These are two of the most popular questions we’ve gotten about our project and both of these questions are interrelated.
We've been receiving a lot of advice on our project, and prevailing wisdom has been “you would be more successful setting your goal lower – maybe $250K and hope for your $500K goal."
We’ve heard this quite a bit, but this isn’t something that we at SnowFury Studios feel comfortable with. Hope is not a strategy to base a business venture on, and we believe taking this approach would open significant risk to us and the community in terms of being able to deliver the game.
For this project, we made the decision to include both the game itself and cloud platform that enables the social aspects. We’ve spent a lot of time working through the project costs and lining up the right team to deliver it between SnowFury Studios and one of our strategic partners, i3D.
Game development at this level requires a diverse set of talents and people at different stages of development – everything from story and lore, to world and creature design, to interaction and level design, to client and cloud engineering, and a large QA and Beta effort to cover the platforms we’re supporting.
Not all of these costs are constant – many of these are brought in at different stages through out development of the project, however, game and platform development are constant costs throughout the process.
There are some things we could have decided to cut down on – shrinking the up front creative team, shrinking or shortening QA and Beta teams, or even reduce the scope of the initial game, but to us those are critical to having a quality game and would not have cut the project’s minimum costs in half.
So when it comes to budget overruns, we’ve done our diligence and have set realistic costs throughout our stretch goals. Our diligence is not only based on the project but we have also put this in context of the costs for large developments we’ve successfully delivered in past experiences.