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Dannah Gresh's Secret Keeper Girl is launching an all-new brand: True Girl, a touring Christian event for tween girls and their moms.
150 backers pledged $32,884 to help bring this project to life.

About

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$32,884

150

Risks and challenges

An entirely new brand name means re-introducing ourselves to our audience, but we did our research beforehand. Through focus groups and discussions with our promotors and ministry partners, we've made careful decisions throughout the rebranding process and have found the early reception to be overwhelmingly positive. We're making every possible effort to make this as clean and clear of a transition as possible for those who have been following our ministry, and hope that this new name will not only be more beloved, but easier to share with friends and family as well.

The rebrand is happening in tandem with the development of our next tour, and these are both expensive endeavors. These costs will hit primarily over the summer while we are not touring, and don't have our main stream of income generating. With your help, we'll be able to get over that financial hurdle and fund these projects so that we can accomplish and even better tour with even better brand name.

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Support

  1. Select this reward

    Pledge US$ 30 or more About US$ 30

    Fan Level

    Be the first to wear our brand-new brand. You'll get our adorable white True Girl ball cap so your daughter can proudly sport your sponsorship as a True Girl insider.

    Includes:
    • True Girl Ball Cap
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    Ships to Only certain countries
    11 backers
    $
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  2. Select this reward

    Pledge US$ 50 or more About US$ 50

    Super Fan Level

    Get decked out in True Girl gear! You'll receive both our True Girl Hat and exclusive tour t-shirt, so your girl can have the full set of our brand-new merch for our brand-new brand.

    Includes:
    • True Girl T-Shirt
    • True Girl Ball Cap
    Less
    Estimated delivery
    Ships to Only certain countries
    34 backers
    $
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  3. Select this reward

    Pledge US$ 125 or more About US$ 125

    Star Level

    Experience True Girl right from the beginning! This level sets you up with two General Admission tickets to any True Girl show across the nation. Oh yeah, and you'll also get the full True Girl merch set of a ball cap and exclusive tour t-shirt, so your girl can come to the event in true True Girl fashion.

    Includes:
    • True Girl T-Shirt
    • True Girl Ball Cap
    • General Admission Tickets
    Less
    Estimated delivery
    Ships to Only certain countries
    Limited 34 backers
    $
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  4. Select this reward

    Pledge US$ 250 or more About US$ 250

    Super Star Level

    Get the full behind-the-scenes insider scoop of the new True Girl tour. Our super star supporters will receive two V.I.P. tickets to any True Girl show across the nation, as well as the full merch set. With a ball cap, an exclusive tour t-shirt, and a backstage pass, your True Girl will practically feel like a part of the cast!

    Includes:
    • True Girl Ball Cap
    • True Girl T-Shirt
    • VIP Tickets
    Less
    Estimated delivery
    Ships to Only certain countries
    Limited 17 backers
    $
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  5. Select this reward

    Pledge US$ 500 or more About US$ 500

    Producer Level

    Our producer level offers an ultra-rare True Girl experience for mom and daughter. You'll get matching merch sets, so both mom and daughter can wear our new ball cap and exclusive tour t-shirt together. Plus, you'll get VIP tickets to our debut True Girl event in State College, Pennsylvania in August of 2019, and enjoy an exclusive reception with Dannah before the show! You'll spend a weekend away digging into the Truth with your girl and making unforgettable, formative memories together as one of our top True Girl supporters.

    (Travel and lodging not included)

    Includes:
    • True Girl Ball Cap
    • True Girl T-Shirt
    • VIP Tickets to Debut State College Show
    • Pre-Show Reception with Dannah Gresh
    Less
    Estimated delivery
    Ships to Only certain countries
    Limited 6 backers
    $
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  6. Reward no longer available

    Pledge US$ 1,000 or more About US$ 1,000

    Super Producer Level

    Experience the ultimate mother-daughter connecting weekend with True Girl. Support us at this level and you'll get the matching merch set for you and your daughter, VIP tickets to our debut True Girl event in State College, Pennsylvania in August of 2019, seats at the reception with Dannah before the show, and an invitation to an exclusive Brunch experience at Dannah's Farm. Supporting us at this level is pivotal to the ministry, so as a dear friend and sponsor of the work we want an opportunity to minister to you at Dannah's home, so we can welcome you to the True Girl family.
    (Travel and lodging not included)

    Includes:
    • True Girl Ball Cap
    • True Girl T-Shirt
    • VIP Tickets to Debut State College Show
    • Pre-Show Reception with Dannah Gresh
    • Brunch at the Gresh Farm
    Less
    Estimated delivery
    Ships to Only certain countries
    Reward no longer available 15 backers
    $
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Funding period

- (60 days)