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The #1 backed European apparel project is back with a stain, sweat and odour blocking polo shirt, engineered to last a lifetime.
The #1 backed European apparel project is back with a stain, sweat and odour blocking polo shirt, engineered to last a lifetime.
2,617 backers pledged €192,538 to help bring this project to life.

About

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LABFRESH | Most Advanced Stain & Odour repellent Polo

€192,538

2,617

We’re back! It took 1 year, but we finally cracked how to engineer pique polo shirts and t-shirts that make it easier than ever to dress stylish without compromising on comfort.

The outside repels stains, while the inside is anti-bacterial and odour repellent.  

Pique is an amazing fabric. The pique polo was invented in the thirties by French tennis champion René Lacoste, and it is one of the most breathable and luxurious fabric constructions.

Through extensive research and prototyping we have created a unique treatment mix called FreshCore™. By manipulating cotton fibers we shield them from both bacteria and liquids. Our treatments do not affect the hand feel of the fabric and we are able to reach the same level of breathability than any untreated cotton polo in the market. 

Repels all water-based stains, including red wine, beetroot juice, and coffee.

Odour and sweat repellent, keeping you fresh all day and beyond.

Choose from grey, light blue, white and navy.

Don't take our word for it. We use the unfiltered platform Trustpilot for all reviews - both the good and the bad. We have no way to interfere with the reviews. This is a part of our commitment to full transparency in both production, sustainability and customer experience.

More than 120 media have told our story and tested our products. We have also been the runner-up finalists at the Dutch Innovation Awards and Get in The Ring, where we competed with startups from over 100 countries. 

For any media inquiries, feel free to reach out to us on hello@labfresh.eu.

Not all heroes wear capes. Some wear lab coats. And we work with the best of them in Switzerland and Portugal. LABFRESH is helping these creators get their smart inventions out of the lab and into closets across the globe.

When we develop a new product we put our back into it. We obsess. That’s why we only launched 2 products in 2 years.  

By reducing the need for washing we extend the life-time of our products. By investing in longevity, durability and wearability we contribute to lowering consumerism. Wash less. Wear more. Buy less. 

We keep a close eye on our environmental footprint and as a company we take full responsibility. This includes ensuring the best work environment at our manufacturer in Portugal. 

At LABFRESH we work from a technology-based vision and non-seasonal approach towards building a collection that embraces longevity and essentials.

Our story began 2 years ago on this platform, when we launched the odour and stain repellent shirt.  

We got 1000% funded and immediately quit our jobs, so we could turn LABFRESH into a real business.  

Without Kickstarter we wouldn’t be here today. 

Launching new products is scary. It requires a lot of resources to get new technologies out of the lab and into a real supply chain. 

That is why we would like to see if the Kickstarter community is interested in our new invention, before we go into full-scale production.  

Our mission hasn’t changed. We want to fight fast fashion and over-consumption by creating products engineered to last a lifetime. Wear more. Wash less. Buy less.

Feel free to reach out to us by leaving a comment or writing us on hello@labfresh.eu.


Unlimited cancellation. You are able to cancel your order at any point in time and get a full refund (until the day the product is shipped). 

90 days size guarantee. If your size is wrong we send you a new product in the right size, free of charge (we do not provide free return labels).

If your size is wrong we send you a new product in the right size, free of charge. You are responsible for the cost of returning the wrong size, but we will ship the new, correct size for free to the Netherlands, Denmark, Germany, Austria, Belgium and France.

Free and easy shipping across the EU, US & Canada. Shipping costs to other parts of the world is only €15. 

Stain repellency
  We guarantee that our polos and t-shirts will repel stains that are caused by water-based fluids and semi-fluids. If stains are caused by oil-based fluids, such as skin oils or greasy food, the product will need to be washed or cleaned with stain remover.

We test the stain repellency for 30 washes at 30 degrees with ironing after each wash and no tumble-drying or bleaching. A lot depends on the type of machine, washing program, and detergent used, which is why we are not comfortable extending the guarantee above 30 washes for the stain repellency. Since the products need significantly less washing than a traditional cotton product 30 washes will give you a lot of wears.

