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$629
pledged of $3,144 goal
backers

All or nothing. This project will only be funded if it reaches its goal by .

By Cecilia González
$629
pledged of $3,144 goal
backers

All or nothing. This project will only be funded if it reaches its goal by .

About

We encourage you to be part of this connection!

Take a small part of these local artisans wherever you go, and spread the idea of handcrafted Mexican products, which focus to raise awareness on more sustainable artisan communities, with products that encloses the feeling of nature.

¡Te motivamos a que seas parte de esta conexión!  

Lleva una pequeña parte de estas artesanas locales a donde quiera que vayas, y difunde la idea de portar productos mexicanos, enfocados en crear conciencia sobre comunidades artesanales con una mayor sustentabilidad, con productos que encierran la escencia de la naturaleza.

“With everything we do we aim to generate good through our products, we believe they can be in harmony with nature, people and today’s lifestyle”

“Con todo lo que creamos, buscamos generar bienestar a través de nuestros productos. Creemos que pueden estar en armonía con el medio ambiente, las personas y el estilo de vida moderno"

The project started with the idea of promoting the good side of Mexico because we notice that Mexico is known for its bad things but not very much for its good things, we wanted to share our origins and develop products that create a positive change.

Todo empezó con la idea de promover lo bueno de México, ya que muchas veces resalta lo malo de un país y no las cosas positivas, quisimos compartir nuestras raíces y desarrollar productos que generen un cambio positivo. 

We look to create a balance in preserving the environment an in congruence with adventure and our passion of doing what we love.

Buscamos un equilibrio por preservar nuestro medio ambiente, en congruencia y balance con la aventura y pasión por hacer lo que amamos.

Each of our products are creations, inspirations and reminders of our inner power.

Cada uno de nuestros productos, son creaciones, inspiraciones y recordatorios para recordarnos lo poderosos que somos.

 

 1. Adventure stickers. Choose from our different designs (approximately size 6 x 6 cm) // Calcomanías en diversos diseños para ponerlas donde quieras. (tamaño aproximado 6x6 cm) 

$50 MX // $3 USD 

 

 2. Patches: Hand embroidered patches made by artisans from the communities of Xiloxochico, Chicuehiaco and Hueyapan. Take a pair of stripe patches, a flower or one of the different hexagon designs. (Stripes 1.5 x 12 cm approximately, hexagon 6x6 cm approximately and flowers 8x4 cm approximately ) // Parches bordados a mano por artesanas de las comunidades de Chicuehiaco y Xiloxochico. Llévate un par de tiras bordadas, una flor o uno de los diferentes diseños de hexágono (Tiras 1.5x12 cm aproximadamente, hexágono 6x6 cm aproximadamente y flor 8x4 cmaproximadamente)

$130 MX // $7.5 USD

 

3. Adventur Cap: choose any of our different patches and the type of Cap you would like // escoge entre los diferentes parches que tenemos y el tipo de gorra que te guste.

$250 MX //  $14 USD

 

 4.Chalk bag: Rock climbing chalk bag hand embroidered by artisans from Xiloxchico and Chicuehiaco. (Approximate size 19x13x6 cm) // Magnesiera de escalada en roca, bordada mano por artesanas de Xiloxochico y Chicuehiaco. (Tamaño aproximado 19x13x6 cm )

$300 MX // $17 USD

 

 

5.Camera Strap: Camera strap, hand embroidered made by artisans from the community of Xiloxochico and Chicuehiaco. Just on Kickstarter // Correa para cámara bordada a mano por artesanas de Xiloxochico y Chicuehiaco sólo para Kickstarter. 

$350 MX// $20 USD

 

6.Caretta Backpack: Canvas Backpack with  different colors of embroidery // Mochila hecha de loneta de algodón 4 diferentes colores de bordados

$1,300 MX // $ 74 USD

 

 

 

 

 

The people behind the products are the most important for us, our goal is to empower woman throw their abilities and their job; this way we can create a positive change on their life quality. 

Las personas detrás de los productos son las más importantes para nosotros. Nuestra meta es empoderar a las mujeres a través de sus habilidades y su trabajo; de esta manera podemos crear un cambio positivo en su calidad de vida. 

One of the principal problems on the artisan communities are the intermediaries and the bargaining very common in touristic areas. This has caused that the artisans sell their products lower than the production price, as a result they end up giving their work for free and even loosing money. But all of this is caused because of their lack of basic financial knowledge and how to get the real cost of their products.

