Frequently Asked Questions
I've had a few questions about how the card charging works, etc, so let me address that all here.
Basically, you're pledging whatever amount you want, towards the final goal of fully funding my cookbook project. Unlike some other crowd funding sites (which all work differently!), Kickstarter is "all or nothing". If we don't reach $5,000 in pledges by the end date of the campaign, the project doesn't fund, and the book doesn't get created.
Because of this "all or nothing" model, Kickstarter doesn't charge your card until the campaign ends, and ONLY if it's successful in reaching the funding goal. Your card won't be charged (Aside from possibly a $1 authorization charge, which drops off a few days later) until the end of the campaign!
So, if you are considering waiting for payday, feel free to go ahead and enter your pledge at any point. Then, you'll be "in" for any of the backer-exclusive posts that I'll make between now and the end of the campaign... and I'm working on some great exclusive recipes to post for backers!Last updated:
Yes and no. For recipes that aren’t inherently gluten-free, the main recipe will be “mainstream”, using wheat ingredients.
There will be a sidebar / alternate recipe for any of these recipes where a gluten-free alternative is possible, though. These alternatives will be developed in the same way my recipes are for Beyond Flour and Beyond Flour 2 - from the ground up, not simply substituting alternative flours.
Looking at the current wish list for recipe inclusion, most are inherently gluten-free, only one of the “not inherently gluten free” recipes won’t have a GF alternative.Last updated:
We had a funding goal of $10,000 for Beyond Flour, and$7500 for Beyond Flour 2. After doing the math, we’ll need about $5000 for this book, and there are two main reasons for this: Cost and Efficiency.
As far as cost goes, these recipes are far cheaper to develop, than a book full of gluten-free recipes. For the few that will require the use of alternate flours, the cost isn’t that high.
As far as efficiency goes, this isn’t my first rodeo. After several cookbooks, I’ve gotten far more efficient about everything, and it makes a huge difference when it comes to cost. This applies to everything from recipe development to labour time.Last updated:
When planning for my first Kickstarter, I grossly underestimated how heavy the books would be, which drove shipping cost up across the board - but exponentially so when it came to international. To put it lightly, I ended up getting completely hosed on shipping cost. This time around reflects a more accurate shipping cost estimation, based on experience from the first book.Last updated:
For one, the company we've been using for conversion and distribution didn't do a very good job the last time I did an e-book, and we had a lot of complaints. I really need to have better control on ensuring that the final product is a quality one - and I'm just not able to, in this area. I feel it's better to just not offer one, than to offer one that is substandard.
Secondly, the logistics with supplying a free download to backers was problematic. For security purposes, I could only have the link active for a couple weeks at most... but many people didn't download it during that time. Over the past year and a half, I've received a trickle of emails from people who hadn't downloaded it yet, each time requiring a reset of the download code.
Between the conversion and the distribution to backers last time, I am pretty burnt on the experience of offering an ebook.Last updated:
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