Project image
)}
£2,813
pledged of £15,000pledged of £15,000 goal
55
backers
Funding Unsuccessful
The project's funding goal was not reached on Wed, May 27 2015 2:16 PM UTC +00:00
Louise JamesBy Louise James
First created
Louise JamesBy Louise James
First created
£2,813
pledged of £15,000pledged of £15,000 goal
55
backers
Funding Unsuccessful
The project's funding goal was not reached on Wed, May 27 2015 2:16 PM UTC +00:00

About

The most ergonomic seat for Yoga and meditation ever

“There is no other product available on the market that supports me in the same way as the Buttafly. I found that my posture was better and that I was able to maintain a seated position for longer. The Buttafly totally enhanced my Yoga experience and I can’t wait to use it again.” Cath C., Derby

“I love the Buttafly – I can take it anywhere and just sit… for hours… And smile all over! Meditation has never been so good!” Molly T., Portsmouth

“Fantastic little seat – it has really helped my Yoga practice and I love that I can just slip it into my regular Yoga mat bag and take it to class. Now everyone there wants one too!” Cindy K., Southampton

Two sizes and a "stacker" model to suit a wide range of people. The STACKER and the STANDARD Buttafly are both the same height as a regular Yoga block - 5cms; the TALL Buttafly is 10cms at the front edge
Two sizes and a "stacker" model to suit a wide range of people. The STACKER and the STANDARD Buttafly are both the same height as a regular Yoga block - 5cms; the TALL Buttafly is 10cms at the front edge

 The Buttafly seeks to address the challenge of sitting comfortably on the floor in a cross-legged position and while originally designed for Yoga and meditation it can be used by anyone who likes to sit in this way.

 This photograph shows Yoga Teacher Lisa sitting on the Buttafly in what is called “easy pose” in Yoga. But as anyone who has tried it will tell you, sitting comfortably in this position is not “easy” at all - especially for most people who have grown up sitting on chairs and do not have sufficient flexibility of the hips to squat or sit cross-legged. Gravity combines with this stiffness to mean that “easy pose” becomes a slouch on the floor instead - not at all comfortable and certainly not conducive to a fulfilling and enjoyable Yoga practice, and even less suitable for meditation.

How Buttafly came into being

In the early stages of my own Yoga practice , I was incredibly challenged by “easy pose” and found that like so many others, I struggled to get comfortable, constantly fidgeting and invariably slumping, making it difficult to breathe properly into the belly and causing my low back to ache. I tried sitting on a regular Yoga block but although a little higher off the ground, still I slouched, the front edge of the block dug into the back of my thighs and somehow there never seemed room for my feet!

In my endeavor not to give up my sitting practice I tried pretty much every available seat on the market but failed to find anything that helped me to sit well, easily and for longer periods of time.

Having been a Physiotherapist for nearly 30 years, studying posture and movement and ergonomics has been the foundation of my life’s work and I determined to find a solution. In no time at all I began playing around with bits of foam, cut-up Yoga blocks, wedges, cushions, Charlie, my trusty skeleton from college days, and countless clients only too happy to help.

The result is BUTTAFLY. Ergonomically designed, its organic and fluid curves provide a supremely comfortable and stable cross-legged sitting position:

  •  The gently sloping upper surface supports the pelvis for optimal  alignment of the spine; 
  •  The unique groove at the back avoids pressure on the tailbone and  lower back
  •  Indentation at the front provides space for your feet

Practice Yoga and meditation comfortably - any time, any place

Made from durable and recyclable foam, the Buttafly is extremely light-weight and compact enough to be carried anywhere. Enthusiastically and extensively trialled by fellow physiotherapists, osteopaths, Yogis and practitioners of meditation, the “Buttafly” name is a registered trademark and the product has a Patent Pending and Registered Design to cover all major world markets.

And not just for sitting

Buttafly is also perfectly shaped for supporting the limbs in reclining postures and for facilitating gentle stretches in Restorative Yoga and Yin Yoga, allowing the body to fully relax. 

 Can you help Buttafly take flight?

I sit on the Buttafly every day and have found it invaluable to build up the length of time I can sit in meditation - and I love to use it for Restorative Yoga. Now, of course, I want to share it with you too!

