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By Doug Adair
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About this project

T-Shirt / Camiseta Design for Heads Up! / Vai com Tudo de Cabeça
T-Shirt / Camiseta Design for Heads Up! / Vai com Tudo de Cabeça

Click on the Music File below to hear the Demo Recording of "Heads Up! Vai com Tudo de Cabeça!" we produced for use during the filming of the video.

The 2014 World Cup of Soccer / 2014 Copa do Mundo de Futebol in Brazil has become quite controversial for a number of reasons. “Heads Up! Heads Up!” / “Vai com Tudo de Cabeça!” is a music and video recording project designed to send a positive message and increase awareness about the importance of providing music education and sports education for all in the State of Bahia as well as other regions of Brazil. 

Unlike many other countries, Brazil does not have universal music and sports education in its schools and people are working to change this. Our objective is to transform the controversy about 2014 World Cup / 2014 Copa do Mundo investments and the tournament itself into something positive and encouraging instead of something negative and damaging.

“Heads Up! Heads Up!” / “Vai com Tudo de Cabeça!” is a rally song created for performance at sporting events, in this case for futebol or soccer games, and during victory celebrations. The integration of sporting events and music is not typical in Brazil like it is the US and other countries. “Heads Up! Heads Up!” / “Vai com Tudo de Cabeça!” is a combination of “Let's Go Necks” or “Let’s Go Now!”, a rally song from Western Illinois University in the US and a new blues-rock melody composed by Doug Adair. The English lyrics have been translated to Portuguese by Lara Garcia Mueller, Ivan Huol, Nancy Viégas and Márcio Pereira. Arranged by Ricardo “Cabo” Sibalde, the song includes a powerful horn section similar to a jazz big band.

The “Heads Up! Heads Up!” / “Vai com Tudo de Cabeça!” metaphor serves to remind everyone to use their heads not only in winning games but in succeeding in life as well. Music education and sports education help people develop important skills and abilities such as self-discipline, collaboration, problem-solving, conflict resolution, mathematical reasoning, listening, leadership, planning, and more.

Some of Salvador, Bahia’s top musicians as well as musicians from other regions of Brazil and countries around the world are collaborating to record the song and produce a video clip of “Heads Up! Heads Up!” / “Vai com Tudo de Cabeça!”. The song is scheduled for premiere during the 2014 World Cup / 2014 Copa do Mundo and the video will be recorded at numerous live performances of the song during June and July. Please join with us in supporting this important initiative. 

Esportes & Música Vão Juntos! / Sports & Music Go Together!

Educação Músical & Educação Esportes por Tudo!

Muito mais do que apenas brincando! Chaves importante para o sucesso na vida!

Music Education & Sports Education for All!

Much more than just playing around! Important keys for success in life!

Support: WIU – Western Illinois University, UFBA – Universidade Federal da Bahia, UNEB – Universidade no Estado da Bahia, JAM NO MAM, Western Illinois University (WIU) Jazz Studio Orchestra (JSO), Escola da Música – UFBA, Orquestra de Jazz da UFBA, Teatro Cidade do Saber in Camaçari, Bahia, and many others who are being contacted and enlisted to participate in the project.

Production: ORS Interactive, Inc. and ORS Multimídia Interativa Ltda

Risks and challenges

Funding from our Kickstarter will allow us to improve the quality of the overall production, the stage / setting, the equipment to be used including microphones, digital recording and sound reinforcement, the number of video cameras, and the creation of special effects during the audio and video recording of the production. We are recording and filming this production at weekly music events in Salvador, Bahia which typically attract several hundred people so production of the audio and video recording is certain to occur. The risk is that the quality of the production will not be as high / commercially viable if our Kickstarter project is not funded.

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  1. Select this reward

    Pledge $30 or more About $30

    A beautiful, full color t-shirt / camiseta with Heads Up! / Vai com Tudo de Cabeça logo which promotes music and sports education for all and the integration of music at sporting events. The artwork includes the flags of all countries participating in the 2014 World Cup / Copa do Mundo in Brazil.

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  2. Select this reward

    Pledge $100 or more About $100

    Four (4) beautiful, full color t-shirts / camisetas with Heads Up! / Vai com Tudo de Cabeça artwork which promotes music and sports education for all and the integration of music at sporting events.The artwork includes the flags of all countries participating in the 2014 World Cup / Copa do Mundo in Brazil.

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    Pledge $750 or more About $750

    A weekend retreat for 2 in Salvador, Bahia, Brazil, in Doug Adair's guest house in the Historic District (daily breakfast provided but all other meals are self-pay) with Doug Adair as your personal host and tour guide plus 2 Heads Up! / Vai com Tudo de Cabeça t-shirts / camisetas. Valid for one year until July 2015.

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    Pledge $1,500 or more About $1,500

    Inclusion of your company or organization's logo / artwork on the Heads Up! / Vai com Tudo de Cabeça t-shirt / camiseta, the website and all print materials. Plus Ten (10) beautiful, full color t-shirts / camisetas with Heads Up! / Vai com Tudo de Cabeça artwork which promotes music and sports education for all and the integration of music at sporting events.The artwork includes the flags of all countries participating in the 2014 World Cup / Copa do Mundo in Brazil.

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Funding period

- (31 days)