Odour repellency
    We guarantee that our polos and t-shirts will repel odour caused by bacteria, such as odour from sweat. Our shirts will not repel odour from cigarettes or cooking. Due to the many different variations and levels of perspiration we unfortunately cannot guarantee a specific amount of days the products will last before odour starts being absorbed into the fabric. We know that our current customers wear it 3,5 days. But we guarantee that the anti-bacterial treatment will be active for at least 100 washes.

Shrinkage
 We pre-wash all garments and guarantee that shrinkage will be maximum 1%. 

Sweat stains
  Our products block moderate amounts of sweat, but if we made it 100% hydrophobic the sweat would stay on the body and hence not be comfortable in a warm or humid environment. What we can promise is that LABFRESH products block perspiration better than a traditional shirt, and it dry up faster.  

Lifespan technology
 We guarantee that the stain repellency will last for 30 washes and the odour repellency for 100 washes.

Keep in mind that you have to wash LABFRESH shirts less, so it’s still a lot of wears.

Feel free to reach out to us by leaving a comment or writing us on hello@labfresh.eu.


This project is promoted by Jellop, the ad tech power behind the best Kickstarters with 650+ successful Kickstarter projects with over $300MM raised between them.

Risks and challenges

LABFRESH is fashion, not sportswear. You might be able to run a marathon in it without smelling, but that is not what our products are intended for.

With regards to stains we have been able to wash off any liquids and semi-liquids with water. However if you rub a substance into the fabric with force or if a very oily sauce comes in contact with the fabric, it will eventually make a slightly visible stain. You'll have to put it in the washer at 30 degrees to get the stain off.

Technology: It took as a full year to optimize our Pique fabric. The main explanation is that Pique fabric differs from our standard jersey t-shirt as it has a textured, waffle weave look whereas jersey (normal t-shirts) have a smooth, flat surface. This is particularly nice for a knit pique since its super breathable and can easily be worn in warm summer months. However this also means that a Pique fabric literally has tiny holes. We can’t work magic on a fabric, so holes will be holes, which means bigger spills might make your body a little bit wet (without staining the fabric). Besides this the pique fabric is as stain repellant as any other product we make.

Production delays and unforeseen obstacles are always a risk. This is however not our first rodeo. We have made more than 20,000 t-shirts with our manufacturer and we are confident they will produce the pique fabric on time as well.

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Support

  1. Select this reward

    Pledge €1 or more About US$ 1.13

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    All small bits help! Stay up to date with the campaign progress and receive a double virtual high-five, hugs and a big thank you for supporting our campaign.

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  2. Reward no longer available

    Pledge €35 or more About US$ 39

    1 POLO SHIRT

    Super Early Bird Special (Save 41%)

    • 100% long-staple cotton
    • Made in EU
    • Colours: White, grey, navy, & ice blue
    • Semi-slim fit
    • Sizes: S-3XL
    • Includes free shipping & all taxes in EU, US & Canada

    Colours & sizes are chosen via survey after the campaign ends.

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    Ships to Anywhere in the world
    Reward no longer available 115 backers
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  3. Select this reward

    Pledge €39 or more About US$ 44

    1 PIQUE T-SHIRT

    Kickstarter Special (Save 34%)

    • 100% long-staple cotton
    • Made in EU
    • Colours: White, grey, navy, & ice blue
    • Semi-slim fit
    • Sizes: S-3XL
    • Includes free shipping & all taxes in EU, US & Canada

    Colours & sizes are chosen via survey after the campaign ends.

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    Ships to Anywhere in the world
    180 backers
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  4. Select this reward

    Pledge €39 or more About US$ 44

    *FLASH SALE* 1 POLO SHIRT

    *FLASH SALE* Kickstarter Special (Save 34%)

    • 100% long-staple cotton
    • Made in EU
    • Colours: White, grey, navy, & ice blue
    • Semi-slim fit
    • Sizes: S-3XL
    • Includes free shipping & all taxes in EU, US & Canada

    Colours & sizes are chosen via survey after the campaign ends.

