In a Nutshell:
The Sweet Dreams Strawberry has been one of my most popular designs both as a digital piece and as a plush. I can't keep up with production demand, so I'm turning to Kickstarter to help fund professional manufacturing.
How did the Sweet Dreams plush come to Be?
Kimchi Kawaii was founded over 5 years ago based on my love of puns. One of my earliest designs and a customer favorite has been my Sweet Dreams strawberry design. It consists of an adorable sleeping, chocolate dipped, strawberry.
This year, I started translating my pun designs into plush. In late April, I created the Sweet Dreams strawberry plush, complete with a removable chocolate blanket. It’s my digital 2D piece brought to cuddly, 3D form.
So do people want sleeping strawberries?
The answer is YES!
They have been selling out at cons and online through Shana Logic and people are still asking if I have more. Despite sewing as fast as I can, I am unable to keep up with demand and this is where you come in.
With your pledge, I will be able to professionally manufacture the Sweet Dreams plushies.
- Plush will measure approximately 8" tall by 5" at the widest point
- Fabric used is ultra soft minky
- Professionally embroidered details
- Chocolate 'blanket' is removable
- Manufactured by Gann Memorials, experienced plush designers
Why does it have to be $8,500?
The minimum order for the plush is 500. This will cover the cost of production, shipping from the overseas factory, and backer rewards. In addition, both Kickstarter and Amazon (the company that processes pledge payments) take out a fee of 10%.
Creation of these plush will help increase sales to Kimchi Kawaii through my online shops and in person at cons. This in turn can be invested in further products, even more plush.
Kimchi Kawaii is working on some exclusive items for this Kickstarter featuring some fan favorite puns and the Sweet Dreams design. I am also collaborating with fellow artist friends for some limited quantity rewards.
Backers the $5 level will receive, via email, a Sweet Dreams digital wallpaper.
Backers at the $15 tier will get two 3" acrylic magnets featuring Sweet Dreams and Steamed Bun. This size is exclusive to the Kickstarter.
Backers at the $25 reward tier will receive one plush and one 3" vinyl sticker.
Backers at the $50 level will receive one plush and their choice of one fleece hat by Buttered Buns Studios. Only 10 available.
Backers at the $50 reward level will receive one plush and the Kickstarter exclusives: two 3" magnets and one medium zipper pouch.
Backers at the $75 level receive one plush and one exclusive Roary scarf by RosaleenDhu Designs. Only 10 available.
Backers at the $75 level will receive two plush and the Kickstarter exclusive tote bag and two 3" acrylic magnets.
JUST ADDED! Backers at this level will get two plush and one hand sewn Sakura Mochi Bun plush, an exclusive to this Kickstarter!
Backers at the $100 level will receive two plush and a Rickshaw mini messenger bag with a design exclusive to this Kickstarter.
Backers at the $200 level will receive two plush, and the Kickstarter exclusive medium pouch, two 3" acrylic magnets and a medium Rickshaw messenger bag.
Backers at the $500 level will receive four plush, two pouches, two tote bags, two medium Rickshaw messenger bags, two 3" magnets, three Sakura Mochi Bun plush and one set of the Fortune/Misfortune Cookie mini plush.
If we can reach $14,000 in funding, not only will the Sweet Dreams plush become a reality, but we will be able to add our cuddly mascot, Roary the Tiger as a plush as well! He will also be made of minky with embroidered stripes and facial features. Plush will measure approximately 12" tall.
If Roary is funded, backers at plush levels will be able to chose from either the Sweet Dreams Strawberry and/or Roary.
Further stretch goals will be announced as funding progresses!
What’s the process and timeline?
The Sweet Dreams Strawberries prototypes are already complete so all I need is a successful Kickstarter to put them into full production in September, shortly after the close of this campaign. Estimated production time is about 30-48 working days. Shipping from overseas will take several weeks. Barring any unforeseen delays, I may have them in time for holiday shipping. They should definitely be here by the new year and, just a hint, would make great Valentine’s Day presents for that special someone (wink, wink).
Risks and challenges
Gann Memorials are a well-established company for manufacturing plushies. However, like any collaborative project, production delays with the factory or shipping delays may occur, especially for overseas manufacturing. Zap Creatives, based in the United Kingdom will be producing my acrylic magnets and could also be affected by shipping delays. If these should happen, I will notify all backers through updates here and by email.Learn about accountability on Kickstarter
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