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Snap. Un-snap. Replace. Welcome to the future of cat scratchers, feline fanatics. The last one you'll ever need!
Snap. Un-snap. Replace. Welcome to the future of cat scratchers, feline fanatics. The last one you'll ever need!
Snap. Un-snap. Replace. Welcome to the future of cat scratchers, feline fanatics. The last one you'll ever need!
457 backers pledged $22,167 to help bring this project to life.

About this project

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The QuickSnap Replaceable Cat Scratcher - Feline Innovations

$22,167

457

The QuickSnap™ Replaceable Cat Scratcher by Feline Innovations.

Every cat needs to scratch. So, every cat owner needs a cat scratcher. Unfortunately, scratchers on the market these days leave much to be desired. Poor craftsmanship, unappealing aesthetics, and a lack of reusability convinced us that the world of cat scratchers needed a revolution. So here it is. Introducing The QuickSnap™ Replaceable Cat Scratcher.

The QuickSnap™ Cat Scratcher
The QuickSnap™ Cat Scratcher

I. Stunning Design 

We created the QuickSnap™ Replaceable Cat Scratcher with design in mind.

(1) SHAPE

Beautiful Arch Design
Beautiful Arch Design

The arch shape is unique and graceful, while at the same time providing a sturdy base for cats to scratch against, play under, or even lay on top of. 

(2) TRIM

We could’ve stopped at a simple arch, but we went an extra step and trimmed some of the material at the peak of the arch. This creates a subtle, yet sleek, hourglass effect when viewed from the top.

(3) COLOR 

At Feline Innovations, we’re all about class. So, we decided to forgo cheap-looking materials and manufacture with a high quality wood finish. The luxurious shade of the wood catches the eye and makes the QuickSnap™ Cat Scratcher stand out from the rest.

II. New Replacement Functionality 

As we conducted our market research, we stumbled upon two shocking realizations:

(1) Most scratchers are “one-and-done”: when the scratching material is worn out, throw the whole thing out and get a new one, and

(2) Almost all scratchers that DO offer replaceable functionality use cardboard as the scratching material.

These two factors combine to create a scratching experience that is both subpar and wasteful.

So we created our patent pending ‘QuickSnap™’ Replaceable Method, allowing users to easily ‘snap on’ and ‘snap off’ scratching components.

Sisal Scratching Pad
Sisal Scratching Pad
Easy 'Snap-on, Snap-off'
Easy 'Snap-on, Snap-off'

This makes it easy to replace scratching material when worn and substitute other materials for everyday scratching variety. We offer replacement pads made of sisal, carpet, and seagrass. 

As we looked at the prospects of ‘removable scratching components,’ we recognized an additional opportunity to bring creativity & joy to cats and scratching environments. Multiple colors for our scratching pads are one of our stretch goals for the Kickstarter, and we are exploring the feasibility of introducing ‘print designs’ on the pads for retail!

III. High Quality Materials

We wanted to create a product that would not only look great, but also withstand the test of time (and sharp kitty claws!).

Durability was a major focus for us, so we designed our wooden arch with a full, 1.5 cm thickness in order to give it that extra bit of sturdiness. The QuickSnap™ Replaceable Cat Scratcher is designed to handle anything your cat can throw at it.

 IV. Feline Fun!

We're sure you and your cat will enjoy scratching, lounging, and playing with the QuickSnap™ Replaceable Cat Scratcher!

 V. Rewards 

Patron

  • Pledge $5 or more
  • Our long standing appreciation and thanks for being an awesome supporter!
Early Bird Offer (the QuickSnap™ Scratcher!)
  • Pledge $25 or more
  • Limited Quantity Early bird! Each QuickSnap™ Replaceable Cat Scratcher comes with: (a) wood base, (b) sisal scratching pad, (c) hammock!
  • [Expected MSRP: $59.99]

Kickstarter Offer (the QuickSnap™ Scratcher!)

  • Pledge $35 or more
  • This is the same as the Early Bird, but at a higher Pledge level. With unlimited quantities.
  • Each QuickSnap™ Replaceable Cat Scratcher comes with: (a) wood base, (b) sisal scratching pad, (c) hammock!
  • [Expected MSRP: $59.99]

Early Bird Set (the QuickSnap™ Scratcher + 3 Extra Pads)

  • Pledge $43 or more
  • The 'Scratcher + Replacement Scratching Pads Set' Early Bird!
  • Each early bird will receive [a] one QuickSnap™ Replaceable Cat Scratcher (with wood base, sisal scratching pad, hammock) AND [b] a 'Replacement Scratching Pads Set' (1 sisal replacement, 1 carpet replacement, 1 sea grass replacement)
  • 4 scratching pads total!
  • [Expected MSRP: $95.69]

KS Set (the QuickSnap™ Scratcher + 3 Extra Pads)

  • Pledge $53 or more
  • This is the same as the 'Early Bird Set,' but at a higher Pledge level. With unlimited quantities.
  • Each early bird will receive [a] one QuickSnap™ Replaceable Cat Scratcher (with wood base, sisal scratching pad, hammock) AND [b] a 'Replacement Scratching Pads Set' (1 sisal replacement, 1 carpet replacement, 1 sea grass replacement)
  • 4 scratching pads total!
  • [Expected MSRP: $95.69]

Kickstarter ‘Family Pledge’ (2 QuickSnap™ Scratchers!)

