“I didn’t know you could make a living doing that!”
It’s been 10 years since Steve Jobs told Stanford graduates to “Have the courage to follow your heart and intuition.”
But what does that look like exactly?
At every turn, you see creatives struggling to make their vision a reality. The traditional business model would have you put profit before passion. Before long, you lose sight of the reason you’re doing the work in the first place.
The Fabricant Way is the antidote to this narrative.
We are uncovering the stories of creative entrepreneurs and artisans, whose formula for success is a mix of love, artistry and community.
The Fabricant Way was created from a desire to fuel passion and inspire creativity.
I created The Fabricant Way last summer after setting out to reignite my own passion for my graphic design agency. The trouble started when I decided to move my consulting business online...and in my research and excitement for the transition, I soon found myself lost in a maze of shoulds.
The more I found myself following someone else’s blueprint, the more I lost touch with the passion that drives my work.
I wasn’t following my heart or my intuition.
Until one day, I shut down my laptop, and set out in the sweltering Manhattan summer heat. Driven by curiosity for the how the skilled fabricants of New York were doing the work they love -- and making a living doing so -- I started knocking on doors.
What exactly made people like Matt Dilling, the Neon King of New York, or Sam Bard and Ash Montgomery, the creative masterminds behind Shag: Brooklyn, so successful in doing what they love?
They helped me see that the roadmap that moves your business forward into growth and success can’t be found outside of yourself. It’s your passion.
The Fabricant Way web series was born out of my desire to share these lessons and take you into the creative workshops of these amazing artisans.
I need your help to keep sharing these stories.
We’re ready to shoot the second season, but because this isn’t a commercial series, I need your help to cover production. I’ve lined up 5 more fabricants, who will take you behind the scenes in their shops and factories, and share what drives them...and their success.
When you support this project, you make it possible for us to take you behind-the-scenes with these fabricants and more:
We’ll be announcing more fabricants soon!
Your support will cover costs that make a second season possible.
We’re looking to raise $20,000 to cover hard costs for production for a second season of The Fabricant Way. Based on our experience from season one, following is a list of the costs associated with producing five more episodes this year.
Interviewing more fabricants and exploring their five creative spaces requires: a director, camera operator and sound recordist, plus transportation and on-location equipment, including cameras, recording equipment, boom lighting and two microphones.
The Fabricant Way raw footage is then transformed to tell the fabricants’ stories in the high-quality videos you see today, which requires sound mixing, editing and music composition.
We’re also launching a podcast, which will give you access to the full interviews with each fabricant. In season one, we had, on average, an extra half an hour of content that didn’t make it into the video, full of even more insight and business guidance from each fabricant. In the podcast, you will be able to listen to extended interviews from both seasons on The Fabricant Way website and through iTunes.
Jennifer Dopazo (Creator, Executive Producer and Writer) who has come a long way from the girl in Venezuela who didn't know you could make a career out of your art and found herself immerse in a maze of “shoulds” while growing her company. Shut down her computer and started visiting creative entrepreneurs involved in everything from chocolate-making to selling sex toys.
With the amazing help and support from:
Daniel Diosdado (Director, Editor, Camera Operator) who loved the idea after a cup of coffee with Jenny, and decided to offer his knowledge and skills in filmmaking to help her vision come true. He wears many hats...
Nimajus Bagdonavicius (Camera Operator) who created the most beautiful shots from our fabricant spaces while supporting Daniel.
Robert Albrecht (Sound Recordist), the super professional sound recordist with a patience of gold that created the intimate conversations crystal clear. (the cherry in the top!)
Roberto Herrador (Sound Design and Mix) who created the most beautiful sound design for each episode, immersing himself in the mood and environment of each fabricant space and creating an intimate experience with sounds and rhythm.
We have amazing rewards lined up for you, as well as sponsorship packages for organizations who want to show support for The Fabricant Way.
Some of our very favorite rewards are:
Sponsorship options are available to organizations who wish to show support for The Fabricant Way.
In addition, our team would like to help you showcase your own work! When you support The Fabricant Way, you can also take advantage of our experience in uncovering your business story. You can do more than back the movement, you can show off your own fabricant spirit with our production options.
When you back this project, you are helping us to share the stories of fabricants running thriving businesses and to inspire more entrepreneurs to choose the fabricant way.
We are building a world where:
- Other artisans and entrepreneurs know that their business can be a labor of love.
- Skillful fabricants are supported in creating.
- Communities can come together around shared passions.
- We have role models that show us that you can ditch the roadmap for your business.
Join the fabricant movement now by supporting this project.
Risks and challenges
Nothing will stop us producing the second season of The Fabricant Way. The crew and fabricants are ready to start this summer and deliver this second season to you!Learn about accountability on Kickstarter
- (30 days)