Esoteric Level: You get a signed copy of the book, a pdf copy of the book, a t-shirt, and Cocktail glass with the logo of Blasphemous Cocktails emblazoned on the side. You shall be listed as a kickstarter baker in the book. Please add $5 if you want shipping out of the USA
You get everything at the Nyarlarthotep level plus the author shall treat you to dinner at Gen Con Indy 2013. You of course will have to cover any costs for going to the con, travel, and your own lodging. You shall be able to pick the authors brain about horror, gaming, or anything you desire. The Author shall personally deliver your swag at the con. What more could you ask for.
The meetup for this shall be on the Wednesday or Saturday of Gen Con but since two slots exist scheduling shall be first come first serve.