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Beautifully illustrated tea tins with a novel twist. Don QuixoTea, War and Peach, and Oscar Wilde's Picture of Earl Grey
Beautiful tea tins with a novel twist: Don QuixoTea, War and Peach, and Oscar Wilde's The Picture of Earl Grey
Beautiful tea tins with a novel twist: Don QuixoTea, War and Peach, and Oscar Wilde's The Picture of Earl Grey
767 backers pledged $45,978 to help bring this project to life.

About

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$45,978

767

'Twas a fleshy read, that War and Peach  
But we steeped onward Wildely with Cervan'teas

Our backers came from far and further Pouring over dorkily a literature KickStarter 

One day, when entering a shop you'll see
On central shelves, your darling'est warm NovelTeas

So here's to you, and to the shared imbibe'ry
Of NovelTeas Tin Library

Please continue following and supporting our creative process, a growing collection of Teas and Tins will always be available to you on our website.

Thank you very Matcha for all your support!

Warm wishes,
~Johnny, Jorgen & Mitch

Stay in touch:

Thank you Shop Owner backers!
Thank you Shop Owner backers!
   

Below is the original campaign.



Novel-inspired tea tins 

NovelTeas Book Tins are illustrated by hand and filled with unique organic tea blends paired to the theme and title of classic literature.

For example, the Man of La ManChai, Don QuixoTea, pours his companion a cup of tea on the tin book's cover. Inside the tin the Don abides an adventurous and exceedingly idealistic blend of rich Spanish cardamon, red cinnamon, black tea and the root of ginger.

3D concept tins
3D concept tins

The NovelTeas Book Tin is a well-crafted and entertaining reminder for the wonderful tales and iconic characters of classic literature. Decorated with original artwork and wordplay, these tea-bearing collectibles make for a uniquely drinkable organic pun, and they will always serve as great gifts for friends, family (and self).

Update! (Sept 13)

Since the Kickstarter began we've received the first prototype tin!  

Update: Earl Grey Prototype!
Update: Earl Grey Prototype!
Additional prototype angles
Additional prototype angles
                                



Design

Our Book Tin designs are inspired by the classic literature they portray. They fit easily in a library, and rest beautifully in your kitchen with a splash of color, elegance, and humor. When you're done drinking our tea you can add more, or else store other stationary, keepsakes, jewelry, and secret stash inside.

We let old book designs from the appropriate area inspire us.
We let old book designs from the appropriate area inspire us.

First, we pick major themes from a novel. Next we lay out the iconic scenes and obsessively refine them into the illustrations we call moTeafs. We decorate every cover and spine with novel-inspired imagery infused with subtle tea hints. Look closely at Don QuixoTea for instance, and you'll see windmills in the tea steam. War and Peach reveals hidden horses, flags, and wheat. As you sip and enjoy your tea, these scenes will percolate your memories. 

So far we have completed all of the artwork for two Book Tins; 'Don QuixoTea' by CervanTeas and Oscar Wilde's 'The Picture of Earl Grey'. 

Charles Grey, aka The Earl Grey, poses for the cover.
Charles Grey, aka The Earl Grey, poses for the cover.
Illustration: Dietrich Kleffel
Illustration: Dietrich Kleffel
Illustration: Dietrich Kleffel
Illustration: Dietrich Kleffel
We insert hidden 'moTeafs' whenever we can.
We insert hidden 'moTeafs' whenever we can.

We have more than 50 NovelTea titles ready for drafting and tea pairing (see the bottom of our page). We have begun our Library with focus on old classic literature, but we hope to progress into modern works shortly thereafter. 

Artwork in watercolor by Iuliia Glushchuk.
Artwork in watercolor by Iuliia Glushchuk.
                                                                     
Artwork close up when applied to book cover.
Artwork close up when applied to book cover.

Teas

Every tea should be as fun to drink as the tin is to muse upon. Our hope is that you'll laugh, share, and reflect on great literature with your eyes and also with your palette. So we partner with world class tea aficionados like Beth Johnston of Teas Etc to help us pair our favorite books with award winning, organic teas. We ask global tea experts to help us marry a unique tea taste to the theme and flavor of a classic novel. Don QuixoTea's Man of La ManChai chai tea is "exceedingly idealistic" Spanish blend of spices. One Flew Over the Lemon Zest is an ambiguous citrus, Macha do About Nothing is not the Macha you think you're getting (these are book flavors we hope to make for you in the future).

