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$8,854 pledged of $25,000 goal
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By Jaya Halepete Iyer
$8,854 pledged of $25,000 goal
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About

Update 4:

I have some good news for all of you!

In the recent times, there has been a lot of buzz about encouraging STEM (Science, Technology, Engineering, and Math) for girls! There are some options in clothing available for girls now, but I decided to share my interpretation of STEM clothing with you. I like to make everything fun, bright, and colorful. To me, it means "Happy". That's probably the reason why my own wardrobe is filled with bright and colorful clothes!

So, here are the four t-shirts that are based on STEM concept.

The science t-shirt shows a fun Chemistry experiment, the technology design shows a Robot playing with a soccer ball, the engineering design shows a bike made with gears, and lastly, the mathematics design shows a monster truck that is made with geometric shapes (the shapes used are shown in a line at the bottom

I am adding these t-shirts to my current rewards and you can pick from nine different designs now instead of five. However, I now have these t-shirt available in 6-12 year age group and I have added new rewards if you want to select these designs for an older age group.

My Story:

Have you ever entered a store and wondered why all you see is pinks and princesses in the girls' department? While those things are nice, don't we want our girls to have more? What about a Giant Digger, a Space Shuttle, a Tyrannosaurus Rex, a Pirate Ship? Don't we want our girls to enjoy these too? Do you crave for variety in her Ts? Then, I am sure you have faced the frustration that I have while shopping for clothes for my daughter.

My new line of T-shirts looks to deliver you the solution you've been looking for! With my new business venture, I am looking to give our daughters T-shirts that are not only unique, special, and distinctive but also are pretty, vibrant and thrilling.They have designs that you can't find in stores - designs girls will be proud and eager to wear!

What got me started?

My daughter, who is three years old, wants to grow up and be an astronaut. She has wanted to be an astronaut ever since she could say the word. The reason she wants to be an astronaut is because she wants to blast off into space and see the rings of Saturn up close! It is not a passing thought; she's been on it for over a year now.

As a parent, I have done my bit to encourage her dreams. I've taken her to the National Air and Space Museum so she could see a real space shuttle, read her stories about real astronauts (such as Sally Ride and Kalpana Chawla), and shown her pictures of the moons of Saturn. And then came the ask for a T-shirt with an astronaut on it! Guess what? I could not find a single girl's T-shirt with an astronaut on it. She also wanted a T-shirt with Saturn on it. I couldn't find that, either. I ended up buying a boy's t-shirt for her.This prompted me to look for other themes that I saw my daughter asking me for … and there was nothing.I figured I'd fill the gap. And so, Svaha, Inc. was born!

 I decided to launch this company to create a line of T-shirts for girls to fix what I see as a significant gender bias that exists in the kids' apparel industry. My first set of T-shirts is a line for little girls. Having worked as a clothing buyer for an online store, I have the end to end experience of what it takes to make and sell T-shirts. What I need now is funding … funding to be able to develop high quality designs, manufacture exceptional quality cotton T-shirts, and deliver it to the girls out there. Over time, I believe I can extend to add more lines that include bodysuits, shorts, leggings, skirts, and dresses, as well as cater to babies and older girls.

Currently, I have planned five themes of t-shirts.  

Space: Out of this world.....reach for the stars

Since space is what got this whole project started, it just had to be the first design category. Perhaps a girl astronaut landing on the Moon... or Mars... or maybe even viewing the rings of Saturn from the moon Titan. It's time for girls to reach for the stars!

Astronaut
Astronaut

Vehicles: Faster and bigger.....oh what power!

Some girls like racing cars, others like controlling large vehicles responsible for building bridges and buildings. But trying to find construction equipment on girls' t-shirts is pretty much impossible. Until now. Girls can drive fast and build things, too!

Digger
Digger

Animals: Wild and wonderful....born to be free

Unicorns and ponies are nice, but some girls want other animals on their t-shirts. Like rhinos and elephants or dinosaurs and dragons. Sure gentle and cute animals are, well, gentle and cute, but some girls like the fiercer animals. Animals that remind them that nature is diverse and wonderful and special... just like them!

Dinosaur
Dinosaur

Professions: That kinda work...I can do it!

Girls can grow up to do any job they want: doctors, teachers, firefighters, police officers, to name a few. And they need to be able to wear their dream profession on their t-shirts. Then, when someone asks them what they want to be when they grow up, they can point to the design on their t-shirt and proudly say, "I'm going to be a helicopter pilot; I'm going to be me!"

Firefighter
Firefighter

Sport: Fun and games...yeah! Game on!

Baseball, football, soccer, tennis - girls can have just as much fun as boys playing these sports. And now it's time for girls' fashion to reflect that! Sports designs will help our daughters be proud to run and hit and throw like a girl. Game on!

