As a lifelong Atlanta Braves fan, I married my husband because he was a sports writer who covered the Braves for newspapers in the Southeast. Yes, my husband was handsome, funny and intelligent, but more importantly -- he could get me free Braves tickets.
Bill began covering the Braves in 1987, the same year the team acquired a young hard-throwing righthander from the Detroit Tigers in a trade for Doyle Alexander (not the Tigers' finest moment). Bill and John Smoltz became good friends over the years, and have stayed in touch since John retired from baseball in 2009.
In fact, when we launched our bakery last year, John agreed to become our brand ambassador.
We are pleased to announce that John Smoltz -- future Hall-of-Famer, accomplished accordion player and raconteur extraordinaire -- has graciously agreed to support our project by hosting a lunch in January 2013 for the first 30 backers who pledge $1,000. The lunch will take place at an Atlanta restaurant, at an exact date to be determined later, dependant upon John's schedule as a broadcaster for the MLB Network.
Hope to see you there!
Update #1 · Sep. 03, 2012
Time to sweeten the pot
We are so excited about our Kickstarter project and about the 21 backers who have pledged their support to us so far. OK, full disclosure, one of the first persons to back us was one of my oldest and dearest friends, another backer is my wonderful aunt, and another was one of our son's favorite teachers in middle school. But most of the backers are strangers, who apparently are intrigued by our moonshine cookies.
Having friends and family back us is so gratifying, and always makes us say, "You shouldn't have! (But we're awfully glad you did)." But having someone in Seattle or Boston pledge some of their hard-earned money toward people they don't even know and might never meet is equally gratifying, actually somewhat stupefying...
The best part about owning a bakery is creating new and different treats. Our newest offering is the Tennessee Moonshine Cake: moist and packed with raisins, it delivers a nice little shot of Ole Smoky Tennessee Moonshine, the White Lightnin' variety. This stuff is 100 proof and seriously strong. We introduced the cake at The Chattanooga Market two weeks ago and have been delighted by the response. Most people who try a bite pull out their wallets before they've even finished the sample!
Please spread the word to your Facebook friends and anybody else you run into that at the $100 pledge level, we are now going to offer our backers a choice: You can either receive two jars of Tennessee Moonshine Cookies OR one Tennessee Moonshine Cake. That's in addition, of course, to the sticker, custom shot glass, jar of Tennessee Moonshine Cookies and T-shirt.
Thanks so much!
We Bet You Didn’t Know…
Moonshine dates back to colonial times. Settlers
from the old country brought their stills and knowledge of making whiskey along
with them to the new world. Even the father of our country, George Washington, owned a still. It's
on display to this day at his home at Mount Vernon, Virginia.
What are Moonshine Cookies?
I’m Ann Dickerson and I’m passionate about cookies. Not just any cookies, but
the ones we make from scratch here in our Chattanooga bakery. Our Tennessee Moonshine cookies speak as much
about the legendary bootleggers and moonshine runners that inspired them as
they do about our fondness for creating magical and delicious treats.
from the “These are awesome” responses we receive most often from customers
after tasting our cookies, the no. 1 question is, “Is there real
moonshine in these cookies?”
cookies are made from scratch with gourmet dried fruits and nuts and a jugful of Ole
Smoky Tennessee Moonshine, which is distilled up the road in Gatlinburg.
result is a cookie that’s utterly delicious without the moonshine overpowering
the delicate mix of fruits, nuts and spices. We stack six cookies together in a
heat-sealed cellophane package inside a mason jar and decorate each jar with
some old-fashioned fabric and string.
blend of old-time jar and delicious cookies has proven to be more popular than
we ever imagined!
We're Asking For Your Help
These are the only moonshine cookies in the world
and the response to them has been overwhelming. The demand has far outstripped
our ability to make them.
The wonderful folks at Ole Smoky Tennessee
Moonshine distillery love our cookies and have begun selling them in their retail store
in Gatlinburg. Since Ole Smoky became the first distillery in Tennessee to offer
legal moonshine, they have welcomed tens of thousands of visitors to Ole Smoky
Moonshine Holler in the heart of Gatlinburg, so we’re expecting our cookies to receive
an enthusiastic response from moonshine lovers everywhere!
