If you're new to Kickstarter here's a quick review of how this all works.
This is an all or nothing, no risk pledge-based format, meaning our project goal is to raise $12,000 in 30 days by the various pledge options listed on the right. If we raise the funds in the allotted time, printing will commence and our amazing backers will get the first taste of the Captain Feline designs. We can actually raise more funds than our goal, however if we don't reach our goal in the 30 days you will not be charged for your pledge.
Considering our desire to launch with 8 t-shirt designs, the goal is substantial. You can help us reach this goal... Pledge, Spread the Word and help launch Captain Feline!
Captain Feline is a new range of fun tee illustrations blending pop culture with kitty love. The illustrations have been works-in-progress for the past 12 months and now we (cat loving duo Dave & Amanda (Manz) of GritFX; and our partner Kelly of Saucewear) are ready to share Series #1 with the world. For our Kickstarter project, we've selected 8 designs inspired by classic and cult movie characters, and we've also incorporated some of the potential Series #2 designs as Limited Edition Postcards.
Why do we need the Kickstarter money?
Ever heard of the "struggling artist"? Well, that's us. It's been a dream of ours for some time to have our own indie t-shirt brand, and you can help make that a reality. Whilst we love the illustrations and the concept of Captain Feline, there's a huge risk printing up all the t-shirts not knowing if they will ever sell. There's only so much space in the garage and under the bed to store these things, y'know.
The open pledge format of Kickstarter will gauge whether people like (let's hope LOVE) the new range. This is where you come in. Your pledge gives you some fun t-shirts and limited edition goodies, while helping us realise our dream of launching Captain Feline. For that, you'll have our sincerest thanks and gratitude (and some awesome Feline-ish stuff).
No one knows who we are yet. Kickstarter projects are potentially a great way to virally get a brand out to the masses. If you pledge, you obviously want to see this project be a success, and will most likely pass on the link to someone you know via email, Facebook, twitter, or some other social media or by stork or carrier pidgeon.
$12,000. It's not that much when you really think about it. That's only like a thousand pairs of twelve dollar knickers. The project goal covers printing of all t-shirts, all expenses related to the Captain Feline limited edition Kickstarter items, Kickstarter/Amazon fees and all the other costs associated with packing & delivering the tees to backers.
If we're fortunate enough to raise more than our goal, the extra funding will go towards developing a website to help sell the designs and further build the branding of Captain Feline. We'd also love to spend some money on a professional photoshoot of the Series #1 tees, and extend the product range to include tees for kids!
We love cats. And we love adopted cats! We're also huge advocates of the prevention of cruelty to animals. As such, $1 from every Captain Feline t-shirt purchase will be donated to charity.
Captain Feline partners have chosen the following non-government, not-for-profit, community-based charities - each relying solely on the support and contributions of individuals who care about animals:
RSPCA NSW (Royal Society for the Prevention of Cruelty to Animals; New South Wales)
MSPCA (Massachusetts Society for the Prevention of Cruelty to Animals)
There are a total of 8 t-shirt options comprising the 1st series of Captain Feline. (Click on the images to view the design larger.)
#2. "Kitty Rider"
#3. "Cats In Black"
#4. "Anacat Fencewalker"
#6. "The Cat Bride"
#7. "Kitley & Kewt"
The designs will be printed on high quality American Apparel T-Shirts (AA 2001 Unisex & AA 2102 Women's tees) and will be screen printed by the top notch team at Threadbird.
Please note: if the project is funded, a questionnaire will be sent out to all backers to obtain t-shirt design selection/s, tee style/s, and sizing information.
Having spoken with the amazing Shane Matthew Stiles of Threadbird, we're pleased to announce that we can offer a couple of Captain Feline designs on Youth tees (AA 2201 tees for years 8, 10 & 12) and Kid tees (AA 2105 tees for years 4 & 6), without effecting our project goal! Therefore, where the pledge rewards state "t-shirt of your choice" you can also select from:
- "Anacat Fencewalker" on AA 2105 or AA 2201 Light Blue; or
- "Cats In Black" on AA 2105 or AA 2201 Slate.
Please note: the print size on kids & youth tees will be proportionally larger than that shown in the mock-ups above.