We intend to indulge all manners of tea craving: (1) creative, spicy, and fruity tea blends like War and Peach as well as (2) 'tea purist' selections which do not blend any flavors but adroitly pair rare and whole leaf organic teas with literature like Jane Austeam's.

After choosing our flavors, we purchase bulk quantities of our favorite blends and package them in 3oz pouches for each tea tin. Take a look at our first selections:

Don QuixoTea - Exceedingly idealistic, our Man of La ManChai pours an adventurous brew of traditional chai spices -- red cinnamon, cardamon, black pepper and root of ginger. All do well alone or with a spoon full of sugar.
Don QuixoTea - Exceedingly idealistic, our Man of La ManChai pours an adventurous brew of traditional chai spices -- red cinnamon, cardamon, black pepper and root of ginger. All do well alone or with a spoon full of sugar.
Oscar Wilde's Picture of Earl Grey - Organic jasmine and a rose-blended Calabrian bergamot radiate hedonism and wait for your reflections, eternally.
Oscar Wilde's Picture of Earl Grey - Organic jasmine and a rose-blended Calabrian bergamot radiate hedonism and wait for your reflections, eternally.
War and Peach - Organic peach chunks search for fulfillment in the bold brace of a strong white tea, grasping for patience with pineapple, serenity with chamomile, and purpose in the sunflower.
War and Peach - Organic peach chunks search for fulfillment in the bold brace of a strong white tea, grasping for patience with pineapple, serenity with chamomile, and purpose in the sunflower.

Tins

Each book tin cover is designed to open with two hinges and close with a pressure snap. When you're done drinking our tea you can keep the tin and fill it with anything you like! 

Update: Prototype tin with artwork!
Update: Prototype tin with artwork!

We've gone all out to build you a full scale book. The dimensions of which are as follows: 24cm x 16cm x 6cm OR 9.4in x 6.3in x 2.4in

                          

Why we need your help

Since our tin designs and die lines are highly customized, we need your help to fund a large enough order to satisfy our tin manufacturers requirements and fund the tooling costs. 

We also need to pay our 'starving artists' for the beautiful artwork they provide. 

Finally we need to fill the tins with high quality tea. By reaching our $10,000 goal we are able to accomplish all of these things for the customers who participate in our KickStarter, and beyond.

Update: This project is funded! Scroll further down for stretch goals. Thank you so much everyone!

Rewards

$25 - Early Birds & Fashionably Late Birds - We'll send you one First Edition NovelTeas Book Tin with more than 40 cups of delicious organic loose leaf tea inside. We invite you to choose your favorite (upon ordering) or to order a set of tins with a discount.

$45 - Duo Set - Pick your two favorite book tins, each with 40 cups of loose leaf tea inside. It's okay to pick two of the same. 

Pick any two tins!
Pick any two tins!

$60 - Collectors Set - Three NovelTea Tins of your choice. Includes the Limited Edition Don QuixoTea Bookmarks and Free Shipping.

$180 - Tea & Book Lovers Gift Set - Nine NovelTea Tins with Limited Edition Don QuixoTea Bookmarks and Free Shipping.

$400 Shop Owner - Choose 25 Tea Books for your store, Free Shipping and Limited Edition promotional materials included.

                                      

$800 Shop Owner - Choose 50 Tea Books for your store, Free Shipping and Limited Edition promotional materials included.

$5,000 - Book Designer

Design your own book with us or govern our production of a classic.

Add Ons

Help us reach stretch goals faster with these optional add ons. Just add the sum to your pledge and tell us what you want.

Gift Wrapping
Add $10 per tin to your pledge and we will wrap your chosen tin(s) in tastefully decorated gift wrapping. 

Extra Tea Tin (empty) 
Add $15 per extra tin you'd like with your pledge

Extra Tea Tin (with tea)
Add $25 per extra tin you'd like with your pledge

Bookmarks
Add $5 to your order and we'll include 5 Don QuixoTea bookmarks with your pledge.  

