Progress so far, and the dark side of Kickstarter campaigns
Right now, the project is 38% funded after 5 days, with 16 days to go! I'm hoping that we'll pass the 40% mark by the end of the day.
Now, a bit about the reality of running a kickstarter.... Kickstarter is a wonderful way to raise funds for niche ideas, like this book, but it does have it's downsides, such as the 10+ messages I've gotten from PR firms offering to "help". I put help in quotes, because there's no guarantee that their help will actually help, and the starting cost is about $300 and goes up, way UP^ from there.
One of them pretended to be a freelance writer from a major online news source, working on an article about crowdfunding, and requesting my phone number and email address in case they had any further questions for the article. When I got a phone call from a PR firm, asking if I wanted to schedule an appointment to talk about a PR plan for my kickstarter, and a follow on email from the same firm, I knew I'd been scammed. I have contacted the news site, and let them know of the issue, so who knows what will become of that!
The main way they promise to help is by posting links to the kickstarter in FB groups. As a the admin for several FB groups, the last think I want to do is support spammers! The other way they promise to help is by writing press releases and getting word out to the newspapers and leading blogs about the project.
All of these things are easy to do if you know your community. I've shared the link in a few groups, and I know it's been shared in a few others by project backers. I've asked a few leading bloggers to share the link, and will be asking a few others. It's a little bit at a time, over the length of the campaign, which gets it seen by the right people who then back it. Sometimes lighting strikes and things go viral, but I'm not expecting that with this campaign.
I do want to thank everyone who has shared the link around and posted about it on their blogs. Please keep up the good work! Only through community support can this book become a reality.