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    Ships to Anywhere in the world
    Limited 247 backers
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  5. Select this reward

    Pledge €44 or more About US$ 50

    1 POLO SHIRT

    Kickstarter special (save 25%)

    • 100% long-staple cotton
    • Made in EU
    • Colours: White, grey, navy, & ice blue
    • Semi-slim fit
    • Sizes: S-3XL
    • Includes free shipping & all taxes in EU, US & Canada

    Colours & sizes are chosen via survey after the campaign ends.

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    Ships to Anywhere in the world
    102 backers
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  6. Reward no longer available

    Pledge €55 or more About US$ 62

    2 POLO SHIRTS

    Super Early Bird Special (Save 53%)

    • 100% long-staple cotton
    • Made in EU
    • Colours: White, grey, navy, & ice blue
    • Semi-slim fit
    • Sizes: S-3XL
    • Includes free shipping & all taxes in EU, US & Canada

    Colours & sizes are chosen via survey after the campaign ends.

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    Ships to Anywhere in the world
    Reward no longer available 99 backers
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  7. Reward no longer available

    Pledge €59 or more About US$ 66

    2 POLO SHIRTS

    Early Bird Special (Save 53%)

    • 100% long-staple cotton
    • Made in EU
    • Colours: White, grey, navy, & ice blue
    • Semi-slim fit
    • Sizes: S-3XL
    • Includes free shipping & all taxes in EU, US & Canada

    Colours & sizes are chosen via survey after the campaign ends.

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    Ships to Anywhere in the world
    Reward no longer available 285 backers
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  8. Select this reward

    Pledge €59 or more About US$ 66

    *FLASH SALE* 1 POLO + 1 PIQUE T-SHIRT

    *FLASH SALE* Kickstarter Special (Save 45%)

    • 100% long-staple cotton
    • Made in EU
    • Colours: White, grey, navy, & ice blue
    • Semi-slim fit
    • Sizes: S-3XL
    • Includes free shipping & all taxes in EU, US & Canada

    Colours & sizes are chosen via survey after the campaign ends.

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    Ships to Anywhere in the world
    Limited 393 backers
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  9. Select this reward

    Pledge €63 or more About US$ 71

    2 PIQUE T-SHIRTS

    Kickstarter Special (Save 36%)

    • 100% long-staple cotton
    • Made in EU
    • Colours: White, grey, navy, & ice blue
    • Semi-slim fit
    • Sizes: S-3XL
    • Includes free shipping & all taxes in EU, US & Canada

    Colours & sizes are chosen via survey after the campaign ends.

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    Ships to Anywhere in the world
    131 backers
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  10. Select this reward

    Pledge €65 or more About US$ 73

    *FLASH SALE* 2 POLO SHIRTS

    *FLASH SALE* Kickstarter Special (Save 45%)

    • 100% long-staple cotton
    • Made in EU
    • Colours: White, grey, navy, & ice blue
    • Semi-slim fit
    • Sizes: S-3XL
    • Includes free shipping & all taxes in EU, US & Canada

    Colours & sizes are chosen via survey after the campaign ends.

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    Ships to Anywhere in the world
    Limited 76 backers
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  11. Select this reward

    Pledge €69 or more About US$ 78

    1 POLO SHIRT + 1 PIQUE T-SHIRT

    Kickstarter Special (Save 36%)

    • 100% long-staple cotton
    • Made in EU
    • Colours: White, grey, navy, & ice blue
    • Semi-slim fit
    • Sizes: S-3XL
    • Includes free shipping & all taxes in EU, US & Canada

    Colours & sizes are chosen via survey after the campaign ends.