Update!

In 40 hours, you barreled through our goal and we haven't stopped. To help us keep pace we've added our first three stretch goals for you to share! 

UNLOCKED - $16,000 All tea tins with tea inside will include 30 eco-friendly tea bags to use with the loose leaf tea! 

UNLOCKED - $21,000 all backers purchasing 3 tins or more will receive a new 4th tin for free. Below is our stretch goal video update and which title that was chosen (as per backer votes).

UNLOCKED - $26,000 The 4th tin (Pippi Oolongstocking) now comes with tea inside! So let's keep the pot on boil and wait for the whistle!  

UNLOCKED - $31,000 Upgrade! Instead of loose tea bags in every tea-bearing NovelTea Tin, we're now giving a metal tea strainer!

LOCKED - $50,000 All backers purchasing 3 tins or more will receive a new 5th tin for free. All backers can vote and help us decide which title it should be.

 Current Stretch Goals status:

Send us your suggestions for the 5th tin on Facebook and Twitter!
Send us your suggestions for the 5th tin on Facebook and Twitter!

The Tea Musketeers

John is a Berkeley-loving engineer and product design manager. He successfully launched two other businesses in online retail and electro-chemical water treatment. He spends evenings walking certain half-deserted streets, with that overwhelming question, eating peaches, writing spy novels… indeed, he is at times, almost ridiculous, almost at times the fool.

Mitch studied Sociology at UC Berkeley. He reads the tea leaves of online social media and believes in the green light, the orgastic future that year by year recedes before us. It eluded us then, but that’s no matter — to-morrow we will run faster, stretch out our arms farther. . . . And one fine morning —— So we beat on, boats against the current, borne back ceaselessly into the past.

Jorgen is an award-winning art director with a background in advertising. Despite his impish size, he heirs from one of the wealthiest families in Westeros, a family which would by-and-large prefer to see him killed than happy. His fate would easily have met the sword if not for his charm and wit.

Illustrators

Dietrich Kleffel
Dietrich works meticulously to recreate the styles of old masters for an authentic look. Based in Oakland, California.

Iuliia Glushchuk
A watercolor expert, Iuliia is our go to artist for the most appetizing artwork around. Based in Lutsk City, Ukraine.

NovelTea Tins mentions around the web

Book Patrol | Pixable | Trendhunter | Cuppageek | Lecturalia 

The Gift Insider | Seattle PI | ActuaLitte | BookRiot

Somewhere Over the Teapot | DrinkMilitia | Around the World in Books

Bookwyrm's Hoard | Creative People | The Spectator | Materialicious

Les Miscellanees de Papier | My Tea Vault

Coming to a store near you!

If you're a store owner; contact us for a custom order or choose our Shop Owner Pledge Level. Below are the awesome shops that have supported us so far.

Design Solutions

A specialty home décor destination located in New Canaan, CT.

Little Professor Book Center

A specialty book store in Homewood, AL

STRAND Book store

NY City's legendary home of 18 Miles of new, used and rare books.

Social Media 

Help support us with the pictures below!

Profile Picture or Instagram
Profile Picture or Instagram
Profile Picture or Instagram Post
Profile Picture or Instagram Post
Instagram post or Pinterest
Instagram post or Pinterest
Instagram or FB Profile Picture
Instagram or FB Profile Picture
Facebook Profile Banner
Facebook Profile Banner
For the Oscar Wilde fans
For the Oscar Wilde fans

Risks and challenges

Bringing a new product to market is an uncertain process. We will no doubt encounter some setbacks and delays in our design and artistry. We promise you that we will work hard and we will work passionately to make your tea tin beautiful, to deliver them on time, and to guarantee that every customer enjoys a unique and inspiring blend of tea.

Our production models have been certified by a major tin manufacturing company and our teas have been approved by a widely-respected industry veteran. We are so grateful to have this idea at our fingertips and we thank you so much for your support in bringing it to life.

