About this project
Hi Kickstarters! Thanks for taking the time to peruse our project. I am Yvonne Marston and I'd like help to complete and launch the first ever-on-the-market Knō-Bü™ ButtonWrapz™.
U.S. and international patent pending, Knō-Bü™ ButtonWrapz™ are a fashionable way to dress up coats, jackets or other garments. Searching for a way to inject some freshness into my dull winter wardrobe, I invented the first button wrap prototype out of a stretch headband. After years of tinkering and exhaustive research, my husband Paul and I created Knō-Bü™ ButtonWrapz™: a stylish stretch covering that brings new life to buttons. We believe that small changes can make a big difference, and that there's no better place to start than with your style.
Our ButtonWrapz™ tailor your fashion look to fit your personality, mood or occasion. Because of its simple construction, Knō-Bü™ Wrapz™ can be manufactured in straight-off-the-runway colors and styles. You can update your wardrobe in seconds! They’re more affordable, more sustainable and more versatile than just shopping for a new coat. Good for your wallet, good for the planet. That’s the power of change.
In The Press:
We have made the business section of the NH Union Leader. Check it out!
Our Kickstarter project is launching our 2012-13 Knō-Bü™ ButtonWrapz™ collection of five hot-off-the-runway styles - ranging from sophisticated snakeskin metallics to powerful pops of neon that are sure to inject life into a tired wardrobe.
Our Story As Told By Yours Truly In The Comfort Of My Workshop.
You (or the fashion mavens in your life) will be the first on the planet to wear Knō-Bü™ ButtonWrapz™. These one-of-a-kind ButtonWrapz™ are trendy, hip and edgy all at once. They're born to stand out - just like you. Please take a moment to check our incentives that feature the debut collection of our product line.
We are fully self-funded and we have achieved the following milestones:
- Secured a U.S. and international patent pending.
- Locked down composite materials that yield the best elasticity, coverage and stretch for our product.
- Hired a manufacturer to produce a small, handmade production run.
- Acquired materials to produce our first full production run.
- Hired a very talented marketing agency to develop our e-commerce website. It is ready to be stocked with our first run of product!
- Hired that same marketing agency to create a social media campaign. We feel strongly that our product is perfect for social media and we will drive our button bus down this information highway!
Is this the start of something big? We sure hope so!
Kickstarter contributions will allow us to:
*Complete the first ever production run of our ButtonWrapz™.
*Design and produce retail friendly packaging.
*Produce a press kit that will be mailed to style editors of major fashion magazines such as: In Style, Marie Claire, Glamour, Harper's Bazaar and Lucky.
*In an effort to introduce our brand to top buyers in the fashion and home textile industries, we would like to be a part of the following trade shows:
**Magic: The largest fashion/accessory show in the United States (Las Vegas, NV)
**NY International Gift Fair (NYIGF)
*Premiere Vision, NYC
We're committed to sustainable style. Knō-Bü™ Button Wrapz™ allow you to makeover your coats and jackets simply and easily. You can breathe new life into the clothes you have without spending a lot of money on new things. Reducing the amount of goods you consume is one of the most fundamental steps towards a sustainable life, and Knō-Bü™ brand products allows you to love the earth while still looking fabulous.
For over a year, a handful of eager prototype testers have been wearing our Wrapz™: changing up looks, interchanging different styles...experiencing all the fabulous benefits that Knō-Bü™ Button Wrapz™ have to offer.
The overwhelming response has been: “Now why didn't I think of that??" "Are you sure this doesn't already exist" and "You need to get these on the market yesterday...women and girls are going to go crazy for this.” So, with your help, we will do just that.
Thanks for taking the time to stop by! You have our undying love and gratitude with any contribution big, small and everything in between. Oh, and please, if you think that we are kinda sorta cool, we'd appreciate you sharing our story with friends, family, mortal enemies, cats/dogs and the like.
So, please take a peek at our trend setting incentives. It's time to rock frocks in the fashion world!
As my dear friend Norma always says: "hugs and stuff".....Yvonne Marston
When will I receive my ButtonWrapz™?
6 - 8 weeks after the close of our project...just in time for the fall.
Do you charge for shipping?
Shipping is free in the United States! If you would like us to ship to an international address, please add $5 to your order.
How much will Knō-Bü™Wrapz retail for?
A package of Knō-Bü™ ButtonWrapz™ will retail between $19.50 to $25.
How many ButtonWrapz™ come in each package? There are six ButtonWrapz™ in each package.
Do ButtonWrapz™ have sizes?
ButtonWrapz are currently one size only. They will fit over buttons 1 ⅛" to 1 ¼" in diameter. Producing more sizes is among our long term goals that you will support by pledging!
Can I wash my ButtonWrapz™?
All of our ButtonWrapz™ can be washed in cold water and laid flat to dry.
Do I need to take off the ButtonWrapz™ to remove my coat?
Nope! The grip stretch vinyl bottom means that ButtonWrapz™ stay in place until you’re ready to swap them for next season’s hot trend!
What are ButtonWrapz™ made of?
The tops of our ButtonWrapz™ are made from a variety of high quality spandex, nylon and Lycra blends, and the bottoms are made from four way stretch vinyl (colors vary from design to design).
Do you have any long term goals for Knō-Bü™?
Our long term plan is to expand our product line. We plan to produce hundreds of different style ButtonWrapz™, expand into creating children’s Knō-Bü™ designs for buttons and home furnishings, and create designs for kitchen cabinets and home textiles.
How did you come up with the name Knō-Bü™?
After many months of debate, I fused the words "knobs" and "buttons" to create Knō-Bü™. The products are so unique that an everyday word just couldn't justify their versatility. We needed to create a whole new word for the English language. It's not in the dictionary yet, but hopefully someday!
Find us online at www.KnoBu.com
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- (45 days)