About the book
‘Dear Confidence’ was written to inspire and encourage women to show up in the world, feeling more beautiful, authentic and more confident than ever before. It doesn't matter what body size, age or financial situation they may be in, confidence can be unleashed in every woman from within.
This book started off as my own personal journal. In 2001, I felt so empowered and ready to travel to the other side of the world, that my husband and I moved from Argentina to Australia. However, not long after we arrived, I started to experience feelings and emotions which were far from strong and confident. One thing I struggled with was that I wanted to blend in and not have an accent anymore. I started to reject my voice which then led to to rejecting my very own identity.
I lost touch with my inner beauty and femininity. I kept hiding how I was feeling which made me lose my personal power and as a result, brought me health challenges. I looked fine from the outside but on the inside I didn’t feel confident in my own skin or comfortable with my own presence.
All of these experiences birthed this desire in me to not only find my confidence but also help others with theirs. I then decided to turn my own journal into this very book, and really help women on their journey to confidence through their wardrobes.
This book is for you if:
You feel uninspired by your clothes
You don’t know if your clothes suit your body
You've been putting yourself last when it comes to expressing your personality through your clothes, colours and accessories
Feel self-conscious about your body
You’re critical of what you look like
You’ve given up on your secret dreams and aspirations
You don’t have clothes that you love and feel good in
Feel underdressed and lack confidence in what you choose
You’re willing, not only to re-gain your confidence, but also to embark on a journey of self-love, self-acceptance and appreciation that we are mind-body-spirit
Feel bored and struggle to being creative with clothes
Your wardrobe is outdated, bland and not suited to your lifestyle
Table of Contents
About the Author
I’m Vesna Cavic. As a little girl growing up in Argentina where fashion is infused within the local culture and the latest European styles are being paraded daily, my love for fashion and style became part of the fabric of who I am. I remember visiting my cousins’ design/manufacturing workshop of stylish women’s clothing and instantly feeling at home, inspired among such beautiful designs, styles and fabrics. I never stopped carrying this love for fashion and styling in my heart.
As I grew and since moving to Australia, I discovered through experience gained from working for an international clothing brand, that the most rewarding and enjoyable part of my work was when I got the opportunity to help women create an outfit that made them feel great. That’s why I decided to take this passion to the next level and obtain formal training which led to the creation of “Vesna Personal Stylist”.
On a more personal note, I am a wife, a mum of two energetic and spirited kids, a yoga and nature lover, an eager student of all things related to mind-body-spirit, a tango dancer in progress and an advocate for slow, conscious and sustainable fashion.
A Big Dream
My big dream is to see every single woman embark on a journey of self-discovery, confidence, personal power, beauty and femininity. I’d like women to feel liberated when dressing, shopping and accessorising. Wouldn't it be great for every woman to feel confident in her own skin!
When we liberate ourselves and start to feel confident from the inside out, we indirectly give permission to other women to liberate themselves.
But many of us have lost our personal power and confidence…
We are pushed and pulled in so many directions when it comes to our appearance. Many of us are confused and filled with self-doubt. Marketers are paid big money to create insecurity in the public so that we end up spending, spending, spending and feeling that we are never enough.
It is time to stop that cycle and take your power back.
Confidence is a muscle that we can strengthen and personal style lies within each of us. So let me take you on an adventurous trip to discover how to tap into your personal style and strengthen your confidence muscle.
Where do the funds go?
By backing this book, you are helping spread the inspiration and message of self-expression, freedom, confidence, personal power, beauty and femininity to as many women as possible.
The funds raised will allow me to cover part of the costs to self-publish the Dear Confidence book. This includes: Editing, designing, illustrating, photographing, formatting, printing, publishing (obtaining ISBN numbers, registration fees, etc) and marketing.
I have some special rewards on offer especially for this Kickstarter book launch. I would love for you to take advantage of these offers and resources as I would love to help you strengthen your confidence muscle and become the confident, beautiful and free woman you are meant to be.
By backing the campaign at $30 or higher you'll gain access to our unique and private Facebook Community where you'll receive support and guidance from Vesna Cavic and other amazing women. This community will allow you to connect with other heart-centered women who will help you stay on track while working towards unleashing your personal style and strengthening your confidence.
