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With limitless flexibility, unparalleled durability and superior fit, The Willary liberates you from your average wardrobe.
205 backers pledged $32,232 to help bring this project to life.

About

Functional design, modern style. Women's clothes that work. project video thumbnail
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$32,232

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We created The Willary out of necessity, to fill the void that exists when awesome women like you look for clothes that unite fit, function, durability and style. We envision a world where you are free from the constraints of average clothes–like poor fit, flimsy materials, and trendy styles–and instead can suit up and powerfully tackle whatever your day brings.

People are talking about us! Check out the article at mic.com!

WE HIT OUR GOAL! But you can still back us! Take advantage of the specially discounted Kickstarter pricing before the campaign closes 10/12/15!

United by their durability, versatility, and quality construction, the dress and pants in our Core Collection took almost 2 years of research and development to create. Take a closer look and meet your new favorite clothes!

Debbie wears a D-Fit Size 6. Waist: 30" Hips 40"
Debbie wears a D-Fit Size 6. Waist: 30" Hips 40"

Based on the measurements and needs of real-life women, it's taken almost 2 years to develop these pants. We consulted with 4 pattern makers, road-tested 5 fabrics, solicited the feedback of over 30 women who tried on our samples, and re-calibrated our sizing matrix before offering our pants to you. You’ll be unstoppable in these!


Our core pants come in two different fits. Pick the one that's right for you.

Emily wears a D-Fit Size 10. Waist: 32" Hips 43"
Emily wears a D-Fit Size 10. Waist: 32" Hips 43"
Chelsea wears a C-Fit size 6. Waist: 32" Hips: 38"
Chelsea wears a C-Fit size 6. Waist: 32" Hips: 38"

These ladies look awesome in our pants, you will too! 

Shenelle wears a D-Fit Size 14. Waist: 38" Hips: 46"
Shenelle wears a D-Fit Size 14. Waist: 38" Hips: 46"
Erin wears a C-Fit Size 12. Waist: 38" Hips 40.5"
Erin wears a C-Fit Size 12. Waist: 38" Hips 40.5"
Maggie wears Size 6. Bust: 35" Waist: 31" Hips: 35" She's tall! 5'8"
Maggie wears Size 6. Bust: 35" Waist: 31" Hips: 35" She's tall! 5'8"

This dress is the best. Wear it over pants, tights, a shirt or on its own. Men have suits, you have this dress. Put it on and forget it, until someone tells you how great you look.

Joanie (left) wears a size 6. She's 5'3" tall. Bust: 35.5" Waist: 29.75" Hips: 41"
Joanie (left) wears a size 6. She's 5'3" tall. Bust: 35.5" Waist: 29.75" Hips: 41"


Our fabric is the most expensive component of our clothes, even more than our Made in the USA manufacturing costs. But because of all the value it adds, we think it’s worth it. You multi-task all day, shouldn't your clothes?

Can your clothes do all this?
Can your clothes do all this?
Kiah, (top right) wears a D-Fit Size 6. Waist: 28" Hips: 42"
Kiah, (top right) wears a D-Fit Size 6. Waist: 28" Hips: 42"

"Pants that I can chase a toddler around on the playground in while still having a little style are invaluable." –Becca: Mom, Production Electrician and Stage Manager. Backer #135.

"The fit is so wonderful, my every natural lump and bump covered so neatly and classically into a fine pant. A pant that goes to work with you, then add a cashmere sweater and off to cocktails. Always looking professional and smart." –Katie: Entrepreneur, Antique Store Owner, Mom, Musical Theatre Director. Backer #6.

"[The dress is] tough, comfy, sexy, functional, easy and generally badass." Emily: Upholsterer, Community Leader, Crafter. Backer #11.

