As a lover of coffee, I have spent quite a few years developing coffee related products. I've built tampers, portafilters, espresso machines and other coffee accessories. With that, I still felt there was room to improve the coffee brewing method. So I invented Immerset, a beautiful brewing system that combines the best qualities of French Press and Pour Over.
Immerset Combines both French Press & Pour Over
The Immerset allows you to control both variables of brewing: the grind density and the flow rate.
Immerset provides the functionality of french Press. "French Press" devices are more accurately described as immersion brewers. The idea is to have a vessel in which the coffee grounds can be subjected to prolonged contact with hot water. The "pressing" action serves only to separate the grounds from the water, the grounds themselves are not pressed any significant way.
1. The French Press is limited to coarse grounds.
2. Most french press devices cool undesirably during the brewing cycle
3. French press often break and are notorious hard and messy to clean
Immerset solves all of these problems with an insulated chamber, patented easy-to-clean and infinitely adjustable control valve, and impact resistant brew chamber. The main difference from French press devices is that we use gravity to separate the grinds from the water rather than "pressing" a plunger. Immerset also doesn't limit you to coarse or fine grounds since it uses a paper filter (like a pour over). It can also be used with reusable screen filters. It also has a unique imprinted stainless steel sleeve that ensures flow even when used with the finest of grinds.
Immerset will be the best "Pour-Over" device you can own
1. Pour Overs have no integrated flow control. The control "mechanism" is the barista. A time consuming and variable approach.
Immerset has a valve that allows you to control how fast the water flows through the coffee. This simple feature is a deceptive powerful tool to dramitacally improve the pour-over results.
Immerset is great for tea
The insulated, plastic-free chamber is ideal for steeping all order of infusions. it also lend itself very well to the Asian method of tea preparation where by the tea leaves are separated from standing water between cups. The Immerset drip tray will be particularly appreciated by tea drinkers between cups.
Iconic & Modern
Insulated & Chemical Free Design
Durable & Safe (no glass)
Easy to Clean (no hidden surfaces for bacterial contamination)
Made with a food-grade stainless steel sleeve so that hot water NEVER comes in contact with the plastic
Immerset is for Commercial Use
For the restaurant or coffee shop, Immerset offers a greatly simplified yet consistent method of preparation and presentation. The Immerset system is easy to learn and allows for consistent delivery of very high beverage quality. Labor and supply savings are immediately apparent and the quality of brew is a major draw for repeat business. Serving staff will welcome the time savings during busy periods.
Immerset has been designed to minimize breakage and maximize cleanliness. The ABS housing will survive falls from counter height and the no-screw, easy-to-assemble design eliminates debris traps and hidden surfaces where bacteria could thrive. The stainless steel interior surfaces prevent chemical contamination from hot water to plastic exposure and the unique insulating design ensures that the beverage is served hot to the customer yet protects handlers and clientele from inadvertent exposure to excessive temperatures. Your customers will appreciate our patented helical valve system to easily dispense their drink on demand.
Immerset is for Home Use
All of the professional benefits and features immediately apply to the home environment. The simplicity of preparation allows the host to cater to each guest’s unique preferences through multiple presentations of individual Immerset brewers. Individually staged Immerset brewers can be easily prepared to accommodate various preferences whether they be for coffee, decaf, tea, chai, flavored coffee, etc.
Additionally, Immerset’s sleek modern design is presentable in all styles of architectural spaces. Multiple color offerings will allow for truly breath taking presentations.
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Receive a lb of specialty roast coffee by Sean Scott (featured in the video) of SubCulture, an up and coming local West Palm Beach roaster. The beans are sourced in a sustainable manor through direct trade relationships with coffee growers all over the world. The bean flavors range from the sweetness and consistency of El Salvador to exotic nuiances of the Tanzanian peaberry.
Risks and challenges
Immerset is a new and innovative product and the methods of development and production are tried and proven. However, multiple disciplines and manufacturing techniques are required to bring Immerset to market. The processes include high tech and precision manufacturing. It's not unusual to have delays in the development of the necessary tools and equipment needed to execute the project. Fortunately, I have decades of experience in manufacturing in all of the techniques required. I also have the manufacturing resources and fortitude required to achieve the final product. The biggest risk is missed deadlines but realization of the final production is easily within my skill sets and capabilities.
6 Immerset Brewers (great for dinner parties so everyone can have their drink of choice; think coffee, tea, flavoured coffee and dare I say decaf), 2 Branded Coffee Mugs (your other 4 guests will have to bring their own mugs), an Immerset T-shirt (to show everyone else who the master really is!)
You're throwing a party! 13 (yep that's a bakers dozen) Immerset Brewers, a kilo (2.2 pounds) of Chic's Special blend Coffee (roasted in Subculture Coffee's brand spankin' new roaster), two Immerset T-shirts for the Host and Hostess of the grand event. and 6 really cool Immerset Logo window stickers.