Hi, I'm Sophie and I have a problem.
I need to pack plastic-free lunches.
You see, my son's school has a no-plastic lunchbox policy. (cool, huh!)
So when he first started school I had a lot of trouble finding a fuss-free, yet plastic-free, lunch box.
Now this was before the media frenzy around plastic pollution. #banthebag wasn't even a thing.
Back then I was a ziplock-bag-using, cling-wrap-loving, freezer-bag-fiend.
But deep down I knew something was wrong. And the schools progressive no-plastic policy became my impetus for change.
So I went on a long and expensive (and cupboard-cluttering) journey to find the perfect solution for a plastic-free lunch box that ticked all the boxes. And it wasn't easy.
Long story short, I saw the need for a no-fuss, plastic free lunchbox that could keep my son's foods separated.
Now Archie, even I can admit, is a bit of a fusspot. If I think his carrots are allowed to rub up against some hummus, I've got another thing coming. (sorry Archie if you ever read this!)
So I went on a journey to solve the problem and launched my solution via KickStarter back in 2017 with the Seed & Sprout Stacker, a stainless steel bento-style lunch box. We were fully funded in 48 hours (THANK YOU!!!) and have since sold the Stacker to thousands of families across the globe, as well as planted a tree for every lunch box sold. Thats a LOT of trees!
Here is the first campaign results for the Stacker:
What has followed that launch has been a whirlwind of success. I've taken my little garage business to a fully-fledged eco store, where we ship an innovative range of plastic-free lunchware, drinkware and storage solutions in plastic free packaging from our beautiful warehouse and retail store in the Byron Bay industrial estate.
But now it is time to launch the brainchild of Seed & Sprout. The product that means everything to me. The very seed of my concept.
And what better way to launch than via KickStarter. Because Seed & Sprout has always been about community!
This lunch box has been 18 months in the making. This is the one my friends are DONE listening to.
There have been late night brainstorming sessions, chats about the name, sketches, phone calls, and a hell of a lot of group chat memes.
This is the idea that wine has been consumed by, that sleepovers have been had, tears shed. And THOUSANDS invested.
This is it. It is here. It is perfect.
You may have followed me for the past 18 months on my business journey, maybe you even supported our first KickStarter last August? Or perhaps now is the first time you've heard of Seed & Sprout. It doesn't matter. We are all here for the same reason. We want to do better.
We want to be better parents, we want to be better inhabitants of the earth and create a beautiful future for generations to come.
The lunch box I've created does all of this and more.
It's the box that is perfectly designed. It's the box that's free of plastic. It's the box that is easy to clean. It's the box that is dishwasher safe. It's the box that is helping the earth. It's the box that makes lunch easy and fun.
It's the box to be proud of, because it means something more. It's the box that will last a lifetime.
It's the last lunch box you will ever buy.
I've made this box for me and my son. And we love it. I hope you do too.
Now, the reason we need to raise money is to pay for the tooling. It's EXPENSIVE! And we do a lot of cool things with our profit margins already. Like planting whole forests and stuff.
And also because this project won't succeed without your support and enthusiasm. We are still a small company. We have no PR firms, marketing dollars to spend or in-house experts to make high end ads.
It's just us. Me and you. And together we will determine it's success.
So go on - help me keep on doing good and back me to get this final part of the project complete.
And this is why you should.
This is the most practical lunch box you'll own.
PRACTICALITY: A lot of the stainless steel lunch boxes on the market suffer one major design flaw... Accessibility. This lunch box is made so that lunch is laid out flat, everything is easily accessed and immediately visible.
FUN FACTOR: It's like a toddler buffet. Guaranteed to be 100% more fun than a squished peanut butter sandwich with a side of hot brown apple. It's also very friendly for little fingers.
DESIGN: Our lunch box lays flat, so tipping on the side is never an issue. Everything is smooth and seamless for easy cleaning, and the lay out encourages your little one to try new foods.
PORTIONS: The seamlessly partitioned sections are deep and generous. You can pack healthy, balanced lunches that look gorgeous and will nourish you throughout the day.
SIZE: Feel good about packing a lunch that is appropriately sized to sustain an adult or child.
MATERIAL: The 100% food grade stainless steel is completely odour and stain resistant and dishwasher safe. There are no gaskets or seals to peel away with time, and the sturdy clasps hold everything securely closed. This box is a 100% plastic-free lunch packing solution.
DURABILITY: The Seed and Sprout CrunchBox is a Buy It Once product. With care it will last a lifetime.
USABILITY: The clever compartment style means lunch packing is a no-brainer. This is the lunch box you will reach for again and again. I have over 10 different lunch boxes at home and this is the one Archie requests EVERY DAY. It just works. It's that simple!
IMPACT: Crafted of 100% stainless steel, this box won't ruin the earth. And with every box sold, we will contribute to reforestation and ocean clean ups. Not only are you helping prevent micro-plastics ending up in our ecosystem, but you are also helping reverse the damage though our eco initiatives.
Size: Handy backpack-friendly size of 25 x 21cm
Material: 18/8 stainless steel
REWARDS (...this is how you buy one):
BOX ONLY - Just $49
1 x BOX ONLY. There are only a limited amount of these available. They are currently in production and we just need to fund the production costs and the final deposit on the tooling. The manufacturer aims to have them completed by the start of December. It will be tight, but there is some possibility they will arrive in time to go under the Chrissy tree!
BOX SET - EARLY BIRD $59
1 x BOX & PODS. Limited to the first 50. Get the box and custom designed dip and yogurt pods for only $59. Insanity.
BOX SET - REGULAR $69
1 x BOX & PODS. Get the box and custom designed dip and yogurt pods.
BOX, PODS, BAG SET $99
1 x BOX & PODS & BAG. Get the box and custom designed dip and yogurt pods as well the insulated lunch bag.
BOX, PODS, BOTTLE, BAG SET $129
1 x BOX & PODS & BOTTLE & BAG. Everything you need. Get the box and custom designed dip and yogurt pods as well the insulated lunch bag and insulated drink flask. This is a lifetime of yes, no looking back.
SAVE ON MULTIPLES
There are also multiples of each reward tier if you want to revolutionise the whole families lunch.
Care: Dishwasher safe, oven safe, basically indestructible. But hey, do not place it in the microwave. The box will be fine but your microwave won't! You can heat it in the oven tho.
Lastly: Think this project is cool? PLEASE SHARE! That's how KickStarter works and why it's so brilliant. Help your friends discover this incredible product now and let's smash this funding goal to pay for the tooling moulds and bring it to reality.
We won't ever be able to offer these prices again so it is my goal for every parent in Australia to have a chance to get in now before we officially launch at full RRP.
Risks and challenges
Our manufacturing partner is highly experienced and we have already been using them as our supplier on another product we stock so we have no concerns related to quality or supply ability.
Any questions or concerns, we are here for you! Please reach out and feel free to follow along on instagram for all the BTS fun!
Sophie xLearn about accountability on Kickstarter
- (15 days)