ABOUT "PURE TITANIUM": THE HISTORY
In 2013, we launched UNITY’s most emblematic and successful limited-edition model to date: “Pure Titanium”, an exclusive collection of just 30 pieces, made from grade 3 titanium.
Pure Titanium is a 100% exclusively UNITY designed piece developed on top of our “strong” watch case with 44mm diameter where the material, titanium, takes centre stage. Its minimalist design in grey and black look, with only the most necessary embellishments used, has been designed with a metallic grey dial, fitted perfectly into the watch. Its small black indexs and black hands have both been finished with a luminescent black paint. A softly matte finish was chosen for the watch’s surface to keep the titanium’s natural dark grey colour, with the only exception to this being the polished tip lugs as a point of contrast.
See full video of "Pure Titanium": The creation
A special feature of this model, and true to the essence of our brand, which prides itself on customisation and the production of bespoke pieces for our clients, is the fact that the final design was chosen in a vote by our followers. The current edition of Pure Titanium emerged as the winner. As a result, we can truly say that Pure Titanium is our most emblematic and special limited series yet.
ABOUT our brand UNITY
For those who know us, UNITY (unitywatches.com) is a watchmaking company based and founded in 2010 in Barcelona by Eduardo Peres. Our business model is 100% online without intermediaries, and currently we have customers all over the world.
Our signature "Barcelona Made" - Watches Km 0: In a world as globalized as the one we live in, here at UNITY we have gone back to our beginnings. We belive having a defined designation of origin creates value and generates trust in our clients. At UNITY we´re making increasing efforts in our reach for local suppliers . We´ve not going to look far and wide for things we can find locally. The result of this approach is that we design, manufacture and assemble all our watches in Barcelona where we are a leading brand.
To know more about UNITY. Interwiew at Watchuseek watchmaking forum: http://forums.watchuseek.com
THE NEW "PURE TITANIUM": THE REEDITION
Many of our clients have continued to ask us about the Pure Titanium model, which is why we decided to produce a second edition, keeping with it the essence of the initial release.
With this new watch, the model will no longer remain a limited edition, and will become part of its own product line, although ONLY THE FIRST 30 UNITS OFFERED AS PART OF THIS PROMOTION WILL BE NUMBERED 1-30.
Only two aspects have changed from the first edition:
- The strap: keeping its technical and exclusive nature. The black canvas strap with rubber core and base, carefully finished with rounded edges. The strap is light, waterproof, and has been hand made by strap designer JacobStraps specially for the new edition.
- The movement has been changed to a Swiss-made Valanvron v24. It is an automatic mechanical movement. Ligne 11 ½ with 25 jewels, frequency 28,800 Hz and 40 hours power reserve. Fitted with chronometer parameters.
We’ve developed the Pure Titanium from our 44mm diameter case, which is made entirely from titanium grade 3. Characterised by its curves and the four lateral "staples" it is the lugs that give it its distinctive and characteristic look of our brand. The finish is softly matte, maintaining the titanium’s grey tones.
Detail of staples/lugs:
The watch sizes:
Pure Titanium on the wrist 17 cm:
Dial and hands:
On the dial, we opted for a minimalistic design in a metallic grey tone similar to that of the titanium, with a lightly textured circular finish inscribed with the name of the watch “Pure Titanium”. The dial is perfectly fitted into the watch, letting the material take centre stage. With small hour indexs and no minute marks, the dial is kept as clean as possible. The black skeleton hands are straigh and both the markers on the dial and the hands are finished in black luminova.
Pure Titanium on the dark:
Swiss Made Valanvron V24 it is an automatic mechanical movement. Ligne 11 ½ with 25 jewels, frequency 28,800 Hz and 40 hours power reserve. Fitted with chronometer parameters.
It is a transparent back case with flat sapphire crystal. The first 30 units in this second edition will be engraved and numbered 1-30. WR is 100 meters.
2mm diameter slightly curved sapphire crystal with blue tinted antireflective inner face.
Strap & Buckle:
Technical and exclusive black canvas strap with rubber core and base, carefully finished with rounded edges. The strap is light, waterproof, and has been hand made by strap designer JacobStraps specially for the new edition. The Pre-V titanium buckle is finished in black DLC. Strap width 22mm, lug-lug and buckle.
REWARD OF THIS PROJECT
The reward we’re offering to the first 30 backers of the project through this platform is a Pure Titanium for the price of €520.
For the first 30 units only, we are offering:
- You get one Pure Titanium by €520.
- Individual numbering on each piece from 1-30
- Leather travel case
- Free extra strap
- Worldwide shipping included
- Delivery in September 2018
Once launched, the price on our website for the remaining units will be €1.040
FREE EXTRA STRAP
Update June 5. At the request of several backers we have included in the reward of the Pure Titanium one free extra strap. At the moment these are the options that can be chosen (clockwise). It is not necessary to choose yet:
Option 1: Blue nylon strap with a "flaked" surface that gives a point of colour to the whole.
Option 2: Leather strap in gray colour and minimalist stitching. Very integrated in the aesthetics of the Pure Titanium.
Option 3: Same design as option 2 but in grayish-brown tone. It maintains the sobriety of the whole but it gives it a point of contrast.
Option 4: Black rubber strap.
Option 5: Black rubber strap with gray stitching.
Option 6: leather strap in black colour with carbon fiber finishes with black stitching.
Pending to arrive three more straps: Leather strap in gray colour with the usual stitching / Perforated leather strap in gray colour / Leather strap in black colour with carbon fiber finishes with gray stitching.
At UNITY we are committed to offering excellent after-sales service to all our clients. We offer a comprehensive 2-year international warranty on any failure or malfunction of the watch.
RISK AND CHALLENGES OF THE PROJECT
With 7 years in the marketplace and the experience that we have acquired in designing, manufacturing and selling our own watches worldwide, we wanted to show that there is no risk to our clients in this project. You can trust UNITY and be sure that the project will be successful, as did the 30 lucky customers who already managed to get their hands on a first edition Pure Titanium.
OUR SOCIAL MEDIA
Testimonials from some our clients:
From watchmaking Forum UK: http://forum.tz-uk.com
From watchmaking Forum Czchoslovakia: http://forum.chronomag.cz
From watchmaking Forum US: https://wristreview.com
From watchmaking Forum US: http://www.watchfreeks.com
If you have any question, please contact us at firstname.lastname@example.org we answer all emails.
Thank you for taking the time to read through this project. We hope it’s inspired you as much as it’s inspired us. We hope we can count on you!!
Risks and challenges
With 7 years in the marketplace and the experience that we have acquired in designing, manufacturing and selling our own watches worldwide, we wanted to show that there is no risk to our clients in this project. You can trust UNITY and be sure that the project will be successful, as did the 30 lucky customers who already managed to get their hands on a first edition Pure Titanium.Learn about accountability on Kickstarter
- (30 days)