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A student dream project.
The innovative backpack with a purpose: designed to bring families closer together.
A student dream project.
The innovative backpack with a purpose: designed to bring families closer together.
A student dream project. The innovative backpack with a purpose: designed to bring families closer together.
74 backers pledged HK$ 98,522 to help bring this project to life.

About

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MFB 5.0 / 5-IN-1 MULTIPURPOSE FAMILY BACKPACK

HK$ 98,522

74

MFB 5.0 is a labour of love from 5 passionate, talented and enthusiastic students. Modular, flexible and designed for the family, with MFB 5.0 you won't need to buy another bag again.

FAMILY – a bag for each member of the family to encourage more quality time to be spent together 
MULTIPURPOSE – transform one bag into 5 components; it's also water resistant and mosquito-repellent 
FUN – making days out more enjoyable and hassle-free

1. DAD’S RUCKSACK

Expandable; can be used in 3 ways
Expandable; can be used in 3 ways
Exterior pockets and adjustable straps for extra storage (bottle, picnic mat, yoga mat, tripod etc.)
Exterior pockets and adjustable straps for extra storage (bottle, picnic mat, yoga mat, tripod etc.)
Hidden panel inside to store items separately
Hidden panel inside to store items separately
Secret pocket for quick and easy access to items
Secret pocket for quick and easy access to items

2. MOM’S TOTE BAG

Perfect for grocery shopping
Perfect for grocery shopping
Foldable into a compact size
Foldable into a compact size

3. KID’S BACKPACK

Transforms into a bright green dinosaur
Transforms into a bright green dinosaur
Light-reflective strip making it safe to use at night
Light-reflective strip making it safe to use at night

4. PICNIC MAT 

Ideal for a day out in the park
Ideal for a day out in the park
Convenient to carry around and is mosquito-repellent*
Convenient to carry around and is mosquito-repellent*

Mosquito-repellent* Coated with Anti-Mos™, invented by the Hong Kong Research Institute of Textiles and Apparel (HKRITA), the picnic mat safeguards you and your family from insects, making your day out more pleasant and bug-free! The anti-mosquito technology coats fabric with microcapsules loaded with insect repellent certified by Environmental Protection Agency (EPA) USA. It has been tested to effectively repel insects even after 70 washes.

5. USB CHARGE PORT

Charge your phone on-the-go and never be without battery again *Power bank not included
Charge your phone on-the-go and never be without battery again *Power bank not included

WATER RESISTANT

Water resistant = water fight-friendly
Water resistant = water fight-friendly


Hong Kong secondary school students: LoLo, Abby, Mandy, Ka-Sin and Inez (L to R)
Hong Kong secondary school students: LoLo, Abby, Mandy, Ka-Sin and Inez (L to R)

Behind MFB 5.0 are 5 students from Shau Kei Wan East Government Secondary School in Hong Kong. MFB 5.0 was designed with passion, creativity and entrepreneurial spirit. It gave the students the unique opportunity to apply what they have learned in their ‘Technology and Living’ course and The Mills Summer Program, to a real-life project. The final result? A well-designed, thought-out product with the vision of bringing families closer together. 

How the student creators themselves would use MFB 5.0: 

LoLo: “Use MFB 5.0 to ascend all the summits in China!” 

Abby: “Enjoy the cherry blossom and autumn leaves season in Japan on the picnic mat.”

Mandy: “Carry MFB 5.0 to go picnic with my parents.” 

Ka-Sin: “Travel with my family through the vast Mongolian Grassland using MFB 5.0!”

Inez: “Take MFB 5.0 to Thailand and experience the culture!”


Mingpao Daily, 23rd Apr 2018
Mingpao Daily, 23rd Apr 2018
                
SCMP Young Post, 20th Nov 2017
SCMP Young Post, 20th Nov 2017
 
Sing Tao Daily, 10th Oct 2017
Sing Tao Daily, 10th Oct 2017
    
It all began from idea generation…
It all began from idea generation…
To our very first sample…
To our very first sample…
To multiple prototypes…
To multiple prototypes…
Productive meetings…
Productive meetings…
Design modification...
Design modification...
Factory visit...
Factory visit...
Campaign video-shooting…
Campaign video-shooting…
TO THE FINAL PRODUCT!
TO THE FINAL PRODUCT!

The Mills Summer Program 2017 We were the winning team of The Mills Summer Program. Held in June-August 2017, the program provided students with the opportunity to explore their interests and build skills that put them on the path to success, giving them a real taste of the business world. 25 students from 6 secondary schools were given tours around leading corporations and met with designers, business partners, startups, NGO’s and professionals within the textile industry. Visits to workshops allowed the students to see first-hand the design process, paper pattern drawing and sewing techniques. The Program also taught students about business basics: product development, supply chain and production, sales and marketing. Mentoring was provided by The Mills Fabrica team, incubatees and professionals.

