Time is getting over and we are not going to reach our goal.
First at all I like to thanks to all participants, helpers and backers of this project. I also like to write this note just in case it is helpful for people that is willing to publish a new project on KS. Analizing the campaign I find the following issues;
- Lack of precampaign. For a sucessful campaign it is necessary a previous hard work to promote and difusse the product before launching KS.
- High price of product. Attention!!!. I don´t say it is an expensive product. Every single penny of the rewards are worthy and justified. The average range of KS rewards are betwen $5 to $500.
- Video. Maybe too slow at beginnning and focused only in the product. It doesn´t transmit the uses of IKKUT neither who is behind.
- Lack of targeted audience. As Clay Hebert twitted me, IKKUT is out of common KS user. And I responded him; IKKUT = Great tool for marketing & commercial purposes.
Anyway it has been a positive learning trip.
I hope I see you soon in new projects. With kindly regards,