (major milestones)
HOW IT ALL STARTED
I can remember one of the first times the need for nuplug became abundantly clear. One of my friends came over and brought his laptop to do some work. As he pulled my sofa away from the wall to plug in his charger cord, I started thinking about a better solution. I tried using a regular extension cord, but it ended up being more of a nuisance than anything else, since it was always hidden among the dust bunnies under the couch- or something I would hurt my foot with as I stepped on it. I soon found that this problem was not just mine, and it was not just with my sofa blocking the outlet behind it. From this point I started messing with some designs for a solution. A basic illustration of our design progression is shown here:
Although this is somewhat of an abridged version, the major concepts and changes are shown. After a few ideas and designs were thrown around, it was clear that this product needed to be less bulky than its predecessors, it needed to have as few moving parts as possible- for ease-of-use and durability, and needed to be versatile- to handle many situations and diverse furniture. I wanted nuplug to be a solution that was better than all the items sitting on the store shelves these days- and although there are many of them, there's really nothing out there that provides a clean, compact, intuitive, and versatile solution for this new need- I call it 'an impulsive need for convenient access to power'.
Going back to the original time when i saw my friend wrestling with my couch to plug in his laptop cord- it became obvious that this was not going to be the only time when someone might want to have convenient access to power while sitting on the couch. The explosion of smart-device prevalence in our lives has created a new level of behavior; that is, that we are no longer just setting down a cell phone to charge at the end of the day, then picking it up again in the morning. We find ourselves desiring continued use of the device- especially when it needs to charge! Therefore, we need a new solution for this relatively new problem- and that's how nuplug was born; nuplug is power within reach.
Risks and challenges
This project has a comprehensive business plan behind it. This business plan has been defended in and won awards at state and national competitions, including the grand prize at an international competition in early April- http://business.und.edu/entrepreneurship/entrepreneurshipchallenge.cfm
Nonetheless, risks have certainly been identified.
The ability to test and re-engineer the product, as well as identify the most appropriate final assembly materials is a short-term (timeline) risk. This is because each new material needs to be tested, and slight re-engineering needs to take place with the introduction of new material specifications and/or test results. In short, there are always potential unknowns in the redesign process that may necessitate creative solutions that add to our timeline. Although this is unavoidable and unpredictable, we have created a plan of action that will help us stay on task and organized. We will also continue to communicate with our community of supporters to inform you of our progress and update our expected delivery time.Learn about accountability on Kickstarter
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