About this project
Having decided that the time has come to rethink the traditional suitcase, we have developed FUGU LUGGAGE – an innovative lifestyle product that adjusts to meet the needs of the modern traveler!
Join the Suitcase Revolution and help us make FUGU LUGGAGE a reality!
FUGU LUGGAGE in the News
CHECK OUT FUGU LUGGAGE'S UNIQUE FEATURES!
Size and Dimensions
FUGU LUGGAGE has been measured to comply with the standard airline size limitations on baggage. The suitcase is thus designed to expand from the size of a maximum regulation sized carry-on size to the size of a maximum regulation sized check-in.
Strength and Stability
FUGU LUGGAGE is made from durable materials, which have proven to be strong enough to successfully pass an altitude crash test.
In addition, the suitcase is water resistant and the walls absorb shock to better protect your items inside.
FUGU LUGGAGE includes built-in shelves that can be attached or collapsed at any point. The shelves enable the suitcase to double as a storage unit, eliminating the need to unpack into a hotel closet and then later repack. The shelves have the added bonus of keeping belongings neat and tidy throughout any journey.
Whether FUGU LUGGAGE is collapsed or expanded, it is easy to open and comfortably add or remove belongings.
The FUGU LUGGAGE's height and width make it ideal for use as a portable table, which can be utilized for a variety of purposes, including but not limited to laptop stand, makeup dresser, and reading desk.
FUGU Laptop Case
FUGU LUGGAGE comes with a removable laptop case, which can double as a laptop stand. Our custom-made laptop case fits both into and on FUGU LUGGAGE, and can be used to store your laptop and personal items. This case provides you with the option of either keeping your personal belongings with you at all times, or storing your items with your checked-in bag under the plane.
FUGU Vacuum Bags
The same pump that inflates the walls of FUGU LUGGAGE can also deflate vacuum bags, making the use of vacuum bags extremely convenient for travellers by eliminating the need to carry an external pump with which to deflate the vacuum bags.
FUGU LUGGAGE does not weight significantly more than the average suitcase. Despite the addition of inflatable walls and an extra handle, the difference in the suitcase's overall weight is only a few hundred grams (less than a pound). The FUGU LUGGAGE suitcase is made of plastic, which contributes to the fact that it is lighter than many standard cloth suitcases!
How FUGU LUGGAGE Works
There are three ways to inflate the walls of FUGU LUGGAGE:
1. Pressing a button in order to activate the built-in electric pump
2. Externally attaching any regular air pump
3. Breathing into an external tube
While the easiest way to expand and collapse the suitcase is the first option listed above, there are also other options available to modify the size of the suitcase, all of which are quick and easy to use.
FUGU LUGGAGE was developed in an attempt to find a solution the "suitcase dilemma." FUGU LUGGAGE's founders realized the need for a solution to the dilemma in 2013, when one of our founders, Isaac, found that the carry-on that he had packed to take on a business trip was not sufficient to transport gifts back home to his loved ones after the completion of the trip.
While searching for a solution to this dilemma, Isaac and the FUGU LUGGAGE team noted that all suitcases on the market are essentially the same. Their research of the luggage market found them unable to obtain a quality suitcase that adequately adjusted itself to fit all travellers' needs. This lack of flexibility led the FUGU LUGGAGE team to realize that the time had come to rethink how a suitcase should look and function.
During the initial stages of FUGU LUGGAGE's development, the FUGU LUGGAGE team applied for a patent through Luzzatto & Luzzatto, one of the top patent attorney firms in Israel.
Who Are We?
FUGU LUGGAGE is an innovative industrial design company that is currently putting all of its efforts into developing new products in the luggage industry. We believe that our suitcase represents a huge step forward within the world of luggage and traveling!
The idea for FUGU LUGGAGE came to Isaac Atlas in early 2013. He felt that there had to be a better way to travel, that would not force travellers to make difficult decisions regarding packing space. With the help of Daniel Gindis and David Lifshitz, he developed FUGU LUGGAGE.
Together with Intovision, an industrial design company, FUGU LUGGAGE has set out to revolutionize the world of travel. The staff consists of creative and professional engineers and designers. Everyone involved shares a love of travel, and a desire to save time, money, and space, while increasing consumer choice. Nothing gives the FUGU LUGGAGE team greater satisfaction than combining the things it loves most – travel, innovation and entrepreneurship!
What We Need
After over a year of working of hard work, we finally have a fully functional FUGU LUGGAGE prototype! As FUGU LUGGAGE represents a new suitcase design, we are constantly looking for ways to enhance and improve its functionality. We also make a point of adding new features, that have been thought of since the creation of the original prototype.
Your support will enable us to finish developing the product, create molds for the initial manufacturing run, and fund the first round of production. Be a part of FUGU LUGGAGE's success - help make all of our trips easier, more comfortable, and more enjoyable!
Risks and challenges
Since the launch of our Kickstarter campaign, we have been in contact with other Kickstarter campaigns in order to ascertain what risks and setbacks they had to deal with, in order to realistically make projections for the suitcase. Through this process, we have discovered that even if everything runs perfectly on our end, we need to take into account that there can be problems with factories and shipping companies which will be beyond our control. The following are several areas associated with the suitcase's production where we anticipate possible issues. With this in mind we want to reaffirm that we commit to keeping our backers updated on the latest information and projections, and to doing the best that we can to get the suitcase distributed on time, and in good working order.
Development – We have a working prototype that has already passed the necessary technical tests but, like with any product in final stages of development, the suitcase may experience further changes in its design, specifically related to the materials used in its production and the technology that allows it to change sizes. While all of the aforementioned changes, should they become necessary, would be to improve the suitcase and make it more user friendly, we have taken into account that we may need to make these modifications. If this happens, we will work to resolve any issues as quickly as possible, and our backers will be notified.
Production – We are currently in contact with a number of different manufacturers. We are looking to work with whichever manufacturer we feel is able to best produce and assemble the suitcase at the level of quality we want, but are aware that there could also be delays on the manufacturing end of production that are beyond our control. Additionally, as we have found with other Kickstarter campaigns, sometimes a factory can make an error, in which case we would need to stop production, and begin a completely new production run after correcting the error. We hope that none of the aforementioned issues will occur, but being realistic and learning from the experience of other similar Kickstarter campaigns, are aware that there is a possibility that this could happen.
Shipping – As a result of the possible setbacks in development and production, we gave ourselves an additional ninety days, beyond our projected production date, to sort out any issues that may arise. While our best projections show the suitcases may arrive early, we are aware that there may be unexpected delays somewhere along the chain of production. Additionally, while we have worked free shipping into the overall cost of the suitcase, the cost factored in would be for freight shipping, which could take many additional weeks beyond the date the suitcases are shipped (though it should be noted that any backer reserves the right to add express shipping to their order). These projections also do not take into account the time or delays that the shipping companies may cause if they do not keep their commitment to us, which are told can happen more often than would be expected. If such delays occur, we will notify our backers, and keep them posted as to our newest projections for the suitcase's arrival date.Learn about accountability on Kickstarter
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