I've made and tested prototypes out of various materials and finally been working at length with a great manufacturer to make the Buttafly in EVA foam. A first order has been placed and I am looking for your help to fund this first shipment and help with marketing and distribution.

If you practice yoga or meditation or know anyone who does, please consider backing the Buttafly - tell your friends and family about it, and help me spread the word! There will also be opportunities for our fans on facebook and twitter to win Buttafly products from time to time so keep an eye out...

Receive your own Buttafly as a big thank you for backing this project and helping the Buttafly find its wings!

Thinking of making a pledge - how to choose your preferred size:

Find yourself a small stack of magazines or a couple of regular Yoga blocks. Sit in the cross-legged position and figure out how high you need the support to be so that the knees are LOWER than the hips - this helps your low back to maintain its natural backward facing curve. 

Buttafly comes in two heights - the STANDARD model is 5cms at the front edge and the TALL model, 10 cms. The STACKER model is also 5cms high. You can use a folded blanket on top of the seat or under your crossed legs to tweak the sitting position to your absolute ideal.

Social Responsibility

Buttafly is made in recyclable foam and every aspect of the business is committed to ecologically friendly principles. Shrink-wrapping is currently a necessary evil to ensure it reaches its new owner in mint condition and while I continue to strive to find a suitable alternative, all other packaging and business materials, stationary etc. are made from recycled and/or sustainable sources.

Buttafly is also proud to be working with The Lantern Community, in Dorset, on an important part of the project - custom-making wooden stands for easy storage of the Butterfly. The original prototype as shown in the photograph below is made from recycled pine. The Lantern Community aims to provide a home life, fulfilling work, friendship, social interaction, opportunities for personal growth, adult education and cultural and spiritual inspiration for adults with learning disability. 

The one and only original protoype!
The one and only original protoype!

Click here for more information www.lanterncommunity.org.uk/

For further information please see https://www.buttaflyseat.com or contact me on enquiries@buttaflyseat.com

Namaste

Louise

“I was utterly amazed with the "Buttafly". One of the reasons being its diversity. Whilst a seated position, I felt my body more open and aligned and assumed that this was its sole purpose. However, after positioning it in various places, under my head, arms and legs, I realized how much more I would get from using the "Buttafly" in my practice. I felt very supported whilst it allowed my body to lengthen. It enabled more space and encouraged a deeper relaxation of the physical body, which led to a deep sense of calmness in my mind. As a teacher, I will be using this wonderful aid in my classes." Lisa H., Gosport

“I love to sit for meditation, and am generally a floor dweller whenever possible. However as I have gotten older it's more and more difficult to be comfortable for long. So, when I settled onto the Buttafly for the first time, I was amazed and delighted at how incredibly comfortable I felt - and continued to feel afterwards - light and balanced and effortless.” Jane B., Melbourne

“Initially I was a little skeptical about the potential benefits of the Buttafly and so it was to my great surprise that I was able to experience a sense of space at the base of the spine… It provided an openness and lightness in the sitting position. I have already put in my order and shall not hesitate to recommend this product to others.” Val G., Poole

"I used the Buttafly at the end of a Yoga camp week of sleeping on a camp bed and sitting on the floor. My back and hips were sore. Sitting on the Buttafly help me sit with incredible ease in both my back and hips and I will be recommending it to my students. Thanks Louise for such a well thought out seat ☺” Pam M., Glastonbury

And last but not least...

A huge THANK YOU to the following wonderful people for their support in putting this Kickstarter campaign together:

Diana Felix

Joao Fenandes

Sandra Nunes

Teresa Pereira

Miguel and Shobha and their beautiful retreat centre, GRAVITO in Portugal

Steve Reid, Blitz Photography

Julian Treble and George Baldwin at Imagined Media

Risks and challenges

After many, many months spent working with the factory to ensure the finished product meets all the essential design and functional criteria, a small first order has now been placed and it is anticipated that the first Buttafly seats will find their wings in late Spring 2015 at the OM Yoga Show in England and be ready for delivery by July.

Please note this time scale is approximate and delivery of your Buttafly reward could be earlier or later.

