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Will you go commando? Underlux fabric protects better than regular underwear, leaving you free to go without. Read more

New York, NY Apparel
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$158,933
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Funded!

This project was successfully funded on June 28, 2014.

Will you go commando? Underlux fabric protects better than regular underwear, leaving you free to go without.

New York, NY Apparel
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About this project

 

 

 Bralet Sizing: 

XS: 28-30 AA/A/B | S: 32-34 A/B/C, 36A 

M: 32-34D, 36B/C, 38A/B/C | L: 40-42 A/B/C

 

At Dear Kate, we’ve engineered a new type of yoga pant that means you’ll never again find your undies in a bunch at the end of a workout. Incorporating a small inset of our patent-pending Underlux fabric, these pants have your back if you decide to “go commando.” Imagine the freedom of no more VPL (visible panty lines), no bunching or riding up, and no stress over winging it without underwear.

We’re done with flimsy leggings: Dear Kate Yoga Pants and Shorts are designed to give you comfort, a killer looking backside, and most importantly, freedom of movement.  

 Our Story:

Dear Kate redefined underwear with our patent-pending Underlux blend of fabric that is wicking, stain-releasing, and leak-resistant. We knew if we were going to expand beyond underwear, our new line had to be equally revolutionary. Our customers had an answer for us: they wanted a reinvented Yoga Pant. 

We asked 920 women what they love, hate, and dream for in a pair of yoga pants. Then we hit the drawing board, the lab, and finally the gym to road test the ultimate yoga pants. 

Why you’ll love Dear Kate Yoga Pants:

They’re equipped to let you go commando for the ultimate comfort: An inner lining of Underlux fabric guarantees peace of mind, with or without underwear. Never again will your panties be in a bunch.

They are constructed of the highest quality fabric: No more flimsy leggings! This fabric is substantial: it’s thick enough to smooth everything out, durable enough to survive many seasons' worth of training, and breathable enough to keep you cool through the sweatiest workout. And it's been wash-tested to ensure that it won’t pill!

They give you an out-of-this-world backside: These pants are supremely flattering, slimming, and cute, and can be worn in and out of the gym, with seams that elongate, a waistband that supports, and fabric that smoothes. 

They are fitted to a T: Thanks to the hundreds of women who filled out our survey, we knew what to strive for in the perfect pants: they won’t ride up or fall down, and the Underlux inset deters the dreaded camel toe. 

They are designed for your most intense workout : We’ve worn them running, spinning, cross-training, sun-saluting – there’s really nothing these pants can’t do. 

 

The Details

 

 

Style Guide:

 

 

 

 

Testimonials: 

 

 

 Our Guarantee: 

We hope it’s love-at-first wear when you put on your Dear Kates! If you are unhappy with your purchase for any reason, including fit, we want to make it right. Simply let us know what happened and we’ll swap them for new pair in a different size, free of charge (shipping charges apply for international orders). We just ask that you try them first with underwear! 

 Mission: 

At Dear Kate, our mission is to give women the confidence to do anything by equipping them with apparel that’s up for the challenge. We feature women we admire in our photo shoots and profile the cool things they do on our blog. Julie is also co-founder of The Lady Project, a nonprofit dedicated to connecting, inspiring and showcasing women. 

We arrived at the idea for a new Yoga Pant by asking our customers what they wanted, and fine-tuned the design by asking even more women. Kickstarter seems like a natural extension of our philosophy - it allows us to form personal connections so we can hear what you want, and will help us get much-needed funding so we can meet the order minimums on this kickass fabric and keep production local. We need to place a large initial order to secure reasonable production costs at our NYC sewing facility, so if you love the concept as much as we do, help us make it a reality!

Rewards:

 

Many of you have asked how you can build your own custom combination of yoga pants, yoga shorts, underwear, and our sweet #gocommando tshirt. To add on additional items, choose a desired reward tier and then make your pledge that amount plus whatever extras you want below.

 

 

 Help Spread the Word

 

 

Special thanks to Brister Photo, Tiffany Houser, Heidi Kristoffer, Brittney Mooney, Kristen Lemoine, 305 Fitness, Reflections Yoga, Erin Bagwell, Foto Care, Courtney Pence, Kim Burgas, Kaitlin Waid, and Matt Veligdan.

 

 

The success of these Yoga Pants has been such a dream come true that we just kept dreaming: what if in addition to pants and shorts, we made a Sporty Bralet? That way, you could have a killer matching outfit that’s sleek, comfortable, and engineered for your life. Bralet comes in black and is available in sizes XS-L.

Because we hit $125,000, we’ll be able to make this dream a reality. We will be creating this backer-selected design which is the perfect low-impact bralet to pair with your new favorite Yoga Pants.

Your yoga pants are already coming equipped with sleek flatlock stitching, aka the best type of stitching for a super streamlined, comfortable fit. But what about those days when you just feel like a million watts and you want to pop a bit more?

Enter: contrast stitching. Because we reached $100,000, we’re offering the option of accent color stitching along the waistband, front arch, and back arch of the pants (for an additional $10 per pair) in three colors picked by you (our backers!): watermelon, hyacinth purple, and ocean view.

