Introducing Sriracha Beef Jerky
Hey Kickstarters - Have you ever tasted something so delicious... so addictive... so absolutely amazing that you just kept going back for more again and again until it was all gone? I have. Sriracha Beef Jerky. A good friend of mine, Lynnette, owns a little BBQ restaurant that has been hit pretty hard by the recession. She needed something to help pay the bills so she started making beef jerky. One day she decided to make a special batch with Sriracha Sauce (you know the stuff!) and the rest, shall we say, is history. Together, with her epic jerky making skills, and my design and marketing, Lynnette and I have created something so special we just have to share it with the world.
What are we getting?
You are getting 3oz bags of some of the best beef jerky you have ever tasted. It is all made in a live commercial kitchen, with professional equipment, using only top quality ingredients and USDA inspected beef. Unlike some other folks out there, our jerky is 100% LEGAL for sale and shipping Nationwide. This jerky is made fresh for maximum flavor! In case you are wondering - 3 ounces of jerky is a good bit. This is a dehydrated item, so it doesn't have a bunch of water in it weighing it down.
Talk to me about flavors!
We are offering this jerky in five great flavors!
- There is the amazing Sriracha flavor from the ORIGINAL Sriracha sauce by Huy Fong Foods... Accept NO imitations!,
- as well as a super hot version called Sriracha Meltdown,
- Kickin' Garlic,
- and Classic Peppered.
The Sriracha Meltdown is basically the same as the regular Sriracha, only it has TWO TIMES the delicious Sriracha, as well as a big dose of Red Pepper Flakes. You can actually see a batch of the Meltdown in the video, at around the 1:35 mark. Kickin' Garlic is marinated in a wild garlic sauce, then it is hit with just a touch of red pepper, and a little more garlic salt for good measure. The Teriyaki is a secret homemade mix of Asian sauces and seasonings which come together to make something truly special. Finally, the Classic Peppered is a meaty, tasty jerky marinated and hit with good 'ol Black Pepper. This is one of my favorites! Some of you have noticed that I refer to a "Spicy A.B." recipe in the video... We have decided to go with Classic Peppered *instead* of Spicy A.B.
Rewards and Stretch Goals!
This is the part everyone has been waiting for... trust me - you want to read this...
Okay, so obviously we are offering Jerky here. This is available in 3 ounce bags and 1 POUND bags. We also have t-shirts available, and special *stretch* goal reward that all my friends are begging me to do.
If. And ONLY if... this Kickstarter campaign reaches the $25,000 level I hereby pledge to submit to YouTube a video of me (Jesse Willis) drinking an 8 ounce cup of Sriracha sauce. The video will be made publicly viewable on YouTube the day after all pledges are collected. I am not guaranteeing that I will be successful in keeping said sauce down - only that I will give it my 100% for you, my Kickstarter family.
Sounds great - now show me the T-Shirts.
We have T-shirts, Tank-Tops, and Ladies Tees, as shown below.
What has been said about this jerky?
Oh, so it's testimonials you want? I did a test run to see what people thought about the jerky. Here's what they said :
- Got the jerky today. Worth the wait.
J. Wright - Secaucus, NJ
- The Sriracha flavor really is something special. I also really liked the Garlic: the heat from the red pepper is yummy, and it's nice and salty.
R. Woods - Cleveland, OH
- Got my order and it's delicious. I brought the three flavors [to] work and let my coworkers try them and they all enjoyed them and I think you might be gaining another customer.
-D. Parsons - Miami, FL
- Someone help I can't stop eating this tasty flippin' jerky.
D. Little - Harrisburg, PA
- Received my order (#1156) today. It is all delicious!
L. Wilcox - Jonesborough, TN
- Ah, it arrived today! Everything tastes freakin excellent just like before. Thanks a lot!
P. Shearer - Salt Lake City, UT
- The Sriracha jerky is amazing. It has just the right level of moisture and it's full of flavor.
H. Maldonado - DuBuque, IA
A La Carte Items!
Everybody pledged at the $30.00 level or higher can ADD extra shirts or jerky at the prices shown below :
Basically, you can add $11.00 to your pledge to get an extra Tank Top, or you can add $20.00 to get a couple more bags of jerky... After the pledging is done I will send out a survey to everyone to clarify exactly what they are wanting. It's really easy!
What is the money going towards?
Working with the raw meat is the most laborious part of the process, and is what keeps her from taking this to the next level. Your pledges will go towards purchasing a bulk slicer which slices the entire meat slab in one shot, instead of the deli slicer being used now. Extra pledges will go towards the purchase of ring-style trimmers and higher capacity dehydrators.
Risks and challenges
Well, there really aren't any risks involved. This project is geared primarily towards being able to purchase the equipment needed to increase production. Better dehydrators, better trimming equipment, better packaging equipment, and higher capacity. Shipping is being handled by Gooder Labs LLC, so order fulfillment will not be a problem.Learn about accountability on Kickstarter
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