About
We have been getting some press attention!
Here is a selection of what the media has been saying about us and our new Monograph Watch:
The original idea for the Monograph watch came from renowned Japanese Art Director, Masashi Kawamura:
"...what if a watch could have two sets of hands and a red button — and when something truly remarkable happens in the wearer‘s life — he could push the button and freeze time by stopping the extra set of hands forever to mark that moment?"
We loved the idea. It was both unique and poetic, and that original concept has evolved into what we have called Monograph Watch - a watch that helps you to track and re-live your life stories.
We want to build a brand that is known and respected for its use of high-end materials, that are blended with just the right amount of the latest technology.
Our new Monograph Watch collection is the successor to our well received and sold out "Stop the Time" watch series. Completely re-engineered and enhanced with a new app and a new approach to timekeeping; it has been designed without compromise to fit incredible functionality into sleek and compact forms.
Stainless steel cases are paired with diamond-hardened mineral glass for durability. The watches feature Swiss quartz movements, genuine European Leather straps as well as e-paper displays and Bluetooth 4.0 connectivity.
This is where high-end craftsmanship, impeccable quality & style meets digital technology, without the luxury price tag.
Becoming widely available usually comes at the cost of the consumer, but by using a direct-to-consumer approach for the Monograph Watch, we cut out distributors, wholesalers and retail stores.
By avoiding all the middlemen, we can offer you this beautiful and high-quality evolved classic watch for less than $200.
MONOGRAPH CLASSIC White & Black
With its iconic, refined features, the classic model pays tribute to the heritage of watchmaking.
Stainless steel case, genuine European leather strap and hardened mineral glass, along with just a touch of the right technology, make this a great-looking, hard-wearing classic.
MONOGRAPH RADAR Black & Brass Our most unconventional model, this watch is reminiscent of Cold-war era military design, where ruggedness met functionality.
Coloured stainless steel case, hard-wearing silicone strap and hardened mineral glass, with just a touch of the right technology, combine in this great-looking and bold statement.
The MONOGRAPH POCKET
It's our modern take on a timeless classic.
Stainless steel case, genuine European leather strap and hardened mineral glass, and just a touch of the right technology, make this a great-looking alternative to keep time, and your memories, with you.
- Your unique patterns will be repeated on another Monograph Watch, if you share your stories with another Monograph Watch owner
- The watch will notify you every time that your significant other has edited your joint story
Like our watches, our accessory straps are made from the finest materials: European leathers, high grade stainless steel and are selected to compliment the Monograph Collection.
Create a diary of your relationship and its best moments. Have a matching unique pattern on both your watch, and that of your other half - the pattern that’s associated with you both.
Gather your travels and adventures in the form of stories that can be shared with those who travel, and adventure, with you.
Children grow at an alarming rate... slow time down and capture the magic of your children's growth and development over time!
Leap from a plane, run a marathon, learn to play the guitar... save life's highlights as stories that travel with you.
Beat the opposition, beat the odds... alone or with the help of your team. Re-live your experiences and collect them into WIN stories.
Find some time for YOU. Track your achievements. Your feelings. Something that is a part of your personality. And save it just for you...
Our team has designed and manufactured a similar watch with an E-Paper display and Bluetooth connectivity, that was successfully funded on Kickstarter and that is already on the market.
It's called Calendar Watch.
The concept: this watch allows you to see the composition of your busy and free time during the day, in a intuitively perceptive pie-chart form. Dark segments are appointments or events, while the lighter ones are your free time.
Read more at:
https://www.kickstarter.com/projects/1540240985/calendar-watch
https://www.whatwatch.com/calendar-watch/
Risks and challenges
We have an experienced team, plus we successfully launched Calendar Watch in 2016, which has been well-received and has much of the same materials and technologies; genuine leather, high-grade stainless steel, low energy Bluetooth and an E-paper display.
In addition, we have developed over time a great support network, so that where our team is less experienced, we can still deliver great products.
Demand Forecasting Risk
We’ve done our very best to forecast demand and create a solid production plan according to our previous experience. We are also going to be updating the plan in accordance with the Kickstarter success and demand.
Supply Chain Risk
We’re working with a very capable team, who successfully delivered the previous Calendar Watch project to market. Nevertheless, component delays and unexpected shortages are possible. If this happens, we’ll be sure to keep you informed and work to quickly solve the problem.
Communication is key for us - just take a look at our previous Kickstarter campaign and you will see that this was one of the aspects our backers liked the most about us!
Thank you in advance for your support!
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Funding period
- (30 days)