Kate's Team! Top: Julie, Isabella, Amanda, Jenna, Jude. Bottom: Yuliya, Heidi.

Risks and challenges

We’ve been perfecting our production and delivery since launching Dear Kate in 2012. Like our underwear line, the yoga pants will be sewn right here in NYC, and we’re just a subway ride away from the action. We've been delivering underwear since 2012, and to date have shipped to all 50 states and 36 countries. On top of that, we pride ourselves on delivering sparkling customer service and an all around great experience.

But this is life and sometimes delays happen. If enough orders come in, we may need to expand production to additional facilities. We promise you keep you updated on our progress at every step along the way!

Learn about accountability on Kickstarter

FAQ

Rewards

  • You selected
    Pledge $1 or more

    58 backers

    The Amazing Supporter. Be kept in the loop on all Dear Kate innovations. We'll add you to our newsletter list, so you can follow our journey.

    Estimated delivery:
  • You selected
    Pledge $28 or more

    19 backers

    #GoCommando t-shirt for the guys, and gals will love it too. Super soft, American-made. Show your support for our movement.

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $30 or more

    65 backers

    One pair of Dear Kate underwear made with Underlux fabric: The Amelia mini lining hipster, full lining hipster, or full lining thong (sizes XS-XL).

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $34 or more

    17 backers

    SECOND STRETCH GOAL REACHED: Dear Kate Sporty Bralet. A low-impact, athletic bralet to match your pants or shorts. Kickass outfit complete (sizes XS-L).

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $56 or more

    109 backers

    One pair of Dear Kate Yoga Shorts (sizes XS-XL).

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $98 or more

    200 backers All gone!

    The Early Bird. Be one of the first 200 to back our campaign and reserve one pair of Dear Kate calf-length or full-length Yoga Pants, and you'll receive a free pair of Dear Kate underwear made with Underlux fabric: The Amelia mini lining hipster, full lining hipster, or full lining thong (sizes XS-XL).

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $98 or more

    430 backers Limited (120 left of 550)

    Dear Kate calf-length or full-length Yoga Pants (sizes XS-XL).

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $108 or more

    48 backers

    STRETCH GOAL ACHIEVED: Dear Kate calf-length or full-length Yoga Pants with colorful contrast stitching. Fabric is black with your choice of Watermelon, Hyacinth Purple, or Ocean View flatlock accent stitching (sizes XS-XL).

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $115 or more

    18 backers

    Queen Collection: Dear Kate calf-length or full-length Yoga Pants (sizes 1X-3X).

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $148 or more

    149 backers

    A pair of Dear Kate Yoga Shorts (sizes XS-XL) and Yoga Pants of your choice (calf-length or full-length in sizes XS-XL).

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $178 or more

    131 backers

    Two pairs of Dear Kate calf-length or full-length Yoga Pants (sizes XS-XL).

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $198 or more

    19 backers

    Queen Collection: Two pairs of Dear Kate calf-length or full-length Yoga Pants (sizes 1X-3X).

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $250 or more

    25 backers All gone!

    Sport Ready: All three cuts of the Dear Kate Yoga Pants line (sizes XS-XL), plus a six pair set of Dear Kate Sport Underwear (choose from mini lining hipsters, full lining hipsters, or full lining thongs).

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $298 or more

    22 backers Limited (78 left of 100)

    Fitness Forever: Two pairs of Dear Kate Yoga Pants (calf-length or full-length in sizes XS-XL), plus a six pair set of Dear Kate Sport Underwear (choose from mini lining hipsters, full lining hipsters, or full lining thongs).

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $348 or more

    4 backers

    The Athlete. Three pairs of Dear Kate Yoga Shorts (sizes XS-XL) and two pairs of Dear Kate Yoga Pants of your choice (calf-length or full-length in sizes XS-XL). Because you're a mover and shaker.

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $448 or more

    1 backer

    The Entire Week. Five pairs of Dear Kate Yoga Pants of your choice (calf-length or full-length in sizes XS-XL). You don't stop to refuel Monday-Friday so why should your pants? Now you'll be set to rock them anytime, anywhere.

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $1,500 or more

    0 backers

    The Legacy. The Amelia, The Ella, The Margot, The Rosa: at Dear Kate, we name our styles after women we admire, and you could be next! Have a style named after you (or another name of your choosing). Also includes three pairs of Dear Kate Yoga Shorts or Pants of your choice (sizes XS-XL).

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $2,000 or more

    1 backer

    The Yoga Party. Host a private yoga class with your friends. Wherever you are we’ll find the best yoga instructor around for you and five friends, plus all six of you receive a pair of Dear Kate Yoga Shorts or Pants.

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $5,000 or more

    0 backers

    The Designer. Design your own pair of Dear Kate Yoga Shorts or Pants. Glitter and gold? Skull and crossbones? Tell us about your dream pants, and if it's in our power to make them, we will make it happen for you!

    Estimated delivery:
    Ships anywhere in the world

Funding period

- (30 days)