The $100 reward along with being able to completely design your own character in the game along with dialogue. Do you want him/her to look like you? Or an Original Character of your design? The choice is all yours.
New Reward: The $200 reward along with being able to design any side quest into the game. Do you want to create an entire story for your character? Or the perilous journey to obtain a legendary weapon? The choice is all yours!