About this project
About the product:
Swipe & Feed is a safe, durable accessory that allows parents or caregivers to use their smartphone while bottle feeding your baby. New parents are typically surprised just how much time they will spend feeding their newborn, Swipe & Feed allows users to maximize their time by multitasking when they never thought possible.
One morning around 3AM after bottle feeding my newborn son, Jack, the idea came to me. Every night I would wake up every two hours to the sound of Jack screaming for a bottle. As soon as he started feeding, Jack would nearly fall back asleep. For 25 minutes at a time, I was in a dark, quiet room feeding my son. It dawned on me that I could do some catch-up work while he fed, but I needed something to help me hold a bottle and my smartphone. I searched online for solutions, but nothing was on the market. That's when I decided to seize the opportunity and solve the problem myself.
Using basic tools like a scroll saw and a heat gun, the initial prototypes were cut and formed by hand in my basement. Prototyping progressed into 3D CAD files and 3D printed items. After I was satisfied with the proof of concept, I hired a professional engineering firm in Virginia that specializes in plastic products to develop a version ready for today's manufacturing standards.
All of the materials used in the construction of a Swipe & Feed are the same, safe materials used to make today's top performing bottles, pacifiers, and other baby products. The main body of Swipe & Feed units are made by injection molding polypropylene into a custom mold. The body is durable, flexible, and easy to clean. The bottle clamp has a TPE (Thermoplastic elastomer) overmold which helps grip the baby bottle. The phone clip section has a small, silicone gripper which helps secure the phone from slipping out of the Swipe & Feed. Altogether, the unit is safe, durable, dishwasher safe, and BPA-free.
Swipe & Feed works with any regular width baby bottle. We purchased every regular width bottle we could find, both online, and in stores, and made sure the bottle clamp fits every one of them. There are two mounting points for the bottle clamp. Depending on the size and shape of baby bottle, snap bottle clamp on the position that best fits the bottle. NOTE: Swipe & Feed will not work with narrow bottles, only the regular width versions. If you have any questions about compatibility, please message us.
The phone clamp was originally designed to work with an iPhone 6, 6s, or the new iPhone 7 without a case. The flexible nature of polypropylene also allows the Swipe & Feed to work with thin, low profile cases installed. Swipe & Feed also works with other phones including the HTC one, Honor 7, Samsung Galaxy S5, S6, and S7, and any other smartphone between 67, and 73 mm in width. Message us if you have any questions about compatibility. NOTE: Swipe & Feed is not intended to use with wallet cases, external battery cases, or oversize "indestructible" cases. Additionally, the Swipe & Feed is not compatible with phones more narrow than an iPhone 6, such as an iPhone 5s ir iPhone SE. Please message us for any compatibility questions.
For some of our rewards, we are including special stickers and coffee tumblers with bottle logos. The stickers are water resistant vinyl for indoor and outdoor use. The coffee tumblers are insulated and have a secure, screw on top. Our bottle logo is printed on the side with our website. Our hope is that you'll use the stickers and the coffee tumbler to help get our name out there.
Risks and challenges
The latest version of Swipe & Feed is ready for production. The tooling for injection molding is very expensive. We already have two molds completed, and this extra funding will help get the additional molds required ready for manufacturing. Raw material suppliers have been identified, final material selection completed, and all we need is to start production.
The final challenges will be the simple, yet demanding logistics of receiving a large batch of product and assembling and packing each unit for shipment. We will have a small army of family and friends helping us get the units built, packaged, labeled, and shipped to your door.
Once we're funded, we will be dedicating 100% of our time to make sure we are ready to fulfill orders and officially take Swipe & Feed to market.Learn about accountability on Kickstarter
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