A successful Kickstarter campaign is just the beginning. We have more pieces on deck (Some shirts! A vest!) and even more in development (Skirts!). We will also continue to grow and celebrate our community of #FavoriteMakers–those of you who make awesome things happen in the world–by sharing your stories on our blog. And there are plans to take the show on the road! We dream of pop-up shop tour so you can experience our clothes in person and we can all get to know each other a little better. Help us leap into the future by sharing our campaign with your #FavoriteMakers!

When the campaign is over we'll send you a detailed size chart and specific directions on how to measure yourself to ensure proper fit. That's also when you'll select your size. 

As a special Kickstarter bonus, shipping on US orders is free! International buyers are responsible for shipping costs, import duties and taxes.

It feels amazing to empower women with clothes that work for them. It's how we celebrate and acknowledge all the awesome things you make happen in the world every day and support you to go even further.

You can do the same by sharing the campaign with women you admire who would benefit from a better working wardrobe. 

Click the links below and feel free to use the accompanying text!

Facebook: The Willary created a wardrobe based on the real life needs of women-it's an idea whose time has come! Check out their Kickstarter campaign here: bit.ly/thewillaryks

Twitter: Amazing women get ready! These clothes work for you. #TheWillary #MadeForMakers #Kickstarter bit.ly/thewillaryks

Thank you.

Risks and challenges

The development phase of The Core Collection is over, which means all fabrics, sizes, fabrications, trimmings and patterns have already been tested to meet our standards.

The groundwork is laid for a smooth production process. All fabric is ordered and scheduled to arrive in mid-October, just as the campaign finishes. Factory time at a reputable New York factory familiar with producing for Kickstarted brands is already scheduled and a deposit for the time has been paid.

We feel confident about our timeline, but there is always a risk that deliveries from our multiple, international vendors don’t make it on time. These possible delays could affect our production schedule. If we run into any problems we promise to communicate with complete transparency and honesty.

We will do our best to help you select the correct size. If inventory allows we will offer exchanges but you will have to pay for the additional shipping. We will not offer refunds on Kickstarter rewards.

We are serious about taking good care of you, the people who believe in us enough to help us launch The Willary and are happy to answer any questions about our product. Thank you for your support!

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Support

  1. Select this reward

    Pledge US$ 1 or more About US$ 1.00

    Be in the know

    Be among the first to learn about new products and upcoming events, including Pants to the People fit parties in your area! And stay in the loop with campaign updates.

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    5 backers
    $

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  2. Select this reward

    Pledge US$ 15 or more About US$ 15

    #FavoriteMaker Download

    Want a fantastic fried chicken recipe? Or maybe a printable piece of art created just for backers? How's an inspiring coaching video to give your awesome-ness a boost sound to you? Choose one of three downloads created by some of our #FavoriteMakers.

    After the campaign closes we'll contact you for your selected download.

    Note: You can add this treat to any other reward level for $15!

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    7 backers
    $

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  3. Select this reward

    Pledge US$ 30 or more About US$ 30

    The Willary Bandana

    Keep your hair out of your eyes, wipe up that spilled drink, or be ready for an impromptu game of capture the flag. Co-founder Chelsea Meyers created a one-of-a-kind print just for this bandana.

    Note: You can add this beauty to any other reward level for $30!

    Kickstarter bonus! Free US Shipping.

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    Ships to Only United States
    26 backers
    $

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  4. Select this reward

    Pledge US$ 170 or more About US$ 170

    Core Pants

    Your new favorite pair of pants at a special Kickstarter-only price.

    You choose:
    One pair of C-Fit Core Pants
    -OR-
    One pair of D-Fit Core Pants

    Pants available in both styles, sizes 2-14. Color: Black.

    After the campaign closes we'll contact you for your selected style and size.

    Kickstarter bonus! Free US Shipping.

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    Ships to Anywhere in the world
    20 backers
    $

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  5. Select this reward

    Pledge US$ 175 or more About US$ 175

    Core Dress

    This is the dress I live in. I put this on and am suited up for anything. Let's all wear them on the same day. #Twinsies.

