Sometimes you needed a new thing, not a cheaper thing. Sometimes you had to splurge. -- The Demon in Business Class, Chapter 18
Business Class Tarot is a Tarot deck for today's professional, entrepreneur, and anyone who dreams of greater success.
Business Class Tarot brings the knowledge and interactivity of Tarot cards into our world of instant connection, massive scale, and brutal competition. Beautiful, surreal images evoke the rush, despair, and joy that inform and derail life's major decisions.
What is now a real Tarot deck in production started as fiction. I've always enjoyed the complex and intricate symbols of Tarot, and fortune-telling is catnip to a novelist.
I tried to make a traditional Tarot deck the oracle in my fantasy novel, The Demon in Business Class -- but, my main character works in marketing, not medieval history. The obsolete feudalism and sexist stained-glass ceiling of traditional Tarot power structures had no hold on her.
So, I made her a new Tarot deck, translating outdated power concepts into modern-day analogs:
- 4 Suits - Product, Brand, Data, and Money
- Suit Management - Assistant, Manager, Director and VP
- Executives - 22 symbolic narratives of success and failure
It was lighthearted, but it stood up to the book's wild ride and became a wonderful motif.
Soon, people who read the book were asking me where they could get "her" deck. I had struck a nerve. Just like my characters, my fellow real people also wanted a Tarot deck that spoke to their world and lives.
I had both the writerly studiousness and the business experience to create her deck for real. It wouldn't be a tie-in, but a working Tarot deck for working professionals, with images and symbols that didn't need a history book to explain.
Whether you seek career guidance, creative inspiration, or knowledge of the future, Business Class Tarot will light your way.
A primal understanding, a backstage pass beneath consciousness. The seat of dreams and the power of wishes. -- The Demon in Business Class, Chapter 9
I am a creative, but I am not a visual artist. I couldn't do it alone.
Through friends, I met renowned Washington commercial artist Jamin Hoyle. I had seen his work on signs and posters for years, and I loved the children's book he illustrated, Constellation Station. (For more on Jamin's incredible career, click here.)
Happily, the project really interested him, both as a concept and as a creative challenge. His skill and sensitivity, and his grounded playful approach, breathed vital life into my ideas.
Now you can see the results, as they develop, on this Kickstarter. The cards are in production as you read this, and new line and color art will be posted during the Kickstarter.
Over the next few weeks, the cards will go to final line art and color. Our schedule is aggressive -- we want this to be in our backers' hands for the holiday season, which means going to print in October.
Marketing crowns you. That’s good. She creates the image. Gets people to buy. -- The Demon in Business Class, Chapter 9
I am seeking US $7000 to cover the first printing costs for Business Class Tarot. Other costs will be paid by the profits from the deck.
We are printing a magnificent quality deck. The deck, without stretch goals, will come in a two-piece presentation box. The cards will be Tarot-size (4.75"x2.75", 120x70mm), printed on casino-quality linen-embossed 350gsm-weight cardstock. The box will include a 120-page illustrated guide, explaining the cards and how to read them. Let's be real, I can't call something "business class" and then only make it "economy!"
I want Business Class Tarot to earn its space in your carry-on.
Your backing is vital to the success of Business Class Tarot, both short- and long-term. Along with the printing of the deck, your backing will power my promotional campaign this fall, as I go from fundraising to pre-sales. Your commitment will show retailers this is a viable product, and it will let me offer them a more attractive wholesale price next year.
I have a couple of stretch goals ready, but past those, additional funding will go toward offsetting the production costs.
Because I need you, you can get the deck for less than the retail cost -- and you get great swag!
Thank you so much for considering this Kickstarter campaign. We are so excited to bring this beautiful Tarot deck from the pages of a novel into your own hands!
All pledges below are in US dollars. Kickstarter may convert the sums to other currency in the clickable rewards list on the right.
*Pledge $5 or more -- Carry-On Only
Traveling light? Your name will appear on the BusinessClassTarot.com website acknowledgments page, and in the printed companion guide
*Pledge $15 or more -- Concourse
Your reward is a stylish and functional Business Class Tarot luggage tag, a unique identifier in a sea of gray luggage!
*Pledge $29 or more -- Red-Eye Flight - One Week Only!
Catch the red-eye for this limited-time level! Get the Business Class Tarot deck in a two-piece box including the detailed guide. Plus one exclusive deluxe foil joker, autographed by the creative team, and two foil-accented Executive cards - Intern and Designers!
*Pledge $35 or more -- Business Class
Let's get down to business! One Business Class Tarot deck in a two-piece box including the detailed guide. Plus one exclusive deluxe foil joker, autographed by the creative team, and two foil-accented Executive cards - Intern and Designers.
*Pledge $45 or more -- First Class
Ace this one! You get all the bennies of Business Class plus four stunning foil Aces!
*Pledge $65 or more -- International Flight
Lie back for a long flight with your very own autographed edition of The Demon in Business Class by Anthony Dobranski. This flight includes the novel, and all First Class benefits! Put your feet up...
*Pledge $65 or more -- Club Lounge
Got a lengthy layover? This level gets you an autographed Business Class Tarot adult coloring book to soothe the travel-frazzles! This plus all the First Class rewards!
*Pledge $79 or more -- Two for First Class
Traveling with a companion? Reserve them a seat in First Class too! This level gives you two of everything offered in First Class.
*Pledge $85 or more -- Premier Access
Have a layover followed by a long flight ahead? No worries. Premier Access gets you both the autographed Business Class Tarot adult coloring book and the autographed copy of The Demon in Business Class by Anthony Dobranski, along with all the other First Class rewards! You are truly jet SET.
*Pledge $150 or more -- Double Premier Access
Traveling companion a bit chatty? Hook them up with the deck, the novel, the coloring book, as well as the specialty foil cards and luggage tags in First Class - it's Premier Access times two!
*Pledge $250 or more -- Private Jet
You've arrived! Private Jet gives you Premier Access Rewards plus a private Tarot Reading via Skype or in person (in Washington, DC)! Reserve this flight before it sells out! Only ten offered.
Risks and challenges
The project is in process now; previous costs will be repaid by the profits from sales of the deck.
The main risk to backers is delay. We want this in your hands in December. We feel strongly we will be able to go to print in October, but finally, this is a big effort by a very few people. If any of us got sick or injured, there's no feasible way for another person to step in and make up that time. We would be held up until our colleague recovered.
After production, there's also a chance that an unforeseen delay during printing and shipping will push the release past the winter holiday season.
Once the deck is printed, of course, we'll be able to see the future more clearly!Learn about accountability on Kickstarter
- (28 days)