Bringing a Hub Home
This year 90 applications from 25 countries were submitted to the Savory Institute in hopes of bringing a Savory Hub to their region. My husband, Spencer, and I were one of those applicants. We described a learning center and demonstration ranch called the Jefferson Center for Holistic Management that would serve Northern California and the Western Great Basin--exposing a method of land and resource management to people that regenerates land through production instead of depleting it. The method is called holistic management. Our vision of a hub that strengthens rural communities, decreases the risk of catastrophic wildfire in our forests and improves soil health, landed us in the semi-finalist pool of 20 applicants. Our business plan took us to the next level, qualifying us as finalists--one of 10 in the world. Our fellow hub candidates are from the Southwest, Northeast United States and Eastern Africa.
A hub in our region means connecting our communities--ranchers, farmers, land owners, urban farmers--to the methods, tools and practices of the Savory Institute. Our demonstration ranch will be holistically managed; producing beef in a way that helps improve soil health, decrease carbon emissions and slow climate change. The ranch will offer workshops and internships--the chance to work on a holistically managed operation.
Bootcamp in Zimbabwe
The next step is to get to Africa. Becoming an accredited Savory Institute Hub requires a two-week intensive "hub bootcamp" at the Africa Centre for Holistic Management. We must become accredited trainers ourselves in order to effectively manage holistically and teach others these methods. We will be trained at the Savory Institute in Boulder, Colorado. This project is to get us to Africa and Colorado for the trainings, so we can bring a hub home to our region. It is our hope for healthy land and happy people in Northern California and the Western Great Basin (Northern Nevada, Southern Idaho and Southern Oregon).
Risks and challenges
If we are not able to get to Africa and Colorado and complete the accreditation process, then we will have to withdraw our hub. We are determined to get to Africa, get trained and bring a hub home to serve our region. We need $22,000 total to cover these costs.
Once accredited, we must build the hub business through outreach and promotions. Part of the business is providing a labeling program to recognize products created on holistically managed land and, of course, to produce beef raised on the healthiest grass and soil. There will be many challenges to getting this new venture off the ground, but we have a diverse and talented advisory board, partnership with the Savory Institute, community support and a strong work ethic to make this happen.Learn about accountability on Kickstarter
- (30 days)