Also, we have received inquiries from retail stores
that wish to carry our cookies and the phone has rung incessantly from
customers wanting to know where they can find the cookies.
Help Us Spread the Word!
Share the link to this page on your Facebook, Twitter and Tumblr pages.
Share the link to this page with friends and family.
Until now we have made the dough and scooped each
cookie by hand. We are asking for your help in greatly increasing production
with the addition of a dough depositor.
We would still make each batch of dough by hand, thus assuring the same
quality and delicious taste that has made these cookies so popular. We’d like
to add a machine that will take the dough and place the cookies on a baking
sheet, saving us countless hours and allowing us to produce thousands and
thousands of cookies each day instead of our current production of several
Become a Moonshiner
Now that moonshine is legal, at least in Tennessee, we can dismantle our backyard still. Just kidding! We’re asking YOU to
be part of our Moonshine team. In effect, you can be a moonshiner, just like Bootleg
Willie, Cousin Gus and our bakery gang!
Just like the moonshiners of yesteryear, we keep our
cookie recipe cloaked in secrecy, though the white lightning we use now is
legal and we don’t have to outrun the law to deliver cookies to our customers.
We’ve created a
unique and delicious cookie that’s produced an awesome response. Your contribution at any level would mean the world to us. Together we can make moonshine history!
Many, many thanks to the following talented individuals. We couldn't have done it without you!
About four months. The cookies don't have any preservatives -- other than alcohol, of course -- but we tweaked our recipe until it resulted in buttery, moist treats. We heat-seal the cookies in food-grade cellophane bags as soon as they cool, and then put them in the mason jars the same day.
You bet! You can always call us at 423.598.1177 or send an email to email@example.com. Our website, http://www.chattcookies.com, is not an e-commerce site, because our funds are limited and adding an e-commerce function that calculates shipping costs is just too expensive at the moment. But you can always call or email. Or come see us at The Chattanooga Market each Sunday, from April through November. We have also started setting up at the Nashville Farmers Market on Saturdays, from 9 a.m. until 2 p.m. Both of these markets are outstanding; Frommers has even named The Chattanooga Market one of the top 10 in the country.
No. We launched the company one year ago, in the Hamilton County (TN) Business Development Center on Chattanooga's North Shore. The BDC is a business "incubator" and is owned by the county government and run by the Chattanooga Area Chamber of Commerce. More than 60 businesses are tenants in the BDC, which is housed in a former factory building. Chattanooga's incubator is the third largest in the nation. We love being there!
Same as $10 pledge, plus a custom Tennessee Moonshine Cookies shot glass-- perfect for dunking cookies in your favorite beverage -- shipped anywhere in the continental U.S. (Please add an additional $10 for international shipping.)
You spoke and we listened! This one is for all you folks who just want a jar of Tennessee Moonshine Cookies, and don't care about a sticker, shot glass, etc. We'll ship one jar of cookies to your doorstep. (Please add an additional $10 for international shipping)
Same as $275 pledge, plus 8 jars of Tennessee Moonshine Cookies. That's a total of one case (12 jars) so far!; and a handmade, limited edition Tennessee Moonshine Cookies coffee mug from Mug Revolution in Bend, Oregon. We would be happy to ship the cookies in December if you'd like to give them as holiday gifts!
Same as $500 pledge, plus you're invited to lunch with former Atlanta Braves pitcher and future Hall of Famer John Smoltz. In addition, you'll receive another handmade, limited edition Tennessee Moonshine Cookies coffee mug from Mug Revolution in Bend, Oregon; and two jars of Tennessee Moonshine Cookies per month for six months shipped anywhere in the continental U.S.
Your own flavor! You decide what flavor of cookie you’d like us to make, and we make a batch and name it after you! Also, you receive everything at the $1,000 level, plus four jars of Tennessee Moonshine Cookies per month for 12 months shipped anywhere in the continental U.S.