    Dress available in sizes 2-14. Color: Black.

    After the campaign closes we'll contact you for your selected style and size.

    Kickstarter bonus! Free US Shipping.

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    Estimated delivery
    Ships to Anywhere in the world
    12 backers
    $

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  6. Select this reward

    Pledge US$ 330 or more About US$ 330

    Two Pants!

    Get a pair for you and your mom, best friend, girl friend, #FavoriteMaker, wife, co-worker, or keep both for yourself!

    You choose:
    Two C-Fit Pants
    -OR-
    Two D-Fit Pants
    -OR-
    One C-Fit Pant AND One D-Fit Pant

    Pants available sizes 2-14. Color: Black.

    After the campaign closes we'll contact you for your selected style and size.

    Kickstarter bonus! Free US Shipping.

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    Estimated delivery
    Ships to Anywhere in the world
    8 backers
    $

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  7. Select this reward

    Pledge US$ 335 or more About US$ 335

    Kickstarter Special Combo

    Can't choose? We respect women who want it all! Take advantage of this deal and get our Core Pants and Core Dress. Wham bam, thank you, ma'am.

    You choose:
    One Core Dress
    -PLUS-
    One pair of C-Fit Core Pants
    -OR-
    One pair of D-Fit Core Pants

    Pants available in both styles, sizes 2-14. Dress available in sizes 2-14. Color: Black.

    After the campaign closes we'll contact you for your selected style and size.

    Kickstarter bonus! Free US Shipping.

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    Estimated delivery
    Ships to Anywhere in the world
    23 backers
    $

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  8. Select this reward

    Pledge US$ 340 or more About US$ 340

    Two Dresses!

    One for you, one to share. Or two for you.

    Your choose:
    Two Core Dresses

    Dress available in sizes 2-14. Color: Black.

    After the campaign closes we'll contact you for your selected style and size.

    Kickstarter bonus! Free US Shipping.

    Less
    Estimated delivery
    Ships to Anywhere in the world
    1 backer
    $

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  9. Select this reward

    Pledge US$ 1,650 or more About US$ 1,650

    The Willary for The People

    Great for uniforms, teams, or just a group of your best friends–choose any combination of The Core Dress, The C-Fit Pants, and The D-Fit Pants for a total of 10 pieces.

    You choose:
    Any combination of the Core Pants and Core Dress for a total of 10 pieces.

    Pants available in both styles, sizes 2-14. Dress available in sizes 2-14. Color: Black.

    After the campaign closes we'll contact you for your selected style and size.

    Kickstarter bonus! Free US Shipping.

    Less
    Estimated delivery
    Ships to Anywhere in the world
    0 backers
    $

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  10. Reward no longer available

    Pledge US$ 140 or more About US$ 140

    Early Bird Special!

    A steal for you trailblazers! As a gift to those of you who help us start strong, we gratefully offer you this special pledge level.

    You choose:
    One Core Dress
    -OR-
    One pair of C-Fit Core Pants
    -OR-
    One pair of D-Fit Core Pants

    Pants available in both styles, sizes 2-14. Dress available in sizes 2-14. Color: Black.

    After the campaign closes we'll contact you for your selected style and size.

    Kickstarter bonus! Free US Shipping.

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    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 35 backers
    $

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  11. Reward no longer available

    Pledge US$ 155 or more About US$ 155

    Night Owl Special

    Hey, it's cool, I'm not an early riser either. Still a great deal for those of you who support us early in the campaign!

    You choose:
    One Core Dress
    -OR-
    One pair of C-Fit Core Pants
    -OR-
    One pair of D-Fit Core Pants

    Pants available in both styles, sizes 2-14. Dress available in sizes 2-14. Color: Black.

    After the campaign closes we'll contact you for your selected style and size.

    Kickstarter bonus! Free US Shipping.

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 60 backers
    $

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Funding period

- (30 days)