90% of architectural services are contracted by 2% of the population; Patranella's Porch is about producing design for the rest of us.
Everyone, thank you for the overwhelming support. We have raised the funds for Patranella's Porch!!!!
Our new goal is $2,500.
This will allow Pedestrian grow this cause through a second design-build focused on bringing design to the Middle class.
music "Beginnin" by Jacques-Laurent Benech
GREEN WALL MOCKUP
WHY A PORCH?
We want to build a porch with Patranella's Bakery and Cafe for several reasons. Of course the project benefits the bakery by improving curb appeal and added seating, but we were more interested in the porch as a public space. Porches have always been an interstitial space between public and private realms. A portion of one's private property that is offered up to the public as a place for meeting, celebrating community, and sharing iced tea. But as garages have gained prominence in American neighborhoods, porches have diminished. Today they are all but extinct. With Patranella's porch we aim to rebuild a piece of that American neighborhood by offering a place for everyone to come, sit, and stay a while.
WHAT'S IN IT FOR YOU?
Pledge $1 or more
THANK YOU for your support!
Pledge $5 or more
Have your name or organization recognized as a sponsor of Patranella's Porch on our website, buildingbryanproject.tumblr.com
Pledge $10 or more
KICKSTARTER EXCLUSIVE: receive a two sided, laser-cut thank you card expressing our gratitude + all above rewards
Pledge $25 or more
GREEN THUMB SPECIAL: One (1) cut glass bottle hydroponic planter. + all above rewards.
Pledge $50 or more
Set of three (3) glass cups made from bottom half of cut bottles. + all above rewards.
Pledge $75 or more
Set of three (3) cut glass bottle hydroponic planters. + all above rewards (excluding the GREEN THUMB SPECIAL).
Pledge $100 or more
LOCAL BACKER SPECIAL: Lunch with Pedestrian and two (2) of your closest friends at Patranella's Bakery and Cafe. + have your name or organization laser-cut onto a sponsor's plaque permanently on display at Patranella's Porch.
Pledge $125 or more
FRESH BAKED SPECIAL: Have a box filled with a custom assortment of from-scratch goodies baked by Loretta Patranella herself shipped overnight to your door step. + have your name or organization laser-cut onto a sponsor's plaque permanently on display at Patranella's Porch.
Pledge $900 or more
Custom concrete and reclaimed wood furniture designed and built by PEDESTRIAN. Pick up only. + have your name or organization laser-cut onto a sponsor's plaque permanently on display at Patranella's Porch.
WHAT YOU ARE PAYING FOR
We wanted to reach out as designers to the middle class. So we chose an area near downtown Bryan, TX and went door to door, offering pro-bono design and build services.
We explained what we were offering to anyone we met on the street. We also prepared documents that explained the project and could be left in mailboxes.
After several unsuccessful encounters we finally met our first clients when we knocked on the window of Patranella's Bakery & Cafe, a restaurant set to open a week later. We were welcomed in and as soon as the conversation began we knew we had found our match in a retired truck driver and her daughter who were gearing up to open their dream business.
The Patranella's asked for a space where people could stop and congregate before or after entering the bakery itself. They also wanted a facade that would stand out in our sleepy town, drawing in the passers by. We stated by developing a green wall/banister using recycled materials, most notably empty wine bottles.
We then went to work designing custom outdoor furniture that serves as both chair and table.
The space will be completed with a stain and sealing treatment for the concrete floor.
The seed of Patranella's Porch was planted February 2012 after reading Scott Timberg’s article The Architectural Meltdown. Timberg argued that architecture’s recent fall from grace, although indirectly due to the economic decline, was directly a result of its relationship to the general public. More explicitly, he writes about how the profession has become too satisfied with recognition that comes from within itself. Content with being published in magazines that only other designers read. His conclusion is that architecture's self satisfying position left it vulnerable in recession because architecture has isolated itself to the point where the general public could no longer see the need for the profession, thus it was eliminated from building processes as much as possible.
And what was the fuel for Timber’s stance? well the facts. Just two months before, Georgetown University released a study listing recent architecture graduates at the highest unemployment of recent grads. At 13.9% unemployment, we trailed behind Fine Arts and the Humanities by 2.8 and 4.4 points respectively. Staggering statistics given that architecture is a professional degree while many Fine Arts students do not expect employment in the best of times. Furthermore, Timberg’s claim that architecture does not reach the general public is backed by Chief economist of the AIA, Kermit Baker, who stated that 72% of single family homes bear little, if any, mark of an architect.
In order to alter the course my profession is on, I wanted to explore the relationship, or lack thereof, between architects and the general public. I argue that if Architects would rethink their branding, and take the initiative to expand the architect–client relationship to include the general public, we will
“The best of times for architecture have always been when architecture was both open to the larger world’s problems self consciously specific about the history and theory of architecture, and attuned to contemporary thought, technology, social structures, politics, and media."
"We need a new form of architectural activism: one that is transdiciplinary; in which inspiration and agitation are conjoined; that navigates the world through a dense perception of social, economic, and geographical forces; that occupies legitimate, borrowed, and stolen sites; whose tactics are stealthy; that constructs in brick, ink, and pixels."
"The architect abandons his studio, immerses himself in cities and suburbs, no longer trusts in second-hand information but asks questions, draws maps, seeks alliances, discovers new means of intervening."
WHO WE ARE
In times where the top 1% of Americans garnishes 40% of the country’s wealth, and the bottom 80% of Americans split 7% of that wealth, stratification of political social and economic power has built to a point where only two kinds of people exist: Bosses, those who have an agenda and who, to the best of their ability, gather the people and resources necessary to see their will be done; and employees, those whom among other resources are gathered together to work towards a boss’s agenda.
For far too long now, Architecture has been a profession of employees –professionals who serve the highest bidder.In this, three groups have characteristically initiated projects in the built environment: developers, businesses, and governments.Almost always, one or more of these groups approaches an architect with an issue, dream, desire, or obstacle.Upon which the architect goes to work designing a solution.Without intrinsic concern for the development of the built environment these same three groups have become its leaders.However, why must architects wait for an invitation from these three? Do we not see problems in our own neighborhoods?
In regards to the built environment, the time has come when the architect must walk a different path and transition from employee –problem solver, to boss –problem identifier. Our challenge becomes cultivating the entrepreneurial spirit necessary to develop a new business model and organize the social political and economic stakeholders needed to see our visions become reality.When we are finally liberated from service to the big three, architects can begin to ask their own questions, pursue their own agendas, and regain sway over development of the built environment.
Risks and challenges Learn about accountability on Kickstarter
Honestly, the biggest challenge is that construction started last Monday. I am proceeding with this project not knowing if I'll empty my bank account on it or if crowd sourced funding will be a success.
I'm also concerned about the concrete work. I've done the research, and have a good group of mentors who can help me, but I'll only know how it behaves when I have actually built the benches.
I am relying on my construction experience at Habitat for Humanity to see this one through.
Have a question? If the info above doesn't help, you can ask the project creator directly.