Baseball
Baseball

The books mentioned in the rewards have been written by me. These are educational and entertaining. They teach kids some important facts about different countries. Here is what they look like:

  For $500 and $1000 pledge, the canvas will be painted by me. You will get to pick the theme and I will paint based on that. Here is an example of a theme. These are perfect for a kids room.

After the funding period is over, all backers will get a survey asking then which design and size they would like shipped to them

The money I get through Kickstarter will be used for the following:

1. Print t-shirts as rewards for supporters of this project.

2. Create labels, more awesome designs, and add more details to the printing (such as embroidery and/or applique work).

3. Create a website to sell more awesome t-shirts, as well as other products with the same empowering mission. Market the brand and the website through social media and spread the word.

Size Chart of the t-shirt

             Chest      Length    Sleeve length

2T          11"          15.5"          2.25"

3T           11.5"       16.5"          2.5"

4T           12.5"       17.5"          3"

5/6 yrs    13.5"        18.5"         3.25" 

Risks and challenges

Depending on how many backers this project gets, there might be a short delay in sourcing and printing.

Learn about accountability on Kickstarter

Questions about this project? Check out the FAQ

Support

  1. Select this reward

    Pledge $5 or more About $5

    A big heartfelt thank you for your support!

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    Pledge $10 or more About $10

    A pdf document with all the five t-shirt designs for coloring will be emailed to you with a thank you note.

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    13 backers
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  3. Select this reward

    Pledge $15 or more About $15

    An entertaining and educational board book. Free shipping within the US and Canada.

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    10 backers
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    Pledge $20 or more About $20

    Any one t-shirt of your choice. Free shipping within US and Canada.

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    Reward no longer available 25 backers
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  5. Select this reward

    Pledge $25 or more About $25

    One t-shirt of your choice. Free shipping within US and Canada.
    Sizes available are 2T, 3T, 4T, and 5/6yrs.

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    45 backers
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  6. Select this reward

    Pledge $25 or more About $25

    One t-shirt of your choice. Free shipping within US and Canada.
    Sizes available are girls XS, S, M, and L.(6 to 12 year age group).

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    5 backers
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  7. Select this reward

    Pledge $50 or more About $50

    Two t-shirts of your choice. Free shipping within the US and Canada.
    Sizes available are 2T, 3T, 4T, and 5/6yrs.

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    26 backers
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    Pledge $50 or more About $50

    Any two designs in girls sizing and any two t-shirts out of the four STEM designs. Free shipping within the US and Canada.
    Sizes available are XS, S, M, L (6 to 12 year age group) and adult ladies S, M, L, XL and 2XL.

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    Reward no longer available 2 backers
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    Pledge $50 or more About $50

    Any two designs in girls sizing or any two t-shirts out of the four STEM designs in women's sizes. Free shipping within the US and Canada.
    Sizes available are XS, S, M, L (6 to 12 year age group) and adult ladies S, M, L, XL and 2XL.

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  10. Select this reward

    Pledge $50 or more About $50

    Any two designs in girls sizing or any two t-shirts out of the four STEM designs in women's sizes. Free shipping within the US and Canada.
    Sizes available are XS, S, M, L (6 to 12 year age group) and adult ladies S, M, L, XL and 2XL.

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    Pledge $100 or more About $100

    Three t-shirts of your choice and two children's board book. Free shipping within the US and Canada.
    Sizes available are 2T, 3T, 4T, and 5/6yrs.

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    13 backers
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  12. Select this reward

    Pledge $100 or more About $100

    Four t-shirts of your choice. Free shipping within the US and Canada.
    Sizes available are XS, S, M, and L (6 to 12 year age group).

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    2 backers
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    Pledge $100 or more About $100

    All four STEM designs. Free shipping within the US and Canada.
    Sizes available are adult ladies S, M, L, XL, and 2XL.

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    Pledge $250 or more About $250

    All five t-shirts and three board books. Free shipping within the US and Canada.
    Sizes available are 2T, 3T, 4T, and 5/6yrs.

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  15. Select this reward

    Pledge $500 or more About $500

    All five t-shirts, all five board books, and one hand painted 8x10 canvas with a design of your choice (You get to pick the theme). No shipping charges.
    Sizes available are 2T, 3T, 4T, and 5/6yrs.

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    Pledge $1,000 or more About $1,000

    All five t-shirts, all five board books, and a set of three hand painted, 8" x 10" canvas with designs of your choice (you get to provide the theme of the paintings). No shipping charges.
    Sizes available are 2T, 3T, 4T, and 5/6yrs.

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Funding period

- (30 days)