Greetings friends - we're happy to bring you an update of significant importance to the project.
Recently, we had the pleasure of interviewing Annie Gaines Ashton, widow of MAD publisher Bill Gaines. She provided some great insight into the inner workings of MAD and we are so grateful that she sat down with us.
When We Went MAD! will essentially be comprised of interviews, animated images, and archival footage. But in addition to that, we have planned on a series of staged scenes: various moments of people reading MAD throughout the decades to act as a bridge between each segment of the film.
Filming these scenes went through many fits and starts. It has been a long, drawn out process of procuring actors, props, crew, equipment, and a studio, at the ridiculously low cost we needed, but we finally pulled it off.
This is a major accomplishment in reaching the completion of this project, and the footage turned out great.
This coincides with some intensive editing taking place. We are now down to a 110 minute cut, which we think is really good, and when all is said and done we plan on landing at around 100 minutes, giving us some room to add...
Three more interviews. We are still hopeful to land a couple of celebs, we have feelers going out and and trying everything: front door, back door, side door - any door that doesn't get slammed in our face.
We had a meeting with the post production house, where editing has been taking place, to coordinate a game plan for entering the full phase of post: animation, green screen, audio mixing, music, color correction, etc.
We are making great progress.