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    Ships to Anywhere in the world
    151 backers
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  12. Select this reward

    Pledge €75 or more About US$ 84

    2 POLO SHIRTS

    Kickstarter Special (Save 36%)

    • 100% long-staple cotton
    • Made in EU
    • Colours: White, grey, navy, & ice blue
    • Semi-slim fit
    • Sizes: S-3XL
    • Includes free shipping & all taxes in EU, US & Canada

    Colours & sizes are chosen via survey after the campaign ends.

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    Ships to Anywhere in the world
    123 backers
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  13. Select this reward

    Pledge €85 or more About US$ 96

    *FLASH SALE* 2 POLO + 1 PIQUE T-SHIRT

    *FLASH SALE* Kickstarter Special (Save 49%)

    • 100% long-staple cotton
    • Made in EU
    • Colours: White, grey, navy, & ice blue
    • Semi-slim fit
    • Sizes: S-3XL
    • Includes free shipping & all taxes in EU, US & Canada

    Colours & sizes are chosen via survey after the campaign ends.

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    Ships to Anywhere in the world
    Limited 236 backers
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    Pledge €95 or more About US$ 107

    2 POLO SHIRTS + 1 PIQUE T-SHIRT

    Kickstarter Special (Save 36%)

    • 100% long-staple cotton
    • Made in EU
    • Colours: White, grey, navy, & ice blue
    • Semi-slim fit
    • Sizes: S-3XL
    • Includes free shipping & all taxes in EU, US & Canada

    Colours & sizes are chosen via survey after the campaign ends.

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    Ships to Anywhere in the world
    44 backers
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  15. Select this reward

    Pledge €105 or more About US$ 118

    3 POLO SHIRTS

    Kickstarter Special (Save 41%)

    • 100% long-staple cotton
    • Made in EU
    • Colours: White, grey, navy, & ice blue
    • Semi-slim fit
    • Sizes: S-3XL
    • Includes free shipping & all taxes in EU, US & Canada

    Colours & sizes are chosen via survey after the campaign ends.

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    Ships to Anywhere in the world
    34 backers
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  16. Select this reward

    Pledge €119 or more About US$ 134

    4 POLO SHIRTS

    Kickstarter Special (Save 50%)

    • 100% long-staple cotton
    • Made in EU
    • Colours: White, grey, navy, & ice blue
    • Semi-slim fit
    • Sizes: S-3XL
    • Includes free shipping & all taxes in EU, US & Canada

    Colours & sizes are chosen via survey after the campaign ends.

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    Ships to Anywhere in the world
    94 backers
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  17. Select this reward

    Pledge €139 or more About US$ 157

    3 POLO SHIRTS + 2 PIQUE T-SHIRTS

    Kickstarter Special (Save 49%)

    • 100% long-staple cotton
    • Made in EU
    • Colours: White, grey, navy, & ice blue
    • Semi-slim fit
    • Sizes: S-3XL
    • Includes free shipping & all taxes in EU, US & Canada

    Colours & sizes are chosen via survey after the campaign ends.

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    Ships to Anywhere in the world
    97 backers
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  18. Select this reward

    Pledge €145 or more About US$ 163

    5 POLO SHIRTS

    Kickstarter Special (Save 51%)

    • 100% long-staple cotton
    • Made in EU
    • Colours: White, grey, navy, & ice blue
    • Semi-slim fit
    • Sizes: S-3XL
    • Includes free shipping & all taxes in EU, US & Canada

    Colours & sizes are chosen via survey after the campaign ends.

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    Ships to Anywhere in the world
    38 backers
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    Pledge €177 or more About US$ 199

    4 POLO SHIRTS & 4 PIQUE T-SHIRTS

    Early Bird Special (Save 59%)

    • 100% long-staple cotton
    • Made in EU
    • Colours: White, grey, navy, & ice blue
    • Semi-slim fit
    • Sizes: S-3XL
    • Includes free shipping & all taxes in EU, US & Canada

    Colours & sizes are chosen via survey after the campaign ends.

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    Estimated delivery
    Ships to Anywhere in the world
    149 backers
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Funding period

- (43 days)