Uno de los principales problemas en las comunidades que se dedican a la artesanía son los intermediarios y el regateo, esto ha provocado que las personas vendan sus productos por debajo del precio de producción causando que las artesanas regalen su trabajo e incluso salgan perdiendo. Todo esto empieza por no tener conocimientos básicos financieros y el costeo de sus productos. 

Today we are working with 4 communities of the north mountains of Puebla. They are located approximately at 4 hours distance of the capital, we empower the woman by helping them to become and feel like business women. On the process we dedicate time to go to the communities for various days in order to generate a strong relation with the communities. 

 Actualmente nos encontramos trabajando en cuatro comunidades en la sierra norte de Puebla. Ellas están localizadas al menos a 4 horas de distancia de la capital, en el proceso dedicamos tiempo para ir a las comunidades por varios días para poder generar una fuerte relación con las comunidades.

We work following the next principles:

Nuestro esquema de trabajo es el siguiente:

 

Each of  the artisans that work with us, feels proud-hearted on sharing through our products a small part of who we are and our traditions. 

Cada una de las artesanas con las que trabajamos, se siente orgullosa de poder compartir un poco de quienes son y nuestras tradiciones  a través de nuestros productos.

With out any doubt the one that uses the products and the ones that made them are unique, what you see is not not  just a embroidery or a product, it is also about how we feel an who we are...

Sin duda, son tan únicos como quien los porta y las manos que lo crean, ya que, no solo bordamos lo que se ve, también lo que sentimos y lo que somos...

Nature is our inspiration, we believe that there is nothing more pure for connecting with it than having a plant, animal or element as a guide for creating something new.

For this collection we took specifically the Caretta Turtle as an inspiration. 

La naturaleza es nuestra inspiración, creemos que no existe una forma más pura de conectar con ella que tener a una planta, animal o elemento como guía para crear algo nuevo. 

Para esta colección tomamos a la tortuga Caretta mejor conocida como tortuga  Caguama como inspiración. 

 

 

 

And this is where YOU come in.

By funding this project, you will have the opportunity to pre-order our first outdoor products , remember they are handmade by artisans form Mexico which makes them unique and one of a kind.

¡Y aquí es donde TU entras!

Al fondear este proyecto tendrás la oportunidad de pre-ordenar nuestros primeros productos de aventura, recuerda que son hechos a mano por artesanas mexicanas, lo que hace que sean únicos e irrepetibles.

Hand embroidered / Bordado a mano
Hand embroidered / Bordado a mano

For your support there are also thank-you gifts for investing and believing in this project, they are kickstarter special edition.

In Guenda we believe on the strong and long term impact of creating a job culture that looks to promote the cultural traditions, more than just social assistance actions, this way we empower them in order generate a higher life quality. At the end of the day it becomes a multiplier effect. 

Por tu apoyo también hay regalos de agradecimiento por invertir y creer en este proyecto, los cuales son edición especial de kickstarter.

En Guenda creemos, que más allá de realizar acciones asistenciales, debemos generar una cultura de trabajo, que busque promover nuestras tradiciones, remunerar bien el trabajo de nuestra gente, para poder empoderarlas y mejorar su calidad de vida.Sin duda, al final del día, todo se vuelve un efecto multiplicador.

 

Become part of the Guenda family by buying and supporting fair trade, share with your friends, follow us in our social media and feel part of our colors, traditions and people. 

Helps us to create and to grow!! 

Se parte de la familia Guenda, compra y promueve el comercio justo, compártelo con tus amigos, síguenos en redes sociales y se parte de nuestros colores, tradiciones y gente. 

¡Ayúdanos a crear y a crecer!

To keep track of the campaign and how it develops by following us in our social media. Also you will be able to find our previous products. 

Para dar seguimiento a la campaña y su evolución, síguenos en nuestras redes sociales, también encuentra los demás productos que tenemos para ti. 

 

Risks and challenges

The communities on the months of December, February and March have different traditional festivities in which various days they do not work. Guenda encourages and promotes the conservation of their traditions so we are already taking in account this days, but even with our planning schedules there could be delays on the artisanal work.

Las comunidades con las que trabajamos tienen diferentes celebraciones tradicionales en los meses de Diciembre, Febrero y Marzo, en las cuales por muchos días no se labora.
En Guenda alentamos y promovemos la conservación de sus tradiciones por lo que estamos considerando fuera esos días, pero aún con nuestro calendario de trabajo planeado pudiera haber retrasos en el trabajo artesanal.