Personal Brand Profile Outfit Styling Session
Don't know what to wear for your next business photoshoot that will best reflect your brand? This is a 60 min online session over zoom/skype where we will work with your current clothes, plan what to buy to compliment your existing pieces or create some new outfits. Through live screen share we will put together 2-3 outfit combinations for your next business photoshoot. You will learn how to mix and match those pieces so you feel confident to wear them and to make sure they align with your brand's vibe and photoshoot location. This session is recorded so you will be able to learn from it over and over again. BONUS: You also get your own Personal Brand Profile Outfit Blueprint (pdf) with the combinations we’ve put together for that exciting day.
“Unleash your Personal Style” Session
This is a 90 min online personal styling class over zoom (mindset component and practical component). This chat will be recorded and you’ll be able to watch and listen to the whole session as many times as you want. After your “Unleash your Personal Style” Session you will: • Know how to align your image with who you are, your personality, your soul and your true essence • Experience how powerful it will be to embark on an adventure of self-discovery • Have a better understanding of how to take control of fashion trends • Learn to embrace who you are • Have the ability to quickly and easily use patterns, clothing details, colours, type of fabrics or style of clothes to emphasize what you like. BONUS: You will get “Your Personal Style Unleashed” Blueprint (pdf), tailored specifically for you, with steps and actions to take after the call.
Get together with two more friends at the venue of your choice and you will: • Learn how to individualise and wear latest trends to suit everyone’s body shape and lifestyle • Go through the ‘Style Tips” that can instantly transform your outfit into one that exudes that “wow” factor • Learn how to wear those challenging garments and update your current wardrobe • Learn about the essentials needed in a basic wardrobe • Understand what type of colours compliment your skin-tone and naturally enhance your features.
Wardrobe Makeover Session
I understand that undergoing a complete wardrobe haul can be a little intimidating, so I want to make it easy for you. I will come to your home and work with you to rid yourself of ill-fitting clothing, introduce new styles according to your preferences, and teach you all there is to know about wardrobe styling, including the “wow” factor. A wardrobe makeover will give you, 4 hours of fun, enlightenment, that “aha moment” and a new passion and joy about your wardrobe. It includes: a colour & body shape analysis, a wardrobe makeover, photos of outfits created during the session, a personal style journey folder tailored to you and a shopping list of suggested items to buy.
Essential Styling Package
It includes everything from the wardrobe makeover session plus a personal shopping trip (4Hr experience) and photos of combinations of new items purchased. A Personal shopping is the ideal choice for those who find shopping frustrating, time-consuming, or stressful – or for those who just need a little help building a wardrobe. When we take a shopping trip together, you’ll discover a fresh range of styles and accessories that will get you feeling great about the way you look. You can actually have fun while shopping; as I help you transform your look to one that suits your individual style, age, body shape, and budget.
Premium Styling Package
It includes everything from the Essential Styling Package plus monthly wardrobe/styling support for 12 months (via email, phone call or skype). Having someone to support you during that first year while you’re putting into practice what you’ve learned, will give that extra boost of confidence and clarity.
Group Tailored Workshop / Keynote Presentation for your business staff or work colleagues
As a Keynote Speaker I can capture the essence of your meeting or event and be able to highlight it to your audience in a short period of time. In order to capture this essence, I research your industry, your issues, and your audience to provide your business and its staff members with a tailored presentation. These presentations are fun, inspirational and practical.
Risks and challenges
My goal is to submit the book to the printer/publisher by 10th June and mail the books out to backers by 25th July.
I'm completely on track with this project to be able to meet those deadlines, however there could be unforeseen delays if any of the steps and service providers end up taking longer than we anticipate.
I'm working with very reputable companies who have all been recommended by people I trust, and who have used these services with no issues themselves, so I'm very confident that there will not be major delays. However, if there are, I'ill communicate this with you, and I'll do everything I can possibly do to get the book into your hands as soon as possible.
All additional rewards will be delivered to you once the Kickstarter period has ended.
- (30 days)