Learn about accountability on Kickstarter

Questions about this project? Check out the FAQ

Support

  1. Select this reward

    Pledge £1 or more About $1.26

    ENORMOUS Gratitude for supporting this project and sending GOOD Karma your way!

    Less
    Estimated delivery
    Ships to Anywhere in the world
    2 backers
    £
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  2. Select this reward

    Pledge £5 or more About $6

    ENORMOUS Gratitude for supporting this project and sending GREAT Karma your way!

    Less
    Estimated delivery
    Ships to Anywhere in the world
    3 backers
    £
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  3. Select this reward

    Pledge £20 or more About $25

    One STANDARD Buttafly in Limited Edition Logo Colours of saffron and dove grey or classic Yoga purple and black, colour subject to availability

    FREE postage

    Less
    Estimated delivery
    Ships to Anywhere in the world
    23 backers
    £
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  4. Select this reward

    Pledge £25 or more About $32

    One TALL Buttafly in Limited Edition Logo Colours of saffron and dove grey or classic Yoga purple and black, colour subject to availability

    FREE postage

    Less
    Estimated delivery
    Ships to Anywhere in the world
    9 backers
    £
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  5. Select this reward

    Pledge £45 or more About $57

    One STANDARD and one TALL Buttafly in Limited Edition Logo Colours of saffron and dove grey or classic Yoga purple and black, colour subject to availability

    Less
    Estimated delivery
    Ships to Anywhere in the world
    3 backers
    £
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  6. Select this reward

    Pledge £55 or more About $70

    One STANDARD, one TALL and one STACKER Buttafly in Limited Edition Logo Colours of saffron and dove grey or classic Yoga purple and black, colour subject to availability

    Less
    Estimated delivery
    Ships to Anywhere in the world
    10 backers
    £
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  7. Select this reward

    Pledge £80 or more About $101

    Restorative Yoga Package - or for you to share with friends and family
    4 STANDARD Buttaflys in your choice of Limited Edition Logo Colours of saffron and dove grey or classic Yoga purple and black, subject to availability

    Less
    Estimated delivery
    Ships to Anywhere in the world
    0 backers
    £
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  8. Select this reward

    Pledge £110 or more About $139

    Restorative Yoga Package - extra

    2 STANDARD Buttaflys, 2 TALL and 2 STACKER models in Limited Edition Logo Colours of saffron and dove grey or classic Yoga purple and black, subject to availability

    Less
    Estimated delivery
    Ships to Anywhere in the world
    2 backers
    £
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  9. Select this reward

    Pledge £200 or more About $253

    Yoga Studio Package - or for you to share with lots of friends!
    2 STACKER, 4 STANDARD and 4 TALL Buttaflys in either Limited Edition Logo Colours of saffron and dove grey or classic Yoga purple and black, subject to availability

    FREE 60' Skype session with the creator on how to use the Buttaflys to their full potential and a personal postural assessment

    Less
    Estimated delivery
    Ships to Anywhere in the world
    1 backer
    £
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  10. Select this reward

    Pledge £350 or more About $443

    Yoga Studio Package - premium

    2 STACKER, 4 STANDARD and 4 TALL Buttaflys in either Limited Edition Logo Colours of saffron and dove grey or classic Yoga purple and black, subject to availability.

    A beautiful hand-made stand created in reclaimed pine by our friends at The Lantern Community

    FREE 60' Skype session with the creator on how to use the Buttaflys to their full potential and a personal postural assessment

    Less
    Estimated delivery
    Ships to Only United Kingdom
    Limited 0 backers
    £
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  11. Select this reward

    Pledge £750 or more About $949

    Yoga Studio Package - premium

    2 STACKER, 4 STANDARD and 4 TALL Buttaflys in either Limited Edition Logo Colours of saffron and dove grey or classic Yoga purple and black, subject to availability.

    A beautiful custom-made stand created in sustainably sourced hardwood by our friends at The Lantern Community

    FREE 60' Skype session with the creator on how to use the Buttaflys to their full potential and a personal postural assessment

    FREE POSTAGE

    Less
    Estimated delivery
    Ships to Only United Kingdom
    Limited 1 backer
    £
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.

Funding period

- (30 days)