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Questions about this project? Check out the FAQ

Support

  1. Select this reward

    Pledge $3 or more About $3

    JUST BECAUSE

    We'll invite you with all the other Backers to vote on our upcoming Book Tins. Thank you for supporting us!

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    18 backers
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  2. Select this reward

    Pledge $15 or more About $15

    JUST THE TIN
    HOLD THE TEA

    Want to put your own tea into our tins? OK, if that's your cup of tea we won't stop you.

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    83 backers
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  3. Select this reward

    Pledge $25 or more About $25

    EARLY BIRD
    FREE SHIPPING

    One NovelTeas Book Tin of your choice with
    40 cups of delicious organic tea.

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    Ships to Anywhere in the world
    Limited 277 backers
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  4. Select this reward

    Pledge $25 or more About $25

    FASHIONABLY
    LATE BIRD

    One NovelTeas Book Tin of your choice with
    40 cups of delicious organic tea.

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    10 backers
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  5. Select this reward

    Pledge $45 or more About $45

    THE DUO

    Two NovelTeas Book Tins of your choice with
    40 cups of delicious organic tea each.

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    Limited 79 backers
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  6. Reward no longer available

    Pledge $60 or more About $60

    COLLECTOR SET
    FREE SHIPPING

    Three NovelTeas Book Tins With Tea:
    ~ Don QuixoTea, Man of La ManChai
    ~ Oscar Wilde's Picture of Earl Grey
    ~ War and Peach

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    Ships to Anywhere in the world
    Reward no longer available 145 backers
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    Pledge $60 or more About $60

    COLLECTOR SET BONUS
    FREE SHIPPING

    Four NovelTeas Book Tins With Tea:
    ~ Don QuixoTea, Man of La ManChai
    ~ Oscar Wilde's Picture of Earl Grey
    ~ War and Peach
    ~ Pippi Oolongstocking (February)

    All Collector Set backers receive 4 tins

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    Reward no longer available 70 backers
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  8. Select this reward

    Pledge $90 or more About $90

    FASHIONABLY LATE
    COLLECTOR SET
    FREE SHIPPING

    Four NovelTeas Book Tins With Tea:
    ~ Don QuixoTea, Man of La ManChai
    ~ Oscar Wilde's Picture of Earl Grey
    ~ War and Peach
    ~ Pippi Oolongstocking (February)

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    Ships to Anywhere in the world
    Limited 54 backers
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  9. Select this reward

    Pledge $180 or more About $180

    TEA & BOOK LOVERS GIFT SET
    FREE SHIPPING
    PLUS LIMITED EDITION DON QUIXOTEA BOOKMARK & POSTER
    PLUS ETERNAL GRATITUDE ON WEBSITE

    Nine NovelTea Book Tins With Tea:
    3x ~ Don QuixoTea, Man of La ManChai
    3x ~ Oscar Wilde's The Picture of Earl Grey
    3x ~ War and Peach

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    Limited 21 backers
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  10. Select this reward

    Pledge $400 or more About $400

    SMALL SHOP OWNER
    FREE SHIPPING
    PLUS LIMITED EDITION DON QUIXOTEA BOOKMARKS

    For your door or your store:
    25 NovelTeas Book Tins of your selection
    Choose your quantities among all three

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    Pledge $800 or more About $800

    SHOP OWNER
    FREE SHIPPING
    PLUS LIMITED EDITION DON QUIXOTEA BOOKMARK & POSTER

    For your door or your store:
    50 NovelTeas Book Tins of your selection
    Choose your quantities among all three

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  12. Reward no longer available

    Pledge $900 or more About $900

    DON QUIXOTEA
    ORIGINAL ARTWORK

    Signed by artist Dietrich Kleffel. Including a First Edition Don QuixoTea Tin signed by NovelTeas. Free Shipping.

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  13. Select this reward

    Pledge $5,000 or more About $5,000

    YOUR BOOK HERE

    We will help you author the NovelTea Book Tin of your choice. Whether you own the rights to it or the book is in public domain, we will help you bring the themes and flavors to fruition with our staff of artists, copy writers, graphic designers, and tea blenders.

    Delivery time depends on number of backers. Contact us for more.

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Funding period

- (30 days)