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The Indian cooking show you crave: complete with cooking, travel to India, and loads of spicy inspiration with Anupy. Read more

Chicago, IL Television
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$31,896
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This project was successfully funded on September 17.

The Indian cooking show you crave: complete with cooking, travel to India, and loads of spicy inspiration with Anupy.

Chicago, IL Television
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About this project

HELP! This is an SOS. I need you all. 

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After four years of traveling, videotaping, and writing scripts on swaying boats, in the back of bumpy cars, and in between my girls' soccer practices, my dream of Indian As Apple Pie TV is ALMOST here. 

I have a production team, a tentative green light from a public television station, and the other resources required to finally pull this off. 

Now all I need is $$$. 

That's where all of you come in - I hope. 

I already know you have faith in me. I can feel it and can tell it from the over 100,000 copies of my first two cookbooks sold, my almost 4,000 Facebook followers, my tens of thousands of blog subscribers, and my hundreds of Twitter fans. 

By now, you know I rarely ask for anything except your feedback and continued support. Week-after-week I've posted new recipes on my blog and website www.indianasapplepie.com without accepting distracting advertisers to my site - only to make your lives easier and tastier in the kitchen. 

But, now - I truly need you to give whatever you can. I need your support and your dollars to make this national show a reality. A show not only about Indian food, but one that you can relate to. One that will get you motivated in the kitchen and one that will get you excited about healthy, delicious, homestyle Indian food. And one that will make you see how easy making Indian food truly is. You'll see India and its cuisine from the eye of an Indian American who knows how to write, is comfortable with travel, can cook, and ask the questions you would ask. 

If you are South Asian, this is a show that will make you proud to be from the Subcontinent. It's a show you'll be able to watch with your family and kids and teach them about their roots - as I have done with mine. 

Consider me your personal tour guide to a land and culture that is at once deep and varied. 

I was born in India, but raised outside of Philadelphia. I know how to break recipes down so you can understand them. I'm a journalist by trade - I know how to write. I was a television reporter for years - and love working in front of the camera. 

I know I can do this. 

Will you help? 

Please click a pledge to the right and share, share, share this page with all of YOUR friends and family. It's amazing what positive energy and even a few dollars from all of us can do. Consider your contribution an endorsement to the idea that there indeed SHOULD be more cooking shows out there about ethnic foods you love to eat that actually TEACH you how to cook.  

Imagine, if all of my FANS contributed just $10 each, we would surpass this goal. It truly depends on you. 

xoxo Anupy

Risks and challenges

Although I am confident that I have one of the best teams to take this project to fruition, the fact remains that shooting a six episode 30-minute cooking show takes quite a bit of investment. This $30,000 that I am asking from all of you will help me and my team get to India and shoot the footage we need. Then, we'll need to shoot segments in the kitchen in Chicago, produce an episode, and deliver it to our distributor. I'll need more money down the line, but this initial investment paves a big chunk of the groundwork. To thank you for investing in me and my team, I am offering you everything from a chance to travel with us in India to getting your hands on my hottest products, copies of my cookbooks, and so much more. Thank you so much in advance for your help and for believing in me and this project. I promise I won't let you down.

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Rewards

  • You selected
    Pledge $5 or more

    3 backers

    WE need YOU. Your dollars can go a long, long way to help create Indian As Apple Pie TV. Please pledge, and you will get a 'thank you' posted on www.indianasapplepie.com and a virtual hug from Anupy. xoxo

    Estimated delivery:
  • You selected
    Pledge $10 or more

    67 backers

    You'll get a sample of Anupy's famous Chai Masala, a recipe card for mango lassi, a 'thank you' posted on my website, and a virtual hug from Anupy. xoxo

    Estimated delivery:
  • You selected
    Pledge $25 or more

    34 backers

    Have your favorite Indian-inspired recipe posted on Anupy's website, have her link to your blog on her site, and a 'thank you' for the world to see..oh, and a virtual hug from Anupy. xoxo

    Estimated delivery:
  • You selected
    Pledge $60 or more

    118 backers

    First edition signed copy of Anupy's third book, 'Indian For Everyone'. Be the first to get your hands on this amazing hard cover cookbook. I'll personalize it to someone special (even if it's you)...and a virtual hug from Anupy. xoxo

    Estimated delivery:
    Only ships to: United States
  • You selected
    Pledge $150 or more

    24 backers

    A kit of Anupy's favorite Indian as Apple Pie products: A Spice Tiffin, a sheet of labels, 3 essential spices (garam masala, chana masala, and tandoori masala), and a virtual hug from Anupy. xoxo