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Support

  1. Make a pledge without a reward

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  2. Select this reward

    Pledge MX$ 50 or more About $3

    Adventure Sticker

    Stickers basados en nuestros diseños artesanales, podrás escoger cualquiera de nuestros modelos disponibles. Válido únicamente durante la campaña
    Tamaño aproximado 7x7cm

    Stickers based on our handcrafted designs, you can choose one of our available models. Valid only during this campaign.
    Approximate size 7x7cm

    Price after campaign:
    $3 USD approximately

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    Pledge MX$ 130 or more About $7

    Hand embroidered patches

    Patches: Hand embroidered patches made by artisans from the communities of Xiloxochico, Chicuehiaco and Hueyapan. Take a pair of stripe patches, a flower or one of the different hexagon designs. (Stripes 1.5 x 12 cm approximately, hexagon 6x6 cm approximately and flowers 8x4 cm approximately ) //$6.5 USD approximately

    Parches bordados a mano por artesanas de las comunidades de Chicuehiaco y Xiloxochico. Llévate un par de tiras bordadas, una flor o uno de los diferentes diseños de hexágono (Tiras 1.5x12 cm aproximadamente, hexágono 6x6 cm aproximadamente y flor 8x4 cm aproximadamente)

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  4. Select this reward

    Pledge MX$ 250 or more About $13

    Cap (Gorra)

    Gora negra con cualquier parche de las recompensas a escoger.
    Medida aproximada
    Precio próximo a la venta $250

    Black cap with any of the patches of the rewards.
    Approximate size
    $9 USD approximately
    Future retail price $14 USD approximately

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    Limited (94 left of 100) 6 backers
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    Pledge MX$ 300 or more About $16

    Chalk climbing bag (magneciera)

    Magneciera para escaladores, bordada a mano por artesanas de Xiloxochico y Chicuehiaco.
    Medida aproximada 19x13x6 cm
    Precio próximo a la venta $350

    Chalk climbing bag, hand embroidered made by artisans from the communities of Xiloxochico and Chicuehiaco.
    Approximate size 19x13x6 cm each one
    $14 USD aproximatly
    Future retail price $20 USD approximately

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    Pledge MX$ 350 or more About $19

    Camera strap (correa para cámara)

    Correa para cámara bordada a mano por artesanas de Xiloxochico, 2 combinaciones de colores a escoger.
    Disponible sólo en Kickstarter.
    Mediad aproximadas 5x64 cm
    Precio en tienda $450

    Camera strap, hand embroidered made by artisans from the community of Xiloxochico. To pick from 2 different colors. Just on Kickstarter.
    Approximate size 5x64 cm
    Retail price $25 USD approximately

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    Pledge MX$ 570 or more About $31

    Good memories

    Get one of our camera straps + one cap with the design you love the most. $30USD approximately

    Llévate una correa de cámara + una gorra con el diseño que más te guste

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    Pledge MX$ 720 or more About $39

    Patch Family

    This reward is for all the patch lovers. Take our 7 different designs and get one for free!!
    38 USD approximately

    Esta recompensa es para los amantes de los parches!! Llévate los 7 diferentes diseños de parches que tenemos y podrás obtener uno totalmente gratis!!!

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    Pledge MX$ 1,300 or more About $70

    Caretta Backpack

    Mochila hecha de loneta de algodón, con 2 bolsas pequeñas y un compartimento para computadora o bolsa de agua. Tiene dos espacios para botellas de agua y ajustador a los lados para mayor seguridad.
    Puedes escoger entre 4 diferentes colores de bordados
    Medida aproximada: 31x40x17 cm
    Precio próximo a la venta $1600

    Canvas Backpack with 2 small pockets and a space for a laptop or a water bag. It has 2 spaces for water bottles and a adjuster on the sides.
    You can choose between 2 different colors of embroidery
    Approximate size: 31x40x17 cm
    $73 USD
    Retail Price $ 89 USD approximately

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    Pledge MX$ 1,450 or more About $78

    Backpackers

    Take a backpack + a cap, you can match the colors of the embroidery and choose the design you like the most. $77 USD approximately

    Llévate una mochila + una gorra, combina los colores de los bordados y escoge el diseño que más te guste.

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    Pledge MX$ 1,700 or more About $91

    Utimate Backpacker

    Take a backpack + a cap + a camera strap, you can match the colors of the embroidery and choose the design you like the most. $90 USD approximately

    Llévate una mochila + una gorra+ una correa de cámara, combina los colores de los bordados y escoge el diseño que más te guste.

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