We are also offering a bunch of LIMITED EDITION items designed for and exclusive to those of you who pledge on Kickstarter. These will never be produced again. Some time in the future you can feel special when your buddy asks you: "Dude, where can I get me some of those awesome postcards you've got there?" and you can say: "You can't, pal. They were limited edition items exclusive to Kickstarter. So go suck an egg."
Limited Edition Sticker Packs
The limited edition sticker packs will be limited to a run of 250 sets, never to be re-printed again! Each set is comprised of 5 circular 2" stickers. You can pick up these limited packs by backing this project (part of $8, $40, $45, $50, $55, $70, $90, $95, $100 and $110 pledge perk).
Limited Edition Mini-Button Packs
The limited edition mini-buttons will be limited to a run of 100 sets, never to be re-printed again! Each set is comprised of 8 mini buttons (1"). You can pick up these limited packs by backing this project (part of $40, $50, $70 and $90 pledge perk).
Limited Edition Postcard Packs
The limited edition postcards will be limited to a run of 100 sets, never to be re-printed again! Each set is comprised of 8 postcards (4" x 6"). You can pick up these limited packs by backing this project (part of $45, $50, $70, $90 and $98 pledge perk).
The back of each postcard will feature the Captain Feline logo with the accompanying words "Limited Edition Collectors Item".
Limited Edition Phone Cases
A maximum of 50 fans will have the opportunity to pick up a limited edition Captain Feline phone case as part of our Kickstarter project. These phone cases will never be mass produced! You can pick up a limited edition phone case by backing this project(part of $42, $95, $98 and $130 pledge perk).
Backers can choose from the 8 "Series #1" Captain Feline designs; choosing either a:
iPhone 3G Hard Case: Fits iPhone 3G, 3Gs; Snaps snugly into place; Hard polished plastic; with easy access to all controls.
iPhone 4S (4 Slider Case): two-piece hard case which protects your iPhone 4 or iPhone 4s. The case does not obscure controls, and is easy to slide on and off for quick docking. The felt-lined interior prevents scratches and makes your phone feel cosy.
Android (Nexus S Phone Case): rubberized case for your Nexus S / GT-i9020, and Nexus S 4G / SPH-d720. The case is durable and sleek without obscuring accessory ports or sensors.
Limited Edition iPad Sleeves
A maximum of 25 fans will have the opportunity to pick up a limited edition Captain Feline iPad sleeve as part of our Kickstarter project. These iPad sleeves will never be mass produced! You can pick up a limited edition iPad sleeve by backing this project (part of $110 and $145 pledge perk).
Backers can choose from the 8 "Series #1" Captain Feline designs for the front of the sleeve and on the back we'll feature the Captain Feline logo with the accompanying words "Limited Edition Collectors Item".
Captain Feline designs to be printed on Rickshaw Bagworks iPad sleeves -designed with rugged Cordura® nylon and an ultra-plush padded liner (which even cleans the iPad screen, like its own personal maid!). This sleeve is handmade in California with a focus on environmentally sustainable production. Designed for the iPad, iPad 2 and iPad 3, the sleeve is 9.4"H x 10.9"W x 0.4"D.
As an added thank you to all our awesome backers, every Kickstarter package that we mail-out will include a Captain Feline logo sticker and a limited edition Captain Feline Kickstarter "Supporter" sticker!
Captain Feline Partner
I, Kelly Murphy of Saucewear am honoured to represent Captain Feline here on Kickstarter. Should we reach the project goal, I will be handling all fulfillment - shipping all tees and other Kickstarter packages from Boston, MA.
I believe in this project and know we can reach our goal! Thank you for your support.
How You Can Help!
We appreciate all of your help and support. There are three important ways you can help Captain Feline succeed:
Back. Launching a new company isn’t easy. Cripes, it's hard work. We’ve invested a lot of our time into this project, and your pledges will help make Captain Feline a success.
Join. Visit us @gritfx or on Facebook. While you’re there, don’t forget to tell us your thoughts. We'd love to hear from you!
Talk. Have a blog? Or a friend who might find Captain Feline interesting? Spread the word, and let us know if you need more info or photos!
Thank you so much for reading this and considering backing this project. If there are any questions we haven't answered yet, please send us a message.
Don't forget you can leave us a comment here too... we'd love to hear what design is sparking your interest!