    Estimated delivery:
    Only ships to: United States
  • You selected
    Pledge $175 or more

    22 backers Limited (3 left of 25)

    A kit of Anupy's favorite Indian as Apple Pie products: A Spice Tiffin, a sheet of labels, 3 essential spices (garam masala, chana masala, and tandoori masala), AND ALL THREE OF ANUPY'S COOKBOOKS - Vegan Indian Cooking, The Indian Slow Cooker, and Indian For Everyone...oh, and a virtual hug from Anupy. xoxo

    Estimated delivery:
    Only ships to: United States
  • You selected
    Pledge $250 or more

    4 backers Limited (46 left of 50)

    A signed copy of Anupy's new book 'Indian For Everyone' and a 30-minute Skype chat or phone conversation with Anupy herself about your most pressing questions about cooking, marketing, launching a small business, whatever you want to talk about. AND a virtual hug from Anupy. xoxo

    Estimated delivery:
  • You selected
    Pledge $400 or more

    0 backers Limited (50 left of 50)

    A signed copy of one of Anupy's cookbooks (you choose), a set of starter spices, a Spice Tiffin, a half hour phone or Skype consult with Anupy, and a virtual hug. xoxo

    Estimated delivery:
    Only ships to: United States
  • You selected
    Pledge $500 or more

    6 backers Limited (4 left of 10)

    Indian As Apple Pie take out. Enjoy a complete meal for your family for 2 Friday nights. From curry to stir-fries, rice, chutney, and fresh salad, Anupy will cook with you in mind. She can deliver if you are in Chicago - or alternatively you can pick up from her Lincoln Park home. It's the best Indian take out Chicago has to offer..along with a hug from Anupy. xoxo

    Estimated delivery:
  • You selected
    Pledge $700 or more

    0 backers

    See Chicago's Little India, Devon Ave., through Anupy's eyes - you'll learn about the culture, history, and food. She will play tour guide to you and your group of 10 (you and 9 friends). Over two hours you'll walk the entire strip of Devon Ave., peer into a Tandoor oven, learn the difference between chutney and achaar, discover chapati flour, and taste Indian street food. Anupy will answer all of your questions and you'll love the samosas - dhokla, and chaat you'll taste along the way. Is your mouth already watering, or what? Ticket to India not even needed. This is a GREAT package if you plan a visit to Chicago. Anupy is flexible on dates and the award is available through December 2015. Did we mention a hug from Anupy for everyone in your party? (That's 10!!! hugs). -xoxo

    Estimated delivery:
  • You selected
    Pledge $800 or more

    0 backers Limited (4 left of 4)

    Cook with Anupy! Sign up for this package and you and 3 friends (4 total) will enjoy a private cooking lesson in Anupy's Lincoln Park home (a 2 hour session). Alternatively, Anupy can come to your home if you live in Chicago or the immediate area. This package is also available if you live in the Philadelphia area - Anupy will fly there just for you! You and three friends will be guests in Anupy's childhood home in King of Prussia. Of course a hug (or two or three) is included! AND if you go for the Philly package you get to meet Anupy's mother - who continues to inspire her in the kitchen even today - xoxo

    Estimated delivery:
  • You selected
    Pledge $1,000 or more

    6 backers All gone!

    Help on set for a day. Have fun working with Anupy and her crew filming Indian As Apple Pie TV. GET YOUR NAME ADDED TO THE CREDITS FOR THAT SHOW. See first hand how a cooking show is put together. Oh, and get several hugs from Anupy. xoxo (Travel to Chicago not included.) This is great gift for that student/graduate you know looking for experience in TV and Film. And, of course hugs from Anupy! xoxo

    Estimated delivery:
  • You selected
    Pledge $3,000 or more

    0 backers Limited (8 left of 8)

    Have Anupy fly to you! Pledge this amount, and wherever you are in the U.S. (exceptions are Alaska), Anupy will come to you and make your cooking event the most memorable one yet. She will even give you and your 10 friends a cooking lesson they will never forget. Because she has special ties to Hawaii, Anupy is even willing to head out to the islands (someone's gotta' do it!). Hugs, hugs...hugs from Anupy! xoxo

    Estimated delivery:
    Only ships to: United States
  • You selected
    Pledge $10,000

    0 backers Limited (2 left of 2)

    Go for the whole PIE! Travel to India and visit Anupy and her crew for 3 days on set. Your flight to India (incredibly) IS included and your name will be added to our show credits. We'll even cover your food and stay while you are with the crew. (The rest of your trip in India not included but Anupy can help recommend spots to visit.) Anupy hugs abound! -xoxo

    Estimated delivery:

Funding period

- (30 days)