  • Pledge $60 or more
  • Sometimes, cat families just need more than one scratcher! Pick up two QuickSnap™ Replaceable Cat Scratchers with this excellent reward!
  • Each scratcher comes with: (a) wood base, (b) sisal scratching pad, (c) hammock!
  • [Expected MSRP: $119.98]

Kickstarter 'Family 2' Pledge (2 QuickSnap™ Scratchers + 6 Extra Pads)

  • Pledge $90 or more
  • With the 'Family 2' Pledge, backers can pick up two QuickSnap™ Replaceable Cat Scratchers PLUS two 'Replacement Scratching Pads Sets'
  • Each scratcher comes with: (a) wood base, (b) sisal scratching pad, (c) hammock!
  • Each 'Replacement Scratching Set' comes with 1 sisal replacement, 1 carpet replacement, 1 sea grass replacement
  • 2 scratchers total; 8 scratching pads total!
  • [Expected MSRP: $191.92]

VI. Timeline

 VII. Team 

  • Eric Myhre, CEO & Co-Founder
  • Earnest Long, Jr., President & Co-Founder

Risks and challenges

The Feline Innovations team has worked hard to ensure that everything is as ready to go as possible prior to this Kickstarter.

Our manufacturer, who has many years of experience in manufacturing pet products, has created a prototype that is about a month away from being production ready, and is actively working with us on final refinements for the production order. We are currently finalizing the logistics and supply chain aspects of our venture.

There is always an inherent risk in manufacturing and shipping physical goods. But, given our preparation and wealth of contingencies, it is safe to say that the project faces minimal risk, with no challenges at this time.

Should any of the above change, you, kind backers, will be notified promptly.

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Support this project

  1. Select this reward

    Pledge $5 or more About $5

    Patron

    Thanks for being an awesome supporter!

    Less
    Estimated delivery
    6 backers
    $
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  2. Select this reward

    Pledge $25 or more About $25

    Early Bird Offer (the Scratcher!)

    If there are still any of these left - congratulations!

    Each early bird will receive a QuickSnap™ Scratcher with an attached sisal scratching pad and hammock.

    Expected MSRP: $59.99

    Includes:
    • 1 QuickSnap™ Replaceable Cat Scratcher
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 210 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

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  3. Select this reward

    Pledge $35 or more About $35

    Kickstarter Offer (the Scratcher!)

    If you missed out on the Early Bird, not to worry. We have plenty more!

    Each backer will receive a QuickSnap™ Scratcher with an attached sisal scratching pad and hammock.

    Expected MSRP: $59.99

    Includes:
    • 1 QuickSnap™ Replaceable Cat Scratcher
    Less
    Estimated delivery
    Ships to Anywhere in the world
    2 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  4. Select this reward

    Pledge $43 or more About $43

    Early Bird Set (Scratcher + 3 Extra Pad)

    If there are still any of these left - congratulations!

    Each early bird will receive one QuickSnap™ Scratcher (scratcher base + sisal scratching pad + hammock).

    AND a 'Replacement Scratching Pads Set' (1 sisal, 1 carpet, 1 seagrass). 4 scratching pads total!

    Expected MSRP: $95.69

    Includes:
    • 1 QuickSnap™ Replaceable Cat Scratcher
    • Replacement Pads Set (1 sisal, 1 carpet, 1 seagrass)
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 184 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  5. Select this reward

    Pledge $53 or more About $53

    KS Set (Scratcher + 3 Extra Pad)

    If you missed out on the Early Bird, not to worry. We have plenty more!

    Each backer will receive a QuickSnap™ Scratcher with an attached sisal scratching pad and hammock.

    AND a 'Replacement Scratching Pads Set' (1 sisal, 1 carpet, 1 seagrass). 4 scratching pads total!

    Expected MSRP: $95.69

    Includes:
    • 1 QuickSnap™ Replaceable Cat Scratcher
    • Replacement Pads Set (1 sisal, 1 carpet, 1 seagrass)
    Less
    Estimated delivery
    Ships to Anywhere in the world
    5 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  6. Select this reward

    Pledge $60 or more About $60

    'Family Pledge' (2 Scratchers!)

    For multiple cats, sometimes one scratcher is never enough! We'll send you two QuickSnap™ Scratchers!

    Each scratcher has an attached sisal scratching pad and hammock.

    Expected MSRP: $119.98

    Includes:
    • QuickSnap™ Replaceable Cat Scratcher
    Less
    Estimated delivery
    Ships to Anywhere in the world
    8 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  7. Select this reward

    Pledge $90 or more About $90

    'Family 2' (2 Scratchers + 6 Extra Pad)

    For multiple cats, sometimes one scratcher is never enough! We'll send you two QuickSnap™ Scratchers! AND two 'Replacement Scratching Pads Set' (total of an extra 2 sisal, 2 carpet, 2 seagrass). 8 scratching pads total!

    Each scratcher has an attached sisal scratching pad and hammock.

    Expected MSRP: $191.92

    Includes:
    • QuickSnap™ Replaceable Cat Scratcher
    • Replacement Pads Set (1 sisal, 1 carpet, 1 seagrass)
    Less
    Estimated delivery
    Ships to Anywhere in the world
    40 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.

Funding period

- (35 days)