My name is Daniel Gelon and along with my wife, illustrator Heather Hudson, we are Studio WonderCabinet. Our goal is to make the awesome art and products that embrace the magical and the fantastic.
We both grew up in a time that the holidays meant cards - a mantle full of them. We still love getting holiday cards, but best of all we love giving cards. Cards that reflect our special view of the universe. For years we've hand made our own cards, but 2 years ago we wanted to do more, we wanted to share our cards with others so they could give their friends and family cards that reflect who they were. We’ve had 2 successful campaigns, the first for HP Lovecraft’s cthulhu mythos cards and last year with Robert chamber’s King in yellow cards.
This year we are once again returning to the imagination of H. P. Lovecraft and are making Christmas cards based on his Dreamland stories.
Who was H. P. Lovecraft?
Howard P. Lovecraft was a weird fiction writer in the 1910’s through the 30’s who combined horror and science fiction, becoming one of the most famous writers of the genre “Cosmic Horror." Today he still has a large cult following and his creations of Cthulhu and the Necronomicon have entered the pop culture lexicon.
Besides his works of cosmic horror, he also wrote a series of poems, short stories and a novella set in a high fantasy world know as the Dreamlands. The Dreamlands was an alternate dimension that could be entered through dreams filled with ancient ruins, monsters, seedy taverns and cats. Unlike the dread of his horror writing, the dreamlands were filled with heroism and adventure.
Heather and I are tremendous Lovecraft fans, as are many of our friends. And once again we had ideas… so many ideas… too many ideas for just one card. So we decided to make nine of them. They are meant to seem like "normal" Christmas cards when viewed across the room on the mantle. Its only when you get closer that their true nature becomes apparent. Not only do we have new cards but we are offing the old cards again if you missed our other 2 Kickstarters and we are offering WRAPPING PAPER!
Since we are making quite a few designs we are breaking them into 2 separate packs. Each pack has 4 unique cards and the Cats of Ulthar card. One reason for this is that Heather just didn't have the time to make a 10th design. The other reason is that Lovecraft LOVED cats (and ghouls apparently), they appear all over the Dreamlands and we love them too. We felt that many single pack backers would feel disappointed if they didn't get the cat card in their pack. There is a stretch goal to alter one of the cat cards if you are backing both packs and don't want a duplicate. The cards will be professionally printed in full color on a thick 130lb velvet cover stock and come with a matching envelope. We have been told that the paper takes ink from a quill pen fantastically. Each card will also come with a matching envelope. The envelopes are square backed and will have a self adhesive strip - so no licking needed.
Heather is hard at work finishing the cards, she has done color studies for all of them and has started all the paintings but as we launch only 2 of them are "final" final. Instead of showing half finished paintings we have posted the sketches of the cards which will be replaced as the paintings are finished. You will be able to see all the final art well before the end of the campaign.
Dreamland Xmas Pack Set 1 (5 cards)
Dreamland Xmas Pack Set 2 (5 cards)
The Gift Wrap
This year we are trying out some gift wrap. Its just a single design printed on a single side (if it proves popular there is a later stretch goal to expand it to one sheet each of five different designs.) The 18" x 24" gift wrap comes in five folded sheets. It folds down to 9 x 12 so we can fit it into a standard mailer. It is printed on a 70 lb. high quality matt stock. A single sheet will wrap a moderately sized box.
Previous Year's Cards
For those of you that missed the previous year's cards we are offering them again!
The Cthulhu Mythos Pack Set (5 cards)
The cards will be professionally printed in full color on a thick 130lb velvet cover stock and come with a matching envelope.
The King in Yellow Pack Set (5 cards)
$4,000 Printed Interior
At $4,000 the cards will get color printed phrases and holiday platitudes.
$5,000 Silver envelopes
At $5,000 the lilac envelopes will be replaced by silver metallic envelopes to give your cards that extra bit of class. The envelopes are square backed and will have a self adhesive strip - so no licking.
