STRETCH GOAL UNLOCKED! SPIN IT, SIP IT, REST IT... REPEAT!
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All are unpaid press & media coverage. Latest coverage: Front & Center on NewsTimes. Click on the image below to read the article.
Here's a new way to inject a little life to your drink...Introducing Aura Glass.
What is Aura Glass? Here are a few ways to describe it:
- SPILL PROOF GLASS FOR WINE AND SPIRITS
- AERATES WINE WITH A TOUCH OF A FINGER
- FUN. ELEGANT. CONVERSATION STARTER
How many different styles of wine glasses have you used? Traditionally there are 2 basic categories – a stemless or stemware.
Aura Glass redefines the basic shape of the wine glass. Unlike any other glass, this patented glass pivots on a stainless steel ball. The weight of the ball, the resting height and the angle of the glass, together provide stability, preventing accidental spills even with full pours.
And it is easy to swirl without requiring any more than a touch of a finger. Spins easily even with a 12 ounce pour...
Check out the Coasters added as the stretch goal. Spin it, Sip it, Rest it... Repeat! And when you're done, Stack it away! More information on Update#7, 8 and 9. Click on image below for update#7.
We are currently offering a large sized Aura Glass ideal for wines, brandy, whiskey, bourbon, and plenty of other drinks including craft beers.
Now you can enjoy any drink without the fear of knocking over your glass.
And storage is easy too...
Here's the near-final packaging.
Please note all rewards will come in packs of 2 regardless of the quantities ordered. That will allow you to order as many for yourself, and more to gift to friends and family. Remember you will have these glasses much before Christmas, so stock up and create that unique surprise!
Few of the many reactions on social media:
"The aromas are magically enhanced in this glass. No need for aeration because this ingenious glass helps the wine open up with each sip..."
"This is so cool... I have never seen anything like this before"
"I always spill wine... I need these"
"Such a great idea... great design... where can I get these?"
"The base is nice and stable... I like the quality of the glass... very unique"
"These would make a fabulous gift!"
Here's a peek at different phases that have brought us to this stage.
Over the past 2 years, we have created dozens of prototypes using different shapes, angles, materials, and sizes.
There's more science in the design than meets the eye. With our engineering backgrounds we've been able to optimize the center of gravity, the resting height & weight of the glass. And we now have a final design to bring to market.
As part of product testing, we validated the 2 most essential elements of Aura Glass.
1) The stability of the glass: We spun the glass multiple times, with different pour levels, including with the maximum of 15 oz, and the result was that Aura Glass spun easily without spillage or tipping over.
2) The effectiveness of aeration: We used a Dissolved Oxygen Meter and tested the impact of aeration on Aura Glass, along with a control group (a regular wine glass) and another aerating device.
The results of the study was: Aura glass' "swirling" generates an increase in the dissolved oxygen rate within the wine (2 revolutions per minute in this study).
Using the 20 minute average mg/L measurements, Aura glass showed a 25% increase in oxygen over the control (stem glass) and 18% increase over the pour thru aerator, that showed an initial spike in oxygen which dissipated over the next 2 mins. (Refer to the graph below)
The design of Aura Glass promotes what we refer to as "continuous aeration", meaning that the user is likely to spin Aura Glass more often than a traditional wine glass.
Through targeted market testing and exhibiting at wine festivals we have gathered valuable feedback attesting the need for a spill proof glass. The response has been extremely encouraging, endorsing the authenticity, quality, and uniqueness of Aura Glass.
During market testing, we offered large and small sized glasses and found that 73% customers preferred the larger size. Based on this feedback, we are focused on bringing the large glass to market as our first product line.
With an impeccable design and strong demand projections, we are focused on making the business scalable. We visited 4 key suppliers, which are leaders in their respective industries. We evaluated the suppliers across parameters such as general capability, design control & consistency, quality control, reliability, and sustainability.
As a result we have chosen the key suppliers and have approved the 3-D models (the white model shown below) for the next steps, which is the sampling run followed by the large scale production run.
That's where we need your help. Both of those final steps require upfront capital.
As mentioned above, we are at the final stages of going into mass production which requires upfront commitments for expensive tooling. We want to exploit the cost efficiencies of minimum production runs, and pass those savings on to you, making this product more affordable.
Being made in the USA is one of the founding principles of our company. Additionally, high quality and certainty of execution are central to our business.
Keeping the above in mind, we are here on Kickstarter requesting you to help us bring this product to life.
By backing us you will:
- be one of the first owners of this chic product
- support American jobs
By combining our capital with the funds raised on Kickstarter, here's how the capital will be allocated:
We are committed to quality and delivery timelines. We have done all the leg work and are ready to hit the production run. So together let's create a Different "Pour"spective.
Keven and Ankana have 32 years of combined experience in Quality, Sales, and Operations.
As the head of Quality, Keven led a large team supporting an organization of 8,000 employees, focused on continuous product and process improvement. What does that mean for you? With his leadership and entrepreneurial mindset we are confident about certainty of execution and high quality products.
As for Ankana, her diverse experience from process improvement, project management to sales & account management across North America, Australia, Europe, and Asia has helped create a very strong foundation for Aura Glass. Thanks to her attention to detail and keeping the customer at the center of solving any problem, we know we are off to a great start.
Risks and challenges
We already have overcome our biggest challenge of perfecting the prototype.
Having said that, meeting demand is an anticipated risk that many startups face. Our strong background in not only project management and quality, but also operations, equips us to mitigate the risks of delays. To begin with, we have chosen a reputable supplier & a manufacturer that are leaders in their respective industries. And that alleviates any questions with the "ifs"... and it's just a matter of "when".
The only risk we foresee is the timeline within which the manufacturer can meet our design specifications. We understand it creates a dependency which we will continue to monitor and push with a sense of urgency. Needless to say, we will keep all our backers informed along the way.
We want you to trust us, believe in us, and know that we will not disappoint you.Learn about accountability on Kickstarter
- (37 days)