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$6,723
pledged of $20,010 goal
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All or nothing. This project will only be funded if it reaches its goal by .

By Braw Media
$6,723
pledged of $20,010 goal
backers

All or nothing. This project will only be funded if it reaches its goal by .

About

Our goal is to help people around the World learn Gaelic, Irish or Welsh, by developing an exciting new mobile app that helps people improve their pronunciation. 

As you repeat phrases the mobile app gives you feedback on your pronunciation, so that step by step you can achieve your fluency goals. 

Braw Media is a digital media company based in Edinburgh, Scotland and we welcome your support.

 

Our focus is on Gaelic, Irish and Welsh – building synergies and technical solutions to benefit everyone learning these languages. Existing mobile phone technology and recent developments in Automatic Speech Recognition have provided the pathway to explore the development of language apps that focus on pronunciation - making it easier to learn new languages.


Benefits of using the app

  • Promotes language learning - with engaging content to help you improve your pronunciation. 
  • Suitable for all generations
  • Helps build confidence
  • Group learning - invite friends and join or create groups. 
  • Different levels and challenges - to help maintain engagement!

With your support we will be able to develop and launch this app.  Once complete you will be able to download the app on your iPhone or Android phone and load various language packs and challenges. You will also be able to load your exclusive "Kickstarter Rewards" content.

Technical Challenges

  • Develop language models for Gaelic, Irish and Welsh
    Language models already exist for languages such as English, French or Spanish. These are used by automatic speech recognition applications such as Siri, Google or Alexa. With guidance from Edinburgh University we will develop language models for Gaelic, Irish and Welsh. The language model is used by the speech analysis software to determine pronunciation accuracy.

    The core of the application will be developed using the KALDI speech recognition toolkit and and licensed under the Apache License v2.0.
  • Speech analysis will be performed on a server. While the mobile app will communicate with this server via an API. 

    As the processing and analysis will take place on the server this will substantially reduce the memory requirement for the mobile app and also help create a universal user experience across devices.  
  • Compile reference audio libraries for each language
    Audio libraries - we need to compile an audio sample library for each language. This reference resource will feature dialects, genders and age groups. Spoken words are split into individual phonemes (the smallest part of recognised speech and the building blocks of each language), we can then compare a wide range of phrases with this library at a phoneme by phoneme level. Different languages use different phoneme sets.

    We are very keen to hear from organisations who can help provide access to transcribed audio voice samples.

  • Develop apps for iPhone and Android
    The language pronunciation app will be available for both iPhone and Android! Different language packs will be available within the app. So users can pick different levels, subjects and challenges.

    Users will be able to download content and play within the app - in the same way they might download other mobile content. 


How will the money be spent?

With your support we will be able to fund all the key elements to develop an exciting new language app for Gaelic, Irish and Welsh. 

  • £7,500 - the development of language models for Gaelic, Irish and Welsh, this includes university consultancy fees.
  • £2,400 - the development of audio and text content for each course. This includes costs for professional voiceovers.
  • £600 - compiling reference libraries for each language.
  • £1,800 - the IOS versions of the app will be produced in-house, however we will employ a freelance Android specialist to help with the Android version.
  • £1,500 - Rackspace Cloud Server - used to host the application. 
  • £1,200 - Kickstarter fees and processing.

What are your long term plans?

After we have launched the app, our plan is to develop more content and continue to develop the core functions of the app, with the aim to roll out to other minority languages and developing the social element of learning languages. We are very interested in hearing from other language groups.

Help map Gaelic, Irish and Welsh around the World!

Everyone interested in learning Gaelic, Irish or Welsh is invited to add a marker on the map!

Risks and challenges

The project will bring together three core elements, these include: the server side software used to analyse pronunciation, the language library used to compare voice output and the iPhone and Android applications.

The biggest challenge will be the development of server-side voice analysis software. As a starting point this project will use the Kaldi speech recognition kit.

Braw Media will compile transcribed audio media resources for Gaelic, Irish and Welsh. Some of these resources will be created specifically for this project while some will used with permission from other media outlets.

The IOS version of the app will be produced in-house, while a specialist Android developer will be employed to develop the Android version.

The project will be led by Magnus Orr, who has over 15 years digital development and project management experience.

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  1. Make a pledge without a reward

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  2. Select this reward

    Pledge £5 or more About $7

    Welcome Pack

    Get started with Gaelic, Irish or Welsh, with our 'Welcome Pack' for iPhone and Android. An introductory set of challenges that can be played within the app.

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    Pledge £10 or more About $13

    Beginners Course

    Pick a beginners pronunciation course in Gaelic, Irish or Welsh that can be played on iPhone and Android devices. You will be asked which language you would prefer to learn.

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    Pledge £15 or more About $20

    Fun Stuff for Kids

    A fun pack to encourage children to learn Gaelic, Irish and Welsh phrases. See who can pronounce the most words correctly! Includes content for all three languages and can be played on IOS (iPhone and iPad) and Android devices. Get them learning young!

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    Pledge £25 or more About $33

    Learn all three - Gaelic, Irish & Welsh

    Get the 'Beginners Course' for each language! Suitable for those who are interested in learning phrases in Gaelic, Irish and Welsh. Playable on iPhone and Android devices.

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    Course Levels 1-3

    Three courses split into levels 1-3 for your choice of language. Each course consists of a number of challenges that you need to pass to get to the next level. Gets steadily harder. Includes the 'Welcome Language Pack' and 'Beginners Course'. Works on iPhone and Android.

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    58 backers
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    Pledge £40 or more About $53

    Friends & Family Pack

    Have fun learning together! This reward allows 4 family members or friends to download the 'Welcome Pack' for one language, the 'Beginners Course' and 'Levels 1-3'. Keep a tally of your scores and spur each other on. Works on iPhone and Android devices.

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    Pledge £40 or more About $53

    Any Two Languages

    Choose two languages and receive welcome pack, beginners course and levels 1-3 for the two languages you pick. Works on either IOS or Android.

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    Pledge £50 or more About $66

    Gaelic Special Supporter

    Includes 'Welcome Pack', 'Beginners Course' and 'Levels 1-3', plus a special thank you mention within the credits of the app.

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    26 backers
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    Pledge £50 or more About $66

    Irish Special Supporter

    Includes 'Welcome Pack', 'Beginners Course' and 'Levels 1-3', plus a special thank you mention within the credits of the app.

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    8 backers
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    Pledge £50 or more About $66

    Welsh Special Supporter

    Includes 'Welcome Pack', 'Beginners Course' and 'Levels 1-3', plus a special thank you mention within the credits of the app.

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    5 backers
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    Pledge £250 or more About $330

    Technical Partner

    For companies and organisations who are interested in the technical challenges of developing this project - we will provide an ongoing technical assessment and insight into the development of this project. With the aim of helping benefit other Gaelic, Irish or Welsh speech recognition projects. With further potential collaboration on language and dialect models.

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