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Adhesive postcard-back labels that transform photographs, drawings, notes & all sorts of things into real, physical postcards.
Self-adhesive postcard-back labels that transform photographs, drawings, notes, fabric and all kinds of things into real, physical postcards.
Self-adhesive postcard-back labels that transform photographs, drawings, notes, fabric and all kinds of things into real, physical postcards.
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478 backers pledged $10,750 to help bring this project to life.

Six days to the finish-line

Hello again

Time has flown with Postick on Kickstarter. We've doubled our initial target in two and a half weeks with the current pledge total reaching $8000 today! It's unreal! One moment I'm hoping to cover the basic costs of my first batch and the next moment I'm dreaming big about endless postcard possibilities.

I'm excited (and relieved) to see that there are so many people out there who share my passion for postcards. I have hundreds of ideas for potential developments with Postick and Postcard Happiness and I can't wait to bring them to life.

It's the final countdown this week and the pressure's on for me to make the most of this snowball. With your help, I would like to push it over the edge and watch it roll down the hill.

I know I'm a bit of an optimist but I would love to double our double this week! We have six days before the campaign closes, we have power in numbers and nothing to lose. Anything's possible!

Why?

The more people know about Postick, the more likely retailers are to hop on-board, the better my chances are of getting these little labels where people can see them.

· Funding will go into registering and patenting the name and logo with the serious people (patent lawyers) and getting all the relevant paperwork and legalities sorted from the start. (Scary for a creative type like myself but necessary).

· Potential for Postick production in the US

· Quality back-end development of the Postcard Happiness website as a platform so that 1) addresses are protected but accessible. 2) People who receive friendly postcards can have online access to those who sent them kind words. 3) Anyone with a great idea for projects can collaborate via the site. 4) So that a real postcard-loving community can mushroom on Postcard Happiness with no website frustration at all.

How?

We have power in numbers. If each of us does a small bit to boost this campaign in these last few days we can achieve anything we want! Imagine each of us inspired just one person to get posticking?

· Tell your favourite bloggers, journalists and DJs about Postick by sending them this link http://kck.st/KgcSYM this week.

· If you're going to that great little store that stocks clever things, or the retail store, or the photographic store or the online store, tell them about Postick.

· Inspire people who you would like to receive beautiful postcards from to get themselves a little pack while the campaign's still around so that you too can feel postcard happy in the near future.

· Share on facebook, tweet about it and make sure no-one misses out on the only first batch of Posticks EVER!

You've already help me so much with this project. Thank you. I appreciate it massively. I certainly wouldn't be in this position without you :) Thank you also to all of you who have been participating in the Postcard Happiness Project If you know of people who could do with a little postal pick-me-up send me a message from the page and I'll add them to the project with pleasure. The response has been fantastic these last two weeks and I know that the people who are up there at the moment have heaps of happiness coming their way. If you don't know the project yet, have a look. you might like it.

I'm excited for these last six days. Let's make this as amazing as it can possibly be!

Thanks for coming along on this ride with me. See you at the finish-line on the 18th :)

xox

Tat

www.postcarhappiness.com

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Comments

    1. Creator Geof Aberhart on June 17, 2012

      Ahahaha I see I got on this too late to notice the update about Postcrossing. D'oh :)

    2. Creator Tatjana on June 13, 2012

      @Deanna, you're right and trademark was what I meant :)
      @Alan, Thank you! Great advice. I'll definitely look into self service.
      @ Geof, yes! They're awesome. I used to Postcross myself and intend to get back into it once I have a more permanent postal address. They posted a blog about this little campaign on their website. They're super nice those Postcrossers.

    3. Creator Geof Aberhart on June 13, 2012

      As far as promoting this goes, have you heard of Postcrossing? I'm sure the people there would jump on this in a heartbeat.

    4. Creator Alan Alston on June 13, 2012

      You can save some cash buy doing all trademark-related aspects through a service like www.selfservice.co.za.

      Once you have applied, you are first in the que. So you search and apply, and then you wait three years before you actually have a registered trademark. Crazy I know. But you are protected during that three year period in that no-one else can jump ahead of you.

    5. Creator Deanna Stanley on June 12, 2012

      You CAN'T patent a name and logo. You TRADEMARK them. You can patent a novel product or process, and I'm no sure Postick counts. Not really novel. You do realize you don't have to trademark the name and logo - common law protects both. But only where you're doing business. What registration benefits you is you get protection throughout the U.S., not just where you're doing business.