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Torch is the first in a line of products to help keep cyclists safe by creating large, brightly lit surfaces on the rider, not the bike
Torch is the first in a line of products to help keep cyclists safe by creating large, brightly lit surfaces on the rider, not the bike
641 backers pledged $68,170 to help bring this project to life.

Shipping Has Begun...But Limited


Hi everyone,

with the first 220 helmets beginning to hit doorsteps I wanted to send out a huge "Thank you!" to everyone. It has been a trying journey to get these actually in a box and shipping. I had amazing help from my family, friends, business partners and of course you. While we will do our best to turn this little project into a brand that really looks to improve cycling for all types of riders everywhere, I would like you to realize and be proud that you had a big role in this. 

We've begun to get feedback from those closest to us that they have received their Midnight Editions. A few had questions, one got a lemon and we're getting that exchanged, and several have realized they need a different size. We will do everything possible to make sure you all have the exact product you have waited so long for, so please contact me here or email us at if you need us.

With all of the design improvements that have happened since the very beginning of our Kickstarter campaign there are a few things that may need explaining.

1. The rubber o-ring taped over the button is simply a precaution to keep the helmet from turning on during shipping. This was an important requirement for us to be able to ship these via air. Remove and do what you will with these two pieces. I suggest using them to keep your charger cable wrapped up neatly if you take it with you.

2. You will notice a red light in the center of the lens when the cable is properly charging. This is the indication that the battery is taking a charge. It will go off once each battery is fully charged. Also, we recommend placing the helmet with the interior facing up as pictured on the box while charging. The slight weight of the helmet can be enough to cause a bad connection and your helmet will not be charging when you thought it was. It's always good to look for the red lights before walking away.

3. Both lights have the same functions. 1. ON steady-high, 2. ON steady-low, 3. ON flash-slow, 4. ON flash-fast, 5. OFF. If you receive a helmet that is not working properly, try charging it first and if it still does not match these functions, contact us for an exchange.

4. The padding is removable for hand washing, but please make sure none of the velcro pieces come off with the padding. We are looking into getting a tougher adhesive for these, but if one does come off simply place it back on the EPS.

5. We achieved the best fit possible for the lenses, however for those of you warriors that do ride in very wet climate, you may see water behind the lens. Don't fret, the circuit board is coated in a water resistant material to prevent damage. If you do begin to experience issues due to water, please contact us. 

6. On the topic of water, please do not ever plug in your helmet if it is wet. We looked at adding a rubber cover for the charging ports, but found that even that would sometimes pull moisture up into the port so we decided it best to leave it out.

Lastly, remember that this is a brand new product and you are the first people other than us to put it to the test. In reality, you are our beta testers so we would love to get your feedback on fit, weight, sizing, functions, and performance as you put some miles in your helmet. And please share any photos you wouldn't mind us sharing with the rest of the world. Or share it with us and let us know it was just for our team, we will respect your privacy.

Many thanks again, the remaining helmets will arrive in March and we will work as quickly as possible to get them out the door right away to those still waiting.

All the best, 

Nathan Wills and the Torch team

timanema, Alexander Gove, and 5 more people like this update.


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    1. Missing avatar

      Clem Freeman on February 10, 2014

      In regards to the charging cable, I think it should be 2-3 times longer. The current cable is fine for setting it right next to a laptop but just about nothing else. For me this is an issue because I don't really have space on my desk for a bicycle helmet. My phone's charger is about 3 times longer for comparison.

    2. Nathan Wills Creator on February 8, 2014

      Hi Tim, we will be sending out a reminder to the rest of our backers soon to give a heads up for shipping addresses. Stay tuned.

    3. Missing avatar

      Tim Koster on February 8, 2014

      Will there be a survey conducted to collect recent address changes prior to shipment?

    4. Nathan Wills Creator on February 7, 2014


      that's the kind of feedback we need! Thank you. I just realized that all computers in our design studio are all in one units so the USB is very low and accessible. Everything else in there is a laptop which is just as easy.

      What I do when I'm at home is take the end off of my cell phone charger and plug the Torch cable into it and plug it straight into the wall.

      Can I ask what length of cable you would like to see on the 2nd gen cable which we will be ordering soon?

    5. Missing avatar

      Clem Freeman on February 7, 2014

      I received my helmet a couple days ago, and so far I am quite pleased. I do have one important piece of feedback though: the charging cable is way too short! For such a bulky object it really needs more length.

    6. Nathan Wills Creator on February 7, 2014


      the book will include the process of delivery and the feedback from all of you so it will not be completed for a bit longer, but it has been started and will include a bunch of pictures with captions, as well as a few written chapters by me and others from our team that simply talk about the process and what we expected, learned, regretted, loved about the whole process. Those in the upper tiers will get their softbound copy mailed to them and the rest will receive a digital version.

    7. MJP on February 7, 2014

      How goes the book for those of us in the upper tiers?