About The Mills The Mills is a landmark revitalization project by Nan Fung Group, a celebration of shared industrial legacy with Hong Kong, and a step towards a future of applied creativity and innovation. Announced in 2014 by Nan Fung Group on its 60th anniversary, The Mills project will transform and revitalize the company's former textile factory into a destination for innovation, culture, and learning. The Mills is composed of 3 pillars, each contributing a unique perspective and experience. 

  • Fabrica - A business incubator and springboard for techstyle startups and strategic partners 
  • Shopfloor - A landmark for experiential retail, an expression of Hong Kong's evolving character   
  • Centre for Heritage, Arts and Textile (CHAT) - A non-profit art centre interweaving textile arts, history and science The Mills is targeted to open in 2018.         

About The Mills Fabrica The Mills Fabrica is a business incubator, fund and space/lab for techstyle startups and strategic partners -- companies at the intersection of technology and style. Fabrica Incubator onboards startups with great potential and puts them through an intensive program of self-improvement, practical business guidance, and marketing exposure while Fabrica Fund invests in leading techstyle entrepreneurs creating the future. Fabrica is dedicated to co-creating techstyle startup success stories and a global techstyle community, a catalytic hub where new ideas spark and game changing collaboration takes off.

Risks and challenges

We have spent a year developing this project. It has been a big challenge to find the best suppliers but we eventually found good partners and manufacturer to supporting our future entrepreneurs. Hope you can support us to make students’ dream come true!

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  1. Select this reward

    Pledge HK$ 38 or more About $5

    Make a pledge without a reward

    About US$ 5

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  2. Select this reward

    Pledge HK$ 78 or more About $10

    Donation with MFB 5.0 postcard

    About US$ 10

    Maybe you just love our project and you want to make it happen. With this pledge you will receive a special MFB 5.0 postcard.

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  3. Select this reward

    Pledge HK$ 618 or more About $79

    MFB 5.0 - SUPER EARLY BIRD

    You pay: HK$ 618 (US$ 79)
    Retail: HK$ 1,388 (US$ 179)
    You save: HK$ 770 (US$ 100)

    We would really love you to back our future entrepreneurs, so this exceptional offer is our welcome.

    One set of MFB 5.0 (5-IN-1 Multipurpose Family Backpack)

    Includes:
    • Dad's rucksack
    • Mom's tote bag
    • Kid's backpack
    • Picnic mat
    • USB charge port
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 36 backers
    HK$
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  4. Select this reward

    Pledge HK$ 778 or more About $99

    MFB 5.0 - EARLY BIRD

    You pay: HK$ 778 (US$ 99)
    Retail: HK$ 1,388 (US$ 179)
    You save: HK$ 610 (US$ 80)

    We would really love you to back our future entrepreneurs, so this exceptional offer is our welcome.


    One set of MFB 5.0 (5-IN-1 Multipurpose Family Backpack) with additional gift

    Includes:
    • Dad's rucksack
    • Mom's tote bag
    • Kid's backpack
    • Picnic mat
    • USB charge port
    • Additional gift: Thermal bag
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 6 backers
    HK$
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

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  5. Select this reward

    Pledge HK$ 928 or more About $118

    MFB 5.0 - Kickstarter Price

    You pay: HK$ 928 (US$ 119)
    Retail: HK$ 1,388 (US$ 179)
    You save: HK$ 460 (US$ 60)

    We would really love you to back our future entrepreneurs, so this exceptional offer is our welcome.

    One set of MFB 5.0 (5-IN-1 Multipurpose Family Backpack) with additional gift

    Includes:
    • Dad's rucksack
    • Mom's tote bag
    • Kid's backpack
    • Picnic mat
    • USB charge port
    • Additional gift: Thermal bag
    Less
    Estimated delivery
    Ships to Anywhere in the world
    0 backers
    HK$
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  6. Select this reward

    Pledge HK$ 1,168 or more About $149

    MFB 5.0 - SUPER EARLY BIRD COMBO

    You pay: HK$ 1,168 (US$ 149)
    Retail: HK$ 2,776 (US$ 358)
    You save: HK$ 1,608 (US$ 209)

    We would really love you to back our future entrepreneurs, so this exceptional offer is our welcome.

    Two sets of MFB 5.0 (5-IN-1 Multipurpose Family Backpack)

    Includes:
    • Dad's rucksack
    • Mom's tote bag
    • Kid's backpack
    • Picnic mat
    • USB charge port
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 9 backers
    HK$
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  7. Select this reward

    Pledge HK$ 1,478 or more About $188

    MFB 5.0 - EARLY BIRD COMBO

    You pay: HK$ 1,478 (US$ 189)
    Retail: HK$ 2,776 (US$ 358)
    You save: HK$ 1,298 (US$ 169)

    We would really love you to back our future entrepreneurs, so this exceptional offer is our welcome.

    Two sets of MFB 5.0 (5-IN-1 Multipurpose Family Backpack) with additional gifts

    Includes:
    • Dad's rucksack
    • Mom's tote bag
    • Kid's backpack
    • Picnic mat
    • USB charge port
    • Additional gift: Thermal bag
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 3 backers
    HK$
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.

Funding period

- (36 days)