$6,000 Printing on envelopes
At $6,000 we will add a printed line art holiday illustration onto the silver envelopes.
$7,000 Silver key embossed seal
At $7,000 we will add a 2.5 x 1.75 inch oval embossed seal printed on a dull silver foil with a hot stamped and embossed shiny silver key. In the several of the stories the Silver Key is used to allow dreamers to enter the Dreamlands.
$8,000 4 Free Gift tags
At $8,000 every physical order will receive 4 free 2" x 4" card stock full color gift tags. The gift tags will also be added to the PDFs.
$10,000 5 different wrapping paper designs
At $10,000 the single design for the five sheet pack of wrapping paper will change to 5 different single sheet designs.
$12,000 Alternate art for cats card.
At $12,000 the "Ulthar Cats Want In" card in set 2 will have its colors and detailed altered.
We are shipping to Canada and Europe this year. We would like your support but we ask that you consider getting the PDFs first if you are not in the States. We CANNOT guarantee that your cards will arrive in time for Christmas, so if you plan on using them this year you may be out of luck. Some European countries also have notoriously bad mail systems when receiving things from the states (Spain, Italy, Eastern Europe), we have had personal shipments take months to arrive, have been in poor condition or even lost. The price is also very steep and please be aware that some countries will charge a customs handling fee on items over a certain price / weight, unfortunately we have no control over this. If you are willing to take the risk we will ship to you.
We need your help
This is where you come in. We need your help to offset around 2/3 of the printing costs. We would like to have enough funding to print cards for both the Kickstarter rewards and to stock them for next year. Timelines are tight but we have printers' assurances that printing will start right after the Kickstarter finishes and we can ship cards out in good time for you to send them for the holidays. We want to get them into your hands early in the first week of December (we’re shooting for the 1st of December). We have been told that we have the fastest turnaround that our supporters have backed. Help us to achieve our vision of making the holidays a little weirder, you will be getting some beautifully printed cards of you own to start you own new holiday tradition.
Who are we?
Heather paints the pictures, Daniel handles the rest.
Daniel Gelon has over 25 years of art experience. He has done illustration, UX, graphic design, production and art direction. He has illustrated Magic cards, created logos for DC comics, art directed Dungeons and Dragons books and has worked on various video games. He is obsessed with machines made of paper. Heather Hudson
Heather Hudson is a frequently digital fantasy artist with a traditional paint sensibility and a love of early-20th century popular culture. She’s worked on tabletop and hobby games including Hasbro's “Magic; the Gathering” and Pagan Publishing's modern Mythos RPG “Delta Green.” Past Lovecraftian projects she's illustrated include "Casino R'lyeh, the Lovecraft Poker Deck," and "Mother Hydra's Mythos Rhymes." Currently she divides her time between commissioned illustration, personal projects and creating her own fantasy world somewhere between Oz and the Dreamlands. She has a fondness for illuminating monsters.
Risks and challenges
The final art is not finished. Heather has done final sketches and color studies for the outstanding pieces and has all of them started in various degrees of finish. She is confident that she has the time finish the work before the campaign's end. Barring some accident or carpel-tunnel syndrome we will be fine. If the art can't be finished, we would cancel the campaign rather than go through with it and collect your money.
We run extremely fast turnarounds to make the holiday season deadline. There are a lot of moving parts. The final files are in the printers hands before the end of the Kickstarter. The day after the campaign ends surveys go out and the printers get out final count for the jobs and it takes several weeks for the jobs to arrive to us. We do our best at hacking through the rewards to get them out in a timely manner. The process could gum up at any point. We know this and this will be our 3rd time doing this, we know all the timing and have all our systems in place best we can. We also have enough wiggle room to do expedited printing with the same printer or an alternate printer if things really go south. We are confident that we will have product in time to get it into your hands with time to send out for the holidays.
The only great unknown is the international shipping, this is the first campaign that we are trying it on and don't know yet what if anything can go wrong.Learn about